42 – Southwest Airlines’ Linda Rutherford on Creating a Culture of Caring
Play • 31 min

Linda Rutherford, chief administration and communications officer at Southwest Airlines, joins IABC Executive Director Peter Finn PodCatalyst to talk about her 30+ years with the company and the changes she’s seen in the field along the way.

After a pivot from journalism, Rutherford grew her PR career and climbed the ranks to where she is today. Tune in to learn how she’s watched tech become a disruptor in the field, helped lead Southwest’s years-long, intentional approach to creating a more inclusive culture, a closer look at how her team manages ESG, lessons learned from the 2022 holiday flight delays, her take on a watchful approach to artificial intelligence and more.  

LINKS

*Social Media*

https://twitter.com/iabchttps://www.linkedin.com/company/iabc/https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClivehttps://www.instagram.com/iabcgram/

*IABC Websites*

https://www.iabc.com/https://catalyst.iabc.com/

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