For a lot of entrepreneurs and business owners, email marketing feels like just another thing on your to do list, and when you get busy, consistency with your emails tends to be one of the first things that slides.
What a lot of people don’t realise is, if you’re looking to scale your business, emails can do a ton of the work and the selling for you - so it really needs to be one of, if not THE top priority in your marketing strategy.
There are so many different ways you can use email to connect with your audience and sell your products and services, and it has the potential to generate so much revenue without a lot of extra work if you’re strategic about how you use it, so we wanted to bring an expert on to the podcast so you can see just how powerful email can be!
Marketing strategist and host of the KAC Marketing & Mindset podcast, Kay Allen-Carr started her career as a marketing coordinator and worked her way up to VP of Marketing & Analytics for a consulting agency for multi-seven figure businesses, spending 12 years in that role before deciding to run her own business.
She now helps six and 7-figure+ business owners scale with confidence, using marketing strategies and systems designed to help them generate more revenue.
There are 3 types of emails Kay sent on a monthly basis last year to bring in over $1M in revenue for a client, and we have a feeling they’ll work for you too!
Tune in to hear Kay and Marissa talk about the secret to making money with email, the 3 types of emails she sent on a monthly basis last year to bring in over $1M in revenue for her client, and her advice for business owners and entrepreneurs who may only have a small list right now.
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