Revenue Alignment Podcast (R.A.P.)
ICAD Marketing
This is the Revenue Alignment Podcast where we educate Marketers on how to demonstrate and communicate their value at a C-suite level to secure bigger budgets and more creative freedom. This means helping Marketers learn how to be more business and revenue minded, and align with other non-marketing functions to deliver revenue for the company, and not just focusing on marketing metrics.
Revenue Alignment Podcast (R.A.P.)
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