The Game Plan
Baron Davis — NBA All-Star on Power of Athletes Owning Their Own Media Brands
Jun 17, 2020 · 51 min
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Former NBA All-Star Baron Davis joins The Game Plan to discuss his success both on and off the court, including his development as an investor long before it became in vogue to see athletes playing that role.

Best known for his early investment in Vitamin Water (a company which eventually achieved unicorn status and a multi-billion dollar exit), Davis also discusses his recent investments in Kitu Super Coffee, Overtime, and Sleeper.

Listeners will enjoy hearing how our guest bet on himself early in his career. We take a look at how he continues to pave his own unique path to success off the court through his media platform Business Inside the Game ("B.I.G") and Sports and Lifestyle in Culture ("SLiC"); a content studio for professional athletes to retain ownership of the stories they want to tell.

This episode of the Game Plan also explores what it was like for our guest to experience an NBA career fraught with distractions off the court including the Charlotte Hornets relocation to New Orleans and the Donald Sterling scandal with the Los Angeles Clippers.

Not to be missed is the story Davis tells about the time he waited in Michael Jordan's locker for an autograph at All-Star weekend 2002.

Make sure to follow Baron Davis on Twitter and Instagram to keep up with his latest efforts off the court. Listeners can also visit to learn more about his business ventures.

Follow co-hosts Jay Kapoor (@JayKapoorNYC) and Tim Katt (@Tim_Katt) for all things sports, media, tech, and venture capital.

Follow The Game Plan on Twitter (@thegameplanshow) and Instagram (@gameplanshow) for show news and updates, to recommend guests, and for bonus content!

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