the talktank
the talktank
Dec 17, 2020
Joel Adebayo - forward fashion, not fast fashion
Play • 39 min

The Artistpreneurs Series - Joel Adebayo

Hosted by Tina Soh

This week we had the pleasure of talking to someone who got into fashion to change it to human first, rather than profit first. Unsurprisingly, his customers love him just as much as he loves them. We talked to Joel Adebayo, Founder of 'Not Just Another Store' and 'Utter Group'✨✨ 

Joel always loved fashion and connecting with others. He started Utter, a platform for connecting new designers with consumers. After this, he launched Not Just Another Store, which is much more than just another fashion boutique. It’s an inspiring, trendy place with clothes from independent designers, workshops and installations, where every single piece is handpicked by the master himself. 🌟

He talks to us about how he ended up in fashion, after studying law and politics at university, and shares his thoughts on fast fashion and the future of the high street. He also shares valuable advice on building a team, putting personalization above profits, and seeing the consumer as a person, not a credit card.

Tune in to find out more! 🎧🎙

Special thanks to Rho Mezon and Konrad Dabrowski for sharing their music.

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