Everyone seems to be talking about growth marketing, but what is growth marketing exactly, and what is not?
If you’re interested in running growth experiments to learn faster what works in your marketing but fear you're not ready or that you're behind the curve, this episode is for you.
I invited Katya Sivkova, Founder of Boom & Bloom, a growth advisory and growth consultant, to discuss how to run experiments the right way.
Here are some of the topics we tackle in this episode:
Katya is the Founder of Boom & Bloom, a growth advisory. Her mission is to help tech companies grow & scale. You can find and connect with Katya via her website KatyaSivkova.com or on her Linkedin profile.
Some of the resources mentioned by Katya: