You started your business so you could do what you LOVE and do it on your own terms.
How’s that working out for you so far? Because when Marissa first started her original business at Beautifully Organised, she spent some time doing what she enjoyed, but she also had to spend a lot of time trying to find her next client, and the one after that, and the one after that.
With a service based business, almost all of us start out undercharging because we’re worried about whether a potential client will say yes to working with us, and we’ve done so much work just finding this person and getting in front of them that the last thing we want to do is chase them away with a price they aren’t happy with! That leads to us working more hours than we expected just to make enough money to cover the bills. And there’s only so many clients we can serve in a week!
After a few months of this, it doesn’t feel like we LOVE what we do anymore, and we’re certainly not doing it on our own terms.
But without putting time, effort, or money into marketing, we can’t get clients, and without clients, we don’t have a business, right?
Not necessarily - in fact our guests today say you can make more and work less without relying on any of the typical things we do to market ourselves like relying on social media, a fancy opt-in, or any ad spend.
Abagail Pumphrey and Emylee Williams are the business fairy godmothers behind Boss Project and the hosts of the chart-topping podcast, The Strategy Hour. They’re internet-famous for their program, Trello for Business, which Marissa personally has and loves because it breaks down boring and complicated systems into easier, bite-sized chunks. They have helped more than 10 thousand creative small business owners create simplicity and ease in reaching their goals.
After getting their start in 2015 serving clients in the marketing and branding space, they now help other service based business owners reignite their offer, create systems for client experience, and get more of their time back inside their program, The Incubator.
Tune in as Marissa chats with Abagail and Emylee about building a life-first business, growing your biz without being on social media all the time, running ads or making multiple lead magnets and opt ins, and what service based business owners should focus on instead of marketing!
Connect with Abagail and Emylee at their website, Instagram, or Facebook
Find out more about creating a High-Touch Signature Service™ with systems that scale: https://bossproject.com/scale
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