Growth Maestros
Growth Maestros
Aug 18, 2021
How Canva leverages Product-Led Growth to Drive Organic Branding and Free to Paid Conversion Strategies
Play • 43 min

In this episode, we will peel back the layers of Canva’s extraordinary organic growth and discover how their product-led approach drives that growth.

You can also discover Canva’s free to paid conversion strategy, as we talk to Anshul Patel, Product Growth Lead, Canva

We also break down the framework to approaching product-led growth for consumer brands, how to build growth teams from the ground up and how to set KPIs considering North Star and pirate metrics.

You can reach Anshul on LinkedIn and Rajarshi on LinkedIn and Twitter.

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