DEALER TALK
Herb Anderson
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The podcast that is designed to bring today's insights to automotive retail professionals from the people who are LIVING it day in and day out!
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Available episodes
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Jun 27, 2023
"FrikinTech": Better leads for car dealerships
FREE TRIAL LINK: https://frikintech.com/about/partners/dealertalk/
In this SEASON FINALE episode of DEALER TALK, join hosts Herb and Charity as they welcome Tom Harsha, co-owner of FRIKINtech. They discuss the importance of creating a closer relationship between CUSTOMERS and DEALERS and the use of HIGH TECH PROGRAMS to achieve that!
Do you love DEALER TALK PODCAST? If you can, please give us your support: https://dealertalk.io/video/#
📞 Connect: Website: https://frikintech.com/about/love-car-dealers/
Tom Harsha: https://www.linkedin.com/in/tomharsha/
Vendor Partners:
👓 Foureyes.io - https://lps.foureyes.io/free-trial?feac=ALL6TT
🚙 FIXEDOPS DIGITAL - https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership
🎥 Covideo - https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto
📞 Calldrip - https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961
📱 RunMyLease - https://www.runmylease.com/lead-generation-tools.html
⏰Highlights⏰: 00:00 Introduction. 07:00 This is Dealer's life. 13:00 Who are you Tom? What is FRIKINTech? 20:00 This is what we do. 33:40 How the customer behaves. 40:45 The Multi-Channel Approach. 48:00 Other things about FRIKINTech service. 01:00:00 How about Equity. 01:09:00 And the Next 5 years?
Subscribe to My Channel: YouTube: / @dealertalk
Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2.
Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh..
Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
SEO Keywords: car transportation, inventory management, automotive industry, efficient sales processes, technology in dealerships, interest rates, payment-driven cars, challenges in inventory management, Montway Auto Transport, automation portal, MAP, vehicle dispatch, electric vehicles, transportation logistics.
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Jun 20, 2023
Jim "Alpha Dawg" Ziegler: Did Car Dealers Rob the Future?
In this episode of Dealer Talk, join hosts Herb and Charity as they welcome Jim Ziegler, the owner of Ziegler SuperSystems. They discuss the challenges dealerships face in inventory management and the future of the automotive industry.
Episode Highlights: 1. What is the deal with manufacturers in 2023? 2. What about the forecast after Q2? 3. The strategy to follow once units are back in stock. TRAIN YOUR SALES STAFF! 4. Even in these times, not all customers prefer buying cars online! 5. Never trust figures supplied by a vendor about the vendor! Do we still need TV publicity? 6. Always be part of the community; it is good business! 7. What can we expect next year?
📞 Connect:
LinkedIn: https://www.linkedin.com/in/jimzieglercsp/detail/contact-info/
Websites:
https://www.zieglersupersystems.com/
https://www.zieglersupersystems.com/alphadawgblog/
https://www.facebook.com/InternetBattlePlan
Email: zieglerss@aol.com
Twitter: JimZiegler
Vendor Partners: 👓 Foureyes.io - https://lps.foureyes.io/free-trial?feac=ALL6TT 🚙 FIXEDOPS DIGITAL - https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_source=dtvms&utm_medium=referral&utm_campaign=partnership 🎥 Covideo - https://www.covideo.com/codirect/?utm_source=dealer-talk&utm_medium=referral&utm_campaign=auto 📞 Calldrip - https://www.calldrip.com/dtvms?hs_preview=xxAwWwPb-72725455961 📱 RunMyLease - https://www.runmylease.com/lead-generation-tools.html
⏰Highlights⏰: 00:00 Introduction 10:00 What is the deal with manufacturers in 2023? 20:00 The strategy to follow when units are back in stock. TRAIN YOUR SALES STAFF! 30:00 Even on these times, not all customers prefer buying cars online! 40:00 Never trust figures supplied by a vendor about the vendor! Do we still need TV publicity? 50:00 What can we expect next year?
Subscribe to My Channel: YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg
Follow the podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
Send a voice message to the podcast: https://podcasters.spotify.com/pod/sh...
Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
SEO Keywords: car transportation, inventory management, automotive industry, efficient sales processes, technology in dealerships, interest rates, payment-driven cars, challenges in inventory management, Montway Auto Transport, automation portal, MAP, vehicle dispatch, electric vehicles, transportation logistics. --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Jun 7, 2023
Streamlining Car Transportation: Montway Auto Transport's Innovative Solution
In this episode of Dealer Talk, join hosts Herb and Charity as they welcome Mike Trudeau, the Executive VP of Business Development for Montway Auto Transport. They discuss the challenges dealerships face in inventory management and the future of the automotive industry and explore the advancements in car transportation technology and the evolving automotive landscape. By leveraging innovative technology like Montway Auto Transport's automation portal, dealerships can streamline their car transportation processes and overcome inventory challenges, ensuring efficient operations in an ever-evolving automotive industry.
📞 Connect: Website: https://www.montway.com/
Vendor Partners:
👓 Foureyes.io - https://lps.foureyes.io/free-trial?feac=ALL6TT 🚙 FIXEDOPS DIGITAL - https://rb.gy/z9ujzp
🎥 Covideo - https://rb.gy/uflllw
📞 Calldrip - https://rb.gy/h0fwta
📱 RunMyLease - https://rb.gy/av9bvf
⏰ Highlights:
00:00 Introduction
21:21 Mike Trudeau: Streamlining Sales Processes
22:02 Mike's Background in the Automotive Industry
23:28 Challenges and Trends in Inventory Management
26:18 Insights on Electric Vehicles and Transportation
30:09 Montway Auto Transport's Automation Portal (MAP)
31:54 Simplifying Car Transportation with MAP
Subscribe to My Channel: YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Follow the podcast on Apple Podcasts: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
Send a voice message to the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/message
Support the podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
SEO Keywords: car transportation, inventory management, automotive industry, efficient sales processes, technology in dealerships, interest rates, payment-driven cars, challenges in inventory management, Montway Auto Transport, automation portal, MAP, vehicle dispatch, electric vehicles, transportation logistics. --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Jun 1, 2023
Speed to Sale: Time Kills Car Deals
Speed to Sale: Time Kills Car Deals
Introduction:
Herb, Charity and Terry McSpadden have a great time recording Dealer Talk's first-ever drunk episode (totally Charity's idea).
Join us for a hilarious conversation about how speed is everything in sales. TKD: Time Kills Deals.
Episode Highlights:
*Importance of teamwork and collaboration within the dealership.
*Financial implications of Covid.
*Providing Information: FTC Guidelines and Customer Expectations
*Recognizing the significance of BDC agents offering comprehensive information to customers.
*Striking a balance between control and accountability in setting appointments and providing information.
Enhancing the customer experience in the automotive industry requires a shift in mindset and a commitment to understanding and addressing customer needs. By fostering teamwork, providing accurate information, reducing customer anxiety, and creating memorable experiences, dealerships can differentiate themselves and build long-lasting customer relationships.
Join us in our next episode as we continue to explore key topics and trends shaping the automotive industry.
SEO Keywords: customer experience, automotive industry, salespeople, BDC agents, FTC guidelines, information provision, customer expectations, managing anxiety, warm transfers, dealership experience, personalized interactions, customer-centric approach.
📞 Connect:
https://www.xdc.team/
Vendor Partners
👓Foureyes.io
https://lps.foureyes.io/free-trial?feac=ALL6TT
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease
https://rb.gy/av9bvf
⏰Highlights: 00:00 Introduction 8:00 Service Customer Satisfaction 23:40 Terry McSpadden 47:15 Sales PERSON 1:24:00 You Need a Car to Rob a Bank 2:05:00 It's All About Being Positivity 2:30:45 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
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May 16, 2023
You Are Responsible For the Success of Your Dealership
In this episode of the podcast, Herb and Charity discuss their frustrations with the stigma surrounding the car industry and the need for better skills in sales. They emphasize the importance of understanding customers' needs and solving their problems effectively. The conversation highlights the shift in the car industry and the need for improved leadership and accountability. Herb argues that it's crucial to let customers express themselves fully before providing solutions. He believes in asking relevant questions to understand customers' needs and presenting suitable options. Both Herb and Charity emphasize that active listening and effective communication skills are essential in sales.
Highlights:
-Despite its positive aspects, the industry suffers from a negative reputation that deters people from pursuing it intentionally.
-Even in 2023, some individuals within the industry perpetuate negative behaviors that contribute to the stigma.
-Charity points out the lack of accountability among leaders in the car industry. Herb and Charity discuss the need for a shift in leadership practices to address this issue.
Keywords: automotive dealership, car sales, customer experience, salesmanship, selling, conversation, training, dealer, managers, senior salespeople, listening, finish sentences, customer conversations, problem-solving, communication skills, interview skills, personal development
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞
Connect:
LinkedIn:
https://www.linkedin.com/in/christian-charvet-858b25172/
Instagram:
https://automotivementorship.com/
Website:
https://automotivementorship.com/
⏰ Highlights:
00:00 Introduction
06:16 Is Sales Manipulation
11:33 All Communication is Transactional
25:11 Guest: Christian Charvet
53:47 Interviewing for Employee’s
01:03:43 Next Five Years
Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
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Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message
Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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May 11, 2023
More Car Sales: Less Waste w/Steve Fucile
“So, there we are in Poland. No cellphone, we don’t know the language, and we just got robbed by an 80-year-old man.” -Herb Anderson
Check out Herb’s interview on the Steve Fucile Show. Together they discuss the importance of digital marketing in the auto industry and the need for dealerships to control their own narrative in order to gain customer trust. Social media is a cost-effective way to drive traffic to a dealership's website. Also, learn how Herb got robbed in Poland.
Connect with our friend Steve Fucile on his social media below.
Keywords: digital marketing, auto industry, customer trust, third-party sites, inventory management, social media, lead generation, branding, entertainment, education.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
LinkedIn:
https://www.linkedin.com/in/stephen-fucile-8714b5168/
Instagram:
https://www.instagram.com/rebounded1/
Facebook:
https://www.facebook.com/stephen.fucile.5
Tik Tok:
https://www.tiktok.com/@thestevefucileshow/video/7194475371004316974
YouTube:
https://www.youtube.com/channel/UCa0BM3aFHJRk9dSE5zzNPEQ
⏰ Highlights:
00:00 Introduction
07:30 The American Dream Still Exists
20:00 And Then He Stole My Car!
28:00 Understanding Where the Issues Are
46:30 Motivation to Get Off the Couch
01:08:00 You Can’t Sell What You Don’t Have
01:23:00 The Growth of Business
Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
************************************
Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message
Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
--- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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May 2, 2023
Independent Yet Unified with NIADA
“The independent and franchised dealers are a voice that needs to be unified so we can make the changes needed within the automotive industry.” -Charity Ann
In this episode, Troy Scheer and Jared Halsted talk about their experiences in the automobile industry, perceptions about the used car market, and the upcoming NIADA convention from June 19-22, and learn more about how to improve and elevate the automobile industry. Don't forget to download the NIADA mobile app to plan your schedule and make the most of the convention.
Keywords: NIADA convention, automobile industry, used car market, independent dealers, mobile app, early bird discount.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
LinkedIn: https://www.linkedin.c om/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook:
https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/
https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g
⏰ Highlights:
00:00 Introduction
00:45 Secret Shopping
09:14 You’re Paying Someone to Lose Your Money!
14:40 Jared Halsted with NIADA
18:00 NIADA Presidents Council
20:00 Troy Scheer with NIADA
27:00 NIADA Convention
28:20 Ignorance is Not an Excuse in the Eyes of the Law
38:00 Independent Dealer-Specific Concerns
55:00 Next Five Years
Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
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Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
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--- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Apr 26, 2023
NIADA Automotive Climate Forecast
“I've never been to a 20 group that I didn't pick something up that I didn't come out of with more knowledge.” -Herb Anderson
Gordon Tormohlen joins us to share his insights on the evolving retail market in the automotive industry. He highlights the importance of building relationships with customers instead of focusing solely on transactions. He discusses the role of technology in making it easier and more convenient for buyers to purchase cars online and discusses the power of the National Independent Auto Dealers Association (NIADA).
Vendor Partners:
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
LinkedIn: https://www.linkedin.c om/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/
https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g
⏰ Highlights:
00:00 Introduction
6:50 Automotive News
10:00 Jury Duty
27:30 Scott Allen
35:00 NIADA Certified
44:00 Community Involvement
52:30 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Follow the podcast here:
https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
Thank you for tuning in, and as usual, we will TALK later!
--- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Apr 19, 2023
Women in Automotive Podcasting
“Imagine what sales would be like if nobody had to choose which side of the gray line to be on, and everybody was just ethical. What would we all be doing as it would completely shift the industry in such a positive manner? We should definitely be focusing on that trajectory.” -Charity Ann
Season 8 Special Episode: Women in Automotive Podcasting shares the experiences of Kaylee Felio, Elena Ciccotelli, Charity Dunning, and Charity Ann as they navigate podcasting within the automotive industry. We talk about how it has helped us grow our personal brands, taught us more about the electric vehicle space, allowed us to showcase individuals who don't normally have the opportunity to speak, and helped promote the incredible automotive industry we have grown to love. We also discuss some of the gaps in the podcasting space for automotive and our favorite AI’s.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
Kaylee Felio: The Parts Girl Podcast
Elena Ciccotelli: EV’s for Everyone
Charity Dunning: What the Fixed-Ops
⏰ Highlights:
00:00 Introduction
04:34 Managing a Career and a Podcast
13:40 How Do We Bring People to the Automotive Industry
21:10 Professionalism and Recruitment
28:35 What the Consumer Wants
35:30 Using AI’s to Help in Podcasting
43:00 EV Conspiracy Theories
47:50 Next Five Years
Subscribe to My Channel:
https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
*************************************
Follow the podcast here:
https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2
*************************************
Thank you for tuning in, and as usual, we will TALK later!
--- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Apr 12, 2023
NIADA: The Power of the Automotive 20 Group
“How many times have you gone to the desk and, for not having a signature on the paper, they throw the paper at your face. You're going to tell me that if you're really bought into creating customer experience and doing things differently, you're not going to get your managers to fall in line? Bull shit.” -Herb Anderson
Bill Elizondo is back. His experience in the BHPH industry goes back more than 30 years. Currently serving as a NIADA 20 Group Moderator, Bill offers insights on strategic growth and development and explains the importance of joining a Group. Whether you are a franchised dealer, an independent, or a BHPH, find out why and how 20 Groups can change your life.
Vendor Partners:
👓Foureyes.io https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp
🎥Covideo. https://rb.gy/uflllw
📞Calldrip. https://rb.gy/h0fwta
📱RunMyLease. https://rb.gy/av9bvf
📞 Connect:
LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/ Instagram: @_niada
Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/ https://www.facebook.com/groups/1056971047680050 https://www.facebook.com/BHPHInfo Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g ⏰ Highlights:
00:00 Introduction
04:00 Woah, Did You Just Swear?
17:50 New SWAG
20:00 Automotive News
30:00 Bill Elizondo
40:35 Don’t Be Afraid of the 20 Group
49:00 The Power of Your Peers
54:30 Next Five
Years Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Follow the podcast here: https://itunes.apple.com/us/podcast/dealer-talk/id1425674535?mt=2 --- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Apr 5, 2023
Buy Here Pay Here with NIADA
“Competition makes everybody better. It forces everyone to step up their game and ultimately the consumer benefits.” -Herb Anderson. Join us for a conversation with NIADA’s President of the Board Scott Allen as we discuss the current and projected state of the Buy-Here-Pay-Here automotive space. Scott is sought after for his expertise and insight into the Independent Automobile industry as well as his small business acumen.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/ https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/…
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Mar 29, 2023
The State of Automotive with NIADA
The State of Automotive with NIADA “Automotive customers are being pushed down the credit funnel. If they could qualify on the retail side with a 650-680, now that paper is being turned away, so they have to go with the Independent or the buy-here-pay-here sector.” -Herb Anderson Collectively, the NIADA moderators — Ben Goodman, Bill Elizondo, and Ed Curry — bring more than 100 years of experience to the table, working on almost every level of the car business.
Join us for an engaging conversation about the great year buy-here-pay-here is anticipating.
Vendor Partners
👓Foureyes.io https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp
🎥Covideo. https://rb.gy/uflllw 📞Calldrip. https://rb.gy/h0fwta
📱RunMyLease. https://rb.gy/av9bvf
📞 Connect: LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook: https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/ https:/…
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Mar 15, 2023
Different Automotive Industry Environments: Bi-Lingual Dealer Talk
Welcome to our first EVER bi-lingual DealerTalk episode. English starts at 7:00 minutes. If you want to follow along join us on YouTube.
Boris Lopez is an internationally experienced automotive professional with over 20 years of experience. His impressive resume illustrates his skills in negotiation, business planning, management, and marketing strategies. Boris is a graduate of the NADA Academy and the Harvard University Continuing Education Program. He was featured in the 2020 Automotive News 40 under 40.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞Connect:
Instagram: @borislopezd
Facebook: https://www.facebook.com/profile.php?id=707827133
LinkedIn: https://www.linkedin.com/in/boris-lopez-ab4a2a60
⏰Highlights:
00:00 Introduction
07:00 English Starts Here
27:50 Dealers Patting Themselves on the Back
34:…
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Mar 7, 2023
Automotive Marketing with NIADA
“Having this network and support is amazing and what is the biggest win for NIADA.” -Mikael K Charity discusses automotive marketing with Dream Team Media Company's founder and Operations Director, Kendra Brown, and National Independent Automobile Dealers Association - NIADA Marketing Directors, Troy Scheer, and Mikael Kourinian.
Vendor Partners
👓Foureyes.io https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL. https://rb.gy/z9ujzp
🎥Covideo. https://rb.gy/uflllw
📞Calldrip. https://rb.gy/h0fwta
📱RunMyLease. https://rb.gy/av9bvf
📞 Connect: https://www.linkedin.com/company/dream-team-media-company https://www.facebook.com/dream.team.media.co https://www.instagram.com/dream.team.media.co/
⏰ Highlights:
00:00 Introduction
05:00 Secret Shop
15:00 Meet the Guests
26:00 Marketing Directors
35:00 What NIADA Brings
45:00 Next Five Years
Subscribe to My Channel: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Follow…
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Feb 28, 2023
NIADA: Certified Pre-Owned with Jeremy Beck
"You can go back over all the different economic downturns and challenges that we've had, yet auto dealers always find a way to survive and come out smelling like roses right because of the innovators the entrepreneurs." -Jeremy Beck
Beck is an automotive executive with 25 years of industry experience. His resume includes roles with rural, small-town dealerships with BHPH operations to working with some of the largest automotive dealer groups in the country. Beck also spent 10 years working for F&I providers in streamlining their dealer support, training and development, process and procedures, and go-to-market strategy. Most recently, he was the Vice President of Sales and Field Operations for one of the largest F&I product providers servicing the independent dealer community.
Since joining NIADA, he’s worked to develop and implement a strategy for Dealer Education, 20 Groups, Research, and Industry Insights and Events.
Independent dealers are the backbone of our industry, says…
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Feb 23, 2023
Carvana, Vroom, Beepi: The Used Car Formula?
“There hasn't ever been a better-used car market, and Carvana failed to make money. They failed to truly improve.”
Steve is the author of Ridiculously Simple Sales Management and Assumptive Selling; as well as a respected automotive industry veteran and founder of Stauning Solutions Group – a leading training & consulting. Steve served in various automotive leadership roles, including as the Asbury Automotive Group’s Director of eCommerce, the Director of the Web Solutions Division of Reynolds & Reynolds, and as the General Manager of Dealer Web Services for Dominion’s Dealer Specialties.
The article cited in this episode is here:
https://askthemanager.com/2017/04/why-carvana-will-fail-and-how-they-might-succeed/#.Y-_cNnbMK3C
📞 Connect:
https://twitter.com/SteveStauning
https://www.linkedin.com/in/sstauning/
https://www.youtube.com/@SalesTrainer
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https:…
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Feb 21, 2023
Melanie Wilson: National Independent Automotive Dealer Association
The NIADA understands that in the automotive] industry, we need to be prepared for the unexpected and make sure that we can pivot before it's too late and adapt to a changing market. -Melanie Wilson
As Interim CEO for NIADA, Melanie is responsible for the overall Association, implementing the strategic plan, and supervising all staff, operations, administration, accounting, and finance. Boards and Committee responsibilities: NIADA Board of Directors, NIADA Foundation Board, NIADA Services Board, Foundation Board, Finance Committee, and Past Presidents.
Reach NIADA:
LinkedIn: https://www.linkedin.com/company/national-independent-automobile-dealers-association/
Instagram: @_niada
Facebook:
https://www.facebook.com/NationalIndependentAutomobileDealersAssociation/
https://www.facebook.com/groups/1056971047680050
https://www.facebook.com/BHPHInfo
Twitter: @_niada
YouTube: https://www.youtube.com/channel/UCwhk-6tS5PDMOpGDkxGMd_g
Welcome to Season 8!
⏰Highlights:
00:00 Welcome…
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Jan 17, 2023
Season 7 Finale: George Nenni and GA4
Learn what is up for Season 8 and welcome our guest, George Nenni. It’s been a full podcast season with Charity as Co-Host, and Herb has bombs to drop on our Season Finale. Don’t miss a minute.
George is the founder of Generations Digital, a technology marketing analytics firm that empowers car dealers to eliminate advertising waste and maximize their marketing dollars. He is the author of A Car Dealer’s Guide to Google Analytics 4, A Car Dealers’ Guide to Digital Marketing, and A Car Dealer's Guide to Google Business Profile, all available on Amazon.
Thank you all for an incredible season of learning and growth. We are excited for what is to come!
News:
📌🗞️Monthly Payments on the Rise
shorturl.at/eprWX
📌🗞️Autonomous Vehicle Legality Per State
shorturl.at/iR179
📌🗞️Shoot Out in Mexico
shorturl.at/fgiH0
Links:
✍🏼 Dealer Play Book: Brian Pasch
shorturl.at/atEY8
✍🏼 Hidden Brain Episode: The Influence You Have
shorturl.at/fxyJW
🛒 F…
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Dec 20, 2022
Kevin Preston: The Perpetual Search for the Fatal Flaw
When you have the coolest thing in the world and all the right things are said and done—we all think there is something missing. “It sounds too good to be true.” Join us as we discuss the technological growth within the automotive industry.
Currently, in his 20th year with PBS, Kevin has been the tactician responsible for the sales team welcoming thousands of PBS customers to the family even through multiple product reinventions. Bringing innovative ideas to PBS and our customer base across all divisions, Kevin’s creative ways of looking at and evaluating a situation continue to be of tremendous value to the retail automotive industry.
News:
📌🗞️ Carvana:
https://bit.ly/3YxktPa
📌🗞️ Autonomous Vehicles:
https://bit.ly/3I6AA0z
📌🗞️Inventory Changes YOY:
https://bit.ly/3jfAitQ
✍🏼 Blog Post of the Week:
https://bit.ly/3jcXMzE
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
htt…
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Dec 13, 2022
Tim Warren: Finding the Right Words
If you didn’t figure it out with your ex, we will let you in on a little life secret—it’s all about the way you say it. Herb is out of the office again this week and Charity gets to talk about words for an entire episode. She’s in her happy place and nerding-out with Tim Warren of Helium SEO on how finding the right words can change the game for your dealership.
Also, do you know what a ‘homer’ is? You will now!
Don’t assume your website isn’t worth it.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
Tim Warren
Website: https://helium-seo.com/
Twitter: https://twitter.com/HeliumSeo
Facebook: https://www.facebook.com/heliumseo/
LinkedIn: https://www.linkedin.com/in/timwarrenhelium/
⏰Highlights:
00:00 Introduction
01:40 Secret Shopping
10:00 Tim Warren
16:30 Helium SEO
19:10 Keys…
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Dec 6, 2022
Automotive Transport with Jay Wertzberger
ATI Auto Business is your automotive educational resource to stay current on vehicle logistics news and updates in automotive transport technologies in the North American used car market.
Jay Wertzberger is one of the funniest guests we have had the privilege of talking with. We could not stop laughing. From early experience in Hollywood filmmaking and live webcasting, mixed with a passion for marketing on social media and a decade in auto transport, Jay develops engaging content for automotive business professionals. He graduated with a degree in Marketing from Virginia Tech, with a double minor in Communications and English. With recurring feature content including "Tuesday Nights Live", "Live Carrier Advice", "Dispatching LIVE!", and "Cars On The Move" (as well as live on-location events and automotive trade show coverage), Jay produces and hosts for the channel.
Fill-a-Cart:
🛒 https://dealertalk.io/fill-a-cart/
Automotive News Links:
📌🗞️ Customers Are OK to Pay O…
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Nov 29, 2022
Terry McSpadden: Time, Trust, and Money
Our friend Terry joins us to discuss the impact of video on time, money, and trust. Terry started in the car business in 1989 and has spent his time in every position except turning wrenches. He now helps dealers drive traffic and increase consumer experience and loyalty with Covideo. Like many of us, he feels the industry is an awesome place to be and grow if you're willing to learn, be flexible, and enjoy people.
You’ll also get a chance to listen as Charity does some of those secret shops she is always talking about.
Join us to see how you can make increase your close rate with time, money, and trust.
Vendor Partners
👓Foureyes.io
https://rb.gy/iuoo6n
🚙FIXEDOPS DIGITAL.
https://rb.gy/z9ujzp
🎥Covideo.
https://rb.gy/uflllw
📞Calldrip.
https://rb.gy/h0fwta
📱RunMyLease.
https://rb.gy/av9bvf
📞 Connect:
Terry McSpadden
Facebook: https://www.facebook.com/profile.php?id=100063598764796
Instagram: https://www.instagram.com/covideo/
TikTok: @covideo_officia…
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Nov 21, 2022
Peter Duffy: How to Make the Automotive Customer Salivate
Inventory, inventory, inventory. Join us with Peter Duffy, Founder/CEO of Dealer Image Pro™, a for all things inventory imaging. As we head into the holiday season and a continuously unknown economic atmosphere, we need to put on our ‘A’ game. There is no room for a bad presentation. With professional photo, video & 360 software, Dealer Image Pro helps hundreds of dealers take their merchandising in-house by offering the equipment, unlimited training, and professional editing, and quality.
Join us to see how you can make the automotive customer salivate.
Fill-a-Cart: 🛒 https://dealertalk.io/fill-a-cart/
Automotive
News Links:
📌🗞️Takata/Stellantis https://tinyurl.com/4aj8752w
📌🗞️ Tesla Driver Manslaughter Case https://tinyurl.com/2pebzzk6
📌🗞️ Weekly Market Data: https://tinyurl.com/bde38m62
📌🗞️ End of Month Inventory: https://tinyurl.com/2r96w36j
📌🗞️ Toyota Raising Prices: https://tinyurl.com/f2bnk2za
📌🗞…
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Nov 8, 2022
Paul Sansone Jr: Life Happens to Everyone
Paul Sansone Jr. has been an auto dealer since our host was 3 years old. In that time, he has grown his resume to include 5 dealerships in the New Jersey area. Paul recently won the Driving Sales Best Idea Contest for his incredible concept of subprime leasing. The Dealer Controlled Leasing program focuses on short-term leases 12-48 months long. It is a dealer-owned leasing product, and dealers are in control of their decisions.
Join us as he unfolds why he chose to focus his attention on helping those around him because, as he says: “Life happens to everyone.”
🛒Fill-a-Cart:
https://dealertalk.io/fill-a-cart/
Automotive News Links:
📌🗞️NJ to Ban Auto Subscriptions?
https://rb.gy/kifcpr
📌🗞️ Automotive Industry Turnover
https://rb.gy/ihamxr
📌🗞️ Wallstreet Demand Destruction
https://rb.gy/hlwjgm
📌🗞️ EV Service Tech’s
https://rb.gy/alwtos
✍🏼Blog Post of the Week:
https://rb.gy/q8vtqn
---
Vendor Partners
👓Foureyes.io
https://…
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Nov 2, 2022
James Gilboy: Anticipating the Unforeseen
Charity’s obsession with all things EV continues with James Gilboy, Staff Writer for The Drive and self-proclaimed ‘EV Guy.’ Are electric vehicles better for the environment? Is Level 5 Autonomy a realistic pursuit? Is Lithium going the way of the DoDo? All this and so much more in this laughter-filled episode of the Dealer Talk Podcast.
Fill-a-Cart:
https://dealertalk.io/fill-a-cart/
Automotive News Links:
Dealer Group Settles With FTC:
https://tinyurl.com/Dealer-Talk-News
BMW Hydrogen:
https://www.seattletimes.com/business/bmw-boss-says-hydrogen-not-electric-will-be-hippest-thing-to-drive/
Automakers Need More Time:
https://www.reuters.com/business/autos-transportation/automakers-need-more-time-meet-us-minerals-requirements-evs-execs-2022-10-19/
Buying Behavior Report:
https://www.lotlinx.com/vintenders-blog/has-buying-behavior-reached-a-boiling-point/?utm_source=lotlinx_email&utm_medium=organic_email&utm_campaign=lotlinx_newsletter
Post Covid Economic Sugar High:…
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Oct 25, 2022
"JT” Thompson: The Cost of Advertising Price of an Unremarkable Service & Product
The fast pace of our industry makes it difficult to track cost, ROI, and even attribution. Your CRM only gives you so much and the question becomes: How do you bring the ‘data-verse’ together? With this in mind Jonathan “JT” Thompson began to build a platform and process to support dealers and vendors within the automotive industry.
Fill-a-Cart:
https://dealertalk.io/fill-a-cart/
Automotive News Links:
Nissan Lease Pay as You Go:
https://jalopnik.com/nissan-to-offer-pay-as-you-go-lease-options-for-buyers-1849639482
Non-Tesla EV Momentum
https://www.autonews.com/retail/non-tesla-brands-gain-momentum-new-ev-registrations
Stellantis to Pay $5.6 Million
https://www.reuters.com/business/autos-transportation/stellantis-unit-pay-56-million-resolve-california-emissions-probe-2022-10-13/
Carvana Licensing
https://www.autonews.com/dealers/carvanas-michigan-license-remains-suspended-after-court-ruling
Blog Post of the Week:
Is Your Fixed Ops Ready for the Road Ahead?
https…
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Oct 18, 2022
Chris Martinez: Old Habits Die Hard
The old habits are the hardest to overcome. As we grow, change and pivot toward a new perspective, we should take every opportunity to find success. This episode discusses the importance of adapting to change with bestselling author Chris Martinez.
He is people-driven, results-driven, customer-oriented, and forward-thinking with more than 17 years of experience in the automotive industry in senior roles.
Fill-a-Cart:
https://dealertalk.io/fill-a-cart/
Automotive News Links:
Opec+ Cuts Oil Production
https://www.cnn.com/2022/10/05/energy/opec-production-cuts/index.html
Consumer Fear of Autonomous Vehicles
https://www.wardsauto.com/industry-news/study-consumers-don-t-understand-autonomous-vehicles
Uber Signs Contract with Motional
https://www.theverge.com/2022/10/6/23388841/uber-motional-robotaxi-autonomous-vehicle-deal-av
Boris Lopez
https://www.nada.org/nada/nada-headlines/great-mentors-and-hard-work-have-helped-venezuelan-auto-dealer-boris-lopez
Blog Links:
Video is th…
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Oct 11, 2022
Mike Vogel: Earning the Right to Customer Loyalty
In this episode, we focus on customer care and loyalty in our fixed operations with Mike Vogel of Automotive Service Manager Coaching.
Mike Vogel's career spans over 35 years. He has held positions as Prep Manager, Service Advisor, Service Manager/Director, Fixed Operations Director, and Corporate Fixed Operations Director. He offers Automotive Service Manager Coaching and consulting for Fixed Ops Vendors such as UpdatePromise, TraXtion, and RepairPal.
Automotive News:
Tesla Recalls
https://www.nbcnews.com/business/autos/tesla-recall-1-million-vehicles-automatic-windows-might-exert-excessiv-rcna48909
EV Charging Stations
https://www.msn.com/en-us/money/markets/all-50-states-get-green-light-to-build-ev-charging-stations-covering-75000-miles-of-highways/ar-AA12iOgr
New York Bans ICE
https://www.caranddriver.com/news/a41468778/new-york-state-gas-car-ban-2035/
New Car Sales
https://www.thedetroitbureau.com/2022/09/automakers-expect-to-enjoy-positive-results-in-september/#:~:text=…
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Oct 4, 2022
Brian Allee: Culture Eats Process for Breakfast
Connect: Brian Allee
In this episode we meet with Brian Allee of A2ZSync to discuss the power of an end-to-end process, and how it can positively impact your dealership.
Brian is on a mission to help dealers build and grow their business into a modern retail experience for both customers and employees. Brian is obsessed with assisting dealers in evolving in a sustainable and proven way. Trained as a dealer, he has over 15 years of retail experience in variable operations. In 2019, he crossed over to dealership technology, training, and consulting. As a “student of the game,” Brian enjoys learning from dealer partners just as much as he loves sharing the knowledge acquired over the years.
Automotive News Links:
The New Mustang
Gen-Z Buyer Statistics
Toyota Closes Their Russia Plant.
Kia/Hyundai Class Action Lawsuits
GM Creates Thousands of Jobs
Interest Rate Increase
Blog Links:
Are Your Vendors On Your Side?
Get more leads with our vendor partner foureyes.io
Create a b…
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Sep 20, 2022
Steve Powers: Creating Reasonable Industry Expectations
Steve has spent more than 24 years in the Auto industry. The spark happened when he started his career at McDonald Automotive in 1998 as an Audi Brand Specialist. Since then, Powers couldn’t get enough and yearned to learn more and something different. At that point, Steve recognized the importance of diverse experiences and perspectives to drive innovation in the auto industry, and that’s when he became an Audi Sales Manager in 1999. In 2010, Powers became an Audi General Sales Manager and a couple of years later graduated from NADA’s General Dealership Management Academy and was promoted to Audi Denver General Manager.
He was recognized in 2019 as VP of Operations for the McDonald Automotive Group. In 2021, he became a partner of Polestar Denver and a partner with Toyota Greeley, Toyota Ft. Morgan, CDJR Ft. Morgan, and McDonald Mazda North (located in Longmont, CO). He is currently on the board of CADA (Colorado Automobile Dealers Association), a Chairperson of Audi NCM 20 Gro…
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Sep 13, 2022
Durran Cage: New Cars are the New Salary
What an incredible episode with Durran Cage! Everyone gets passionate about their opinions on how to motivate our sales teams into becoming the hard-working, rise-and-grind people that we as leaders see them capable of.
Durran is an amazing guest. His unique qualifications include serving as an OEM District Sales Manager, High-Performance Internet Director, and GSM, leading a team of consultants for one of the largest vendors in the automotive industry, and 3 years ago, he took the leap into entrepreneurship as the founder of Cage Automotive. Through Cage Campus and Cage Automotive, Durran, along with his team, has the drive and passion to reach farther and impact greater to leave everything better than he found it.
Founding Cage Automotive--a company that strives to leave everything better than they found it through their product or service. Durran is passionate about this mission and, along with his team, works hard every day, driven by their desire to impact greater auto markets w…
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Sep 6, 2022
Ben Gay III: Sales -Person-Ship
Ben Gay III is in the house with amazing stories of his incomparable life and perspective on the craft and art of salespersonship. With 50+ years of professional selling experience, Ben has worked with fellow sales legends such as Dr. Napoleon Hill, Zig Ziglar, Earl Nightingale, and many more.
Ben now writes/publishes/produces “The Closers” series, considered the foundation of professional selling.
To receive special pricing and free shipping on his books, go here:
https://www.ebay.com/str/Ronzonebooks
Automotive News Links:
https://www.regulations.gov/document/FTC-2022-0046-0001
Blog Links:
https://dealertalk.io/standing-out-marketing-your-inventory-in-todays-landscape/
Get more leads with our vendor partner foureyes.io:
https://lps.foureyes.io/free-trial?feac=ALL6TT
Create a better online experience for your service customers with our vendor partner fixedops digital
https://www.fixedopsdigital.com/online-marketing-solutions-for-your-fixed-operations-department/?utm_s…
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Aug 30, 2022
Jim Flint: How to Be a Car Dog Millionaire
As President and Founder of Local Search Group, Jim Flint is widely recognized as a thought leader in sales, marketing, and advertising. Join us as we hash out what business development, marketing, and sales truly are and how we can bridge the gap between the three. Also, don’t miss a chance to purchase his book “Car Dog Millionaire.”
**For the information discussed by Charity in the Automotive News, go here:
Dodge Concept Car: https://www.forbes.com/wheels/news/dodge-charger-daytona-srt-ev-concept-the-future-of-mopar-muscle/
Mortgage Cancellations: https://www.cnbc.com/2022/08/16/homebuyers-are-backing-out-of-more-deals-as-recession-fears-linger.html
**For Blog Post of the Week, go here:
https://dealertalk.io/blog/
Get more leads with our vendor partner FourEyes: https://lps.foureyes.io/free-trial?feac=ALL6TT
Create a better online experience for your service customers with our vendor partner, Fixedops Digital: https://www.fixedopsdigital.com/online-marketing-solutions-fo…
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Aug 23, 2022
Sud Bhatija : Video AI vs Video Surveillance
There are so many changes in the automotive industry; underpinning those changes seems to be the ability to harness data.
From your video footage to call recording to the customer profiles in your CRM and DMS, your data house is flowing with the data capable of supporting just about any metric you could imagine. Yet our ability to efficiently access and harness that data presents a real and immediate concern within the automotive space. As our industry rapidly shifts, we are increasingly at risk to the outside forces anxious for that same access. So how do we take advantage of the information at our fingertips? This week on the Dealer Talk Podcast, we have the distinct pleasure of discussing this topic with Spot.ai cofounder Sud Bahtija.
Sud and spot.ai aim to take data to the next level with video intelligent software designed for the automotive space. We record hours and hours of footage every day yet cannot properly implement that information for use at a store level.
Join the co…
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Aug 16, 2022
ASOTU: Creating a Unified Industry
The entrepreneurial spirit of the automotive industry is the unifying force needed to stay ahead in these unpredictable times. We can't think of a better way to dive into such a pressing topic than with Kyle Mountsier and Paul J. Daly of The Automotive State of the Union
Kyle has been in the automotive industry since 2009. His unique ability to connect people and processes makes him a trusted advisor among Dealer principals, GMs, marketing directors, and auto industry vendors. Through his work as Partner and COO at ASOTU, Founder at Auto Genius, and Co-Founder at Contagious Auto, he has taught thousands through workshops and keynotes at national automotive conferences.
Paul has been a part of the automotive industry for 20 years. From selling his first startup to writing his NADA Dealer Academy trusted book "The Automotive Manifesto," his career displays a commitment to the industry that borders obsession.
Join us for our Season 7 Premier and help us welcome Charity Ann as our new c…
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May 17, 2022
Charity Ann: Automotive Insights for 2022
We finally ended Season 6! And what a better way to close than to introduce our new co-host. We are excited to update the format of the show and to be able to share with everyone Season 7. Thank you to everyone who has been with us this far. We are very excited to continue bringing insights to the automotive industry.
Highlights:
05:33 When it comes to social media are you measuring the impact of your efforts or just concerned with vanity metrics?
11:15 Do you have a data analyst in your store?
18:35 How have you been handling the rapidly changing landscape of the automotive industry?
25:00 How is the Covid-born Sales Associate going to fair long-term?
41:35 Have you created an acquisitions team in your dealership?
1:04:00 Next five years.
Connect With Charity: https://stan.store/Yes-i-cann
Special thanks to https://lps.foureyes.io/dealertalkfor for partnering with me this season!
Together we are helping dealers across the country leverage their website data to more efficient…
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Feb 16, 2022
Eric Richards: Let's Talk About Inventory
Well, one more to go to wrap up season 6!
This week we talked with Eric Richards about current strategies to help dealers more effectively prepare their inventory for the front-line and how to leverage that on digital platforms. This was a very insightful conversation and one that is very pertinent to the current landscape.
Highlights:
05:00 Should you display all inventory on your website or only front-line ready units?
15:00 Creating ads directly from your website.
21:00 Why you should be advertising more not less.
30:00 Outsourcing recon to speed up the front-line process
41:00 Experience demands more cost.
50:00 Next five years.
Connect With Eric: eric@dealerbydesign.ca
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://lps.foureyes.io/…
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Feb 9, 2022
Darren Farnsworth: Keep Your Online Platforms Updated
Welcome back! Only two more episodes left in this season.
This week we sit down with my good friend Darren Farnsworth to talk about several topics including websites, inventory, predictions for 2022, and more.
Time highlights:
04:00 Similarities between the music industry and the car business
15:00 Connecting social and search ads to your website
21:00 Group site listing strategy
32:00 Are you struggling to move more units since covid
41:00 Are you preparing for consumer behavior changes due to the pandemic impact
51:00 Next five years
Connect with Darren:
LinkedIn: https://www.linkedin.com/in/darrenfarnsworth/overlay/contact-info/
Website: https://darrenfarnsworth.com/ https://www.2020econsulting.com/
Mobile: (801)330.1417 Twitter: https://twitter.com/dfarnsworth
Email: df@darrenfarnsworth.com
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country lever…
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Feb 1, 2022
Jim Ziegler A.K.A.The Alpha Dawg: Conversations Sell More Cars
Welcome to episode 12 of season 6.
It is a real treat, and absolute honor, to have the Alpha Dawg, himself, on the program. Mr. Ziegler is a true pioneer of the industry, and one of the first people to create content to enhance the reputation within the automotive industry.
I have always admired his work and what he has been able to accomplish. Make sure to listen to this episode in its entirety. It is my sincere hope that you can gain as much from this session as I did.
Connect with Jim Ziegler:
LinkedIn: https://www.linkedin.com/in/jimzieglercsp/detail/contact-info/
Websites:
https://www.zieglersupersystems.com/
https://www.zieglersupersystems.com/alphadawgblog/
https://www.facebook.com/InternetBattlePlan
Email: zieglerss@aol.com
Twitter: JimZiegler
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
Y…
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Jan 25, 2022
Deric Bumper: Looking Ahead at 2022 in the Automotive Industry
Welcome back! Episode 11 of Season 6 is out. Only 4 more to go before another incredible season has wrapped.
It is so good to be back after the holidays and we have so much headed your way before we break for the Summer.
This week we sit down with Deric Bumper to talk about his predictions for 2022. We also talk about subprime during Covid. On the subprime side of the game, Deric brings some pretty interesting perspectives that you are going to want to listen to.
Connect with Deric here:
LinkedIn: https://www.linkedin.com/in/dericsells/detail/contact-info/
Website: https://linktr.ee/dericsellscars
Email: dericslade@gmail.com
Twitter: cedbumper1
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://lps.foureyes.io/free-trial?fe...
Also, don't forget to check…
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Nov 23, 2021
Max Zanan: The Dealerships of the Future
Welcome to episode 10! This was a cool session, we did our first LinkedIn live and we had an awesome guest back for another episode. Thanks to Max Zanan and Charity Ann for joining on this very special episode.
Highlights:
06:52 Is your dealer compliant?
15:00 What will happen to salespeople that started post-COVID
26:00 How will an on-order retail model impact the purchase experience
33:00 Having an end-to-end sales process
48:00 Market price adjustments future impact
1:00:32 Dealer have been selling cars online for a while
Here is how to reach Max
LinkedIn: https://www.linkedin.com/in/maxzanan/
Website: maxzanan.com
Phone: 917.903.0312
Email: maxzanan@gmail.com
Twitter: MaxZanan
Special thanks to https://foureyes.io/ for partnering with me this season!
Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://lps.foureyes.io/free-trial?fe...
Also, don't…
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Nov 16, 2021
Ian Nethercott: The Future of Car Manufacturing
Welcome to episode 9! We are just over halfway through season 6 and this episode is FIRE! Ian brings a well-rounded perspective to the inventory shortage, manufacturing process, and the future impact this will have on the retail side of the business.
You will want to listen to this episode in its entirety!
Highlights:
06:00 Getting started is half the battle
20:00 How to structure a value-add podcast episode
32:28 Kaizen manufacturing
39:00 JIT manufacturing set us up for a true online-buying experience
48:00 How your website and app technology are part of the future of your dealership
52:00 Personalize the customer experience
01:00:29 Next five years
Connect with Ian:
LinkedIn: https://www.linkedin.com/in/iannethercott/detail/contact-info/
Website: iannethercott.com Twitter: @lovebuyingcars
Phone: 604.240.7642
Check out Ian's show at:
autohubshow.com
Special thanks to https://foureyes.io/…
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Nov 9, 2021
Jeff Hunter : Should We Charge Customers More?
Welcome to episode 8! We have none other than General Motors Jeff back on the program to talk about pricing, online buying, customer satisfaction and so much more! Join us for this week's information-packed session.
Time highlights:
06:14 Ways to get more sales during these times
14:00 Acquisition strategy
28:00 Do customers actually want to buy cars online
36:00 Online buying process
51:00 Jeff's advice for those looking to do social media marketing
1:04:00 Next five years
Connect with Jeff:
LinkedIn: https://www.linkedin.com/in/generalmotorsjeff/
Email: hunterfourseven@hotmail.com
Facebook: https://www.facebook.com/generalmotorsjeff
YouTube: https://www.youtube.com/generalmotorsjeff
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://lps.foure…
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Nov 2, 2021
sMedia: Digital Transformation
Welcome back to season 6 episode 7! Man, this season has been a lot of fun and this next episode is one of my favorites. I had the pleasure of talking data translation and digital transformation with the folks over at sMedia. Together, we discuss the interconnectivity of data and progress, and the people capable of interpreting it all. We unpack a lot! Don’t miss out.
Connect with sMedia:
Website: https://smedia.ca/
Facebook: https://www.facebook.com/sMedia.ca
Regan LinkedIn: https://www.linkedin.com/in/regansmedia/
Twitter: regan_sMedia
email: regan@smedia.ca
Jarret LinkedIn: https://www.linkedin.com/in/jarrettem...
email: jarrett@smedia.ca
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://lps.foureyes.io/free-trial?fe...
Also, don't forget to check out the Dealer Talk podcast…
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Oct 26, 2021
Ali Reda: Selling Cars In This Environment
Welcome to season 6 episode 6! This week we have non-other than the G.O.A.T himself--Ali Reda. These have been crazy times, and we are talking to Ali about what we should be doing to stay ahead of the constantly changing market.
Like most of us, Ali has had to find ways to adjust, and he shares some of the strategies he has put in place to navigate the current landscape.
Highlights:
11:00 How we should be preparing for future success
18:00 What Ali did during the shutdowns during the early COVID days
21:00 What is going to happen when the market stabilizes
38:00 Should we set up used-car leasing?
45:00 Switching from selling to buying
56:00 Ali's message to the industry about a post-covid future
1:06:00 Next five years
Connect with Ali:
LinkedIn: https://www.linkedin.com/in/ali-reda-9066945a/
Email: ali_reda@lesstanford.com
Mobile: 313-408-0006
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country lev…
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Oct 19, 2021
David Steinberg: Winning More With Emails
Welcome to episode five of the Dealer Talk Podcast. This week we are sitting down with David Steinberg founder and CEO of Foureyes, our sponsor for this season, to talk about the power of email!
Sit back, relax and enjoy learning about some of the ways that Foureyes is changing the way dealers engage with customers through email.
Time Highlights:
02:44 How did Foureyes start
09:00 Using website data to get better results
16:00 What to measure on your website
23:00 What should your website activity convey
35:00 How to use Foureyes effectively
37:00 The five percent rule
56:00 Next five years
Connect with David here:
LinkedIn: https://www.linkedin.com/in/david-l-steinberg/
Email: david.steinberg@foureyes.io
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://…
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Oct 12, 2021
William K Hollis: Motivating The Automotive Industry
Welcome to this episode with non-other than William Hollis. We are stepping outside of our regular content to talk about motivation, success, and even the power of social media.
Make sure to check this out in its entirety!
Time highlights:
4:00 finding your calling
6:00 William use to sell cars!
11:00 stepping into your destiny
14:00 Make the most of it while you're here
20:21 Ca others truly motivate you
25:00 Building your personal brand
34:00 Next five years
Connect with William:
LinkedIn: https://www.linkedin.com/in/william-hollis-5a375352/
Instagram: https://www.instagram.com/williamkinghollis/
Twitter: https://twitter.com/kinghollis_co?lang=en
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers.
You can sign up for a free 60-day trial here: https://lps.foureyes.io/free-trial…
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Oct 5, 2021
Danny Zaslavsky: Buying More Cars From The Public
Welcome back to another session. We are talking acquisition with Danny Zaslavsky. We are digging deep into a strategy he uses at his store to compete with CarMax, which is across from CarMax. We are also doing a full demo of Vincue, which Danny is one of the founders of, so make sure to check out the video portion of this episode on my YouTube channel.
Time Highlights:
05:30 Why don't we buy every car we can get our hands on?
18:00 Do I need third parties to validate my acquisition process?
24:00 W.A.R. what does it mean and how we can leverage it.
30:00 How to buy more cars during the shortage
37:00 Is this market conducive to buying more
38:00 Live demo
75:00 What is the deficiency with Vincue software
77:00 Next five years
Here is how to connect with Danny:
LinkedIn: https://www.linkedin.com/in/danny-zaslavsky-a8503121/
Email: danny@dealercue.com
Mobile: 913.808.7008
Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping deal…
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Sep 28, 2021
Owen Moon: Video for Fixed Ops
Welcome back to another episode of the Dealer Talk Podcast (S6E2)! This week, returning to the studio, we have Owen Moon, co-founder of Fixed-Op's Digital. Owen shares some top insights for the dealer service departments during these unprecedented times!
I, personally, am excited about Owen's fixed ops video solutions. It's time we give more personality to the service side of the business, and Owen has some great ideas.
Time Highlights:
7:04 Biggest impact dealers faced on the fixed ops side during COVID
14:00 The disproportionate balance between marketing efforts for sales and service
21:00 Video marketing strategy for fixed ops
32:00 Traditional marketing place for fixed ops in today's landscape
36:00 Getting your customer base to schedule more appointments
40:00 Text marketing for the service side of the business
45:00 Next five years
How to connect with Owen:
LinkedIn: https://www.linkedin.com…
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Sep 21, 2021
Lou "The Car Guy" Ramirez: Honesty In the Car Biz
Welcome back! Wow, another season. I am excited to be back having great conversations and learning from some fantastic people.
Season 6 is opening with Lou Ramirez, A.K.A. The Car Guy, and what a way to get it going. Lou is one of the most hardworking people in the business! I cannot wait for you to learn about his journey and the insights he shares in Episode 1.
Here is how you can connect with Lou:
LinkedIn: https://www.linkedin.com/in/lou-ramirez-508246198/
Website: https://carguycoffee.com/
Mobile: 270-268-5386
A special shout-out has to go to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers. You can sign up for a free 60-day trial here
https://lps.foureyes.io/free-trial?feac=ALL6TT
Noteworthy time highlights:
11:06 the positive side of COVID
22:16 The salesperson perspective during these times
30:16 Customer Service is the bottom…
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Jul 20, 2021
Fred Lennartz: Sub-Prime Hero
Welcome Back!
Tune in to our last episode of season 5, man; I can not believe that I have been able to keep this going for this many seasons.
What a great guest to close things off! Non-other than Fred Lennart's, the "Sub-Prime Hero," what can I say? Great conversation, and you need to listen to the whole thing!
Time Highlights:
10:00 Why process can help us regain market share from Carvana and Vroom
19:00 How has covid impacted sub-prime lending
27:00 How banks have reacted to the market conditions
31:00 Fred's perspective on starting the #carguycoffee podcast
41:40 Podcasting for dummies (LOL)
44:30 #carguycoffee podcast in Digital Dealer
49:10 Fred's five core values
51:17 Five Years
By the way, if for some insane reason you are not listening to the #cargucoffe podcast, STOP1 what you are doing and go check it out right now.
Website: https://carguycoffee.com/
Podcast: https://podcasts.apple.com/us/podcast/car-guy-coffee/id1495594687
Connect with Fred…
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Jun 29, 2021
Felicity Marontate: Retention After COVID
Welcome Back!
Are you thinking about how last year's events have impacted your customer loyalty? If you have not done all that you can to educate and inform your customer base during these times, you will probably be lighter on the DMS side when the dust settles.
Check this very insightful conversation with Felicity where we talk about what customer retention means now.
Time Highlights:
07:00 The reward of helping others
12:00 Why do dealers lose customers during these times?
24:00 Think about future business as well
27:00 Target the right audience with the right message
34:00 Reward loyalty
37:00 Why omnichannel is the way of the future
42:00 Build your brad
48:00 Next five years
Connect with Felicity:
LinkedIn: https://www.linkedin.com/in/felicity-marontate-3033b7139/detail/contact-info/
Website: https://vicimus.com/
Phone: 416.504.7038
Also, don’t forget to check us out at our website and on the following platforms:
Website: https://dtvms.net/…
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Jun 8, 2021
Daniel Bompadre: Bottom-End-Conversion
Welcome Back!
This week we talk to Daniel Bompadre from Fusion Zone Automotive and it is a great conversation. Not only are you in for a value-packed session but it is our 100th episode! It's been a few months since we recorded our last sessions and I can't think of a better way to get back to learning than this conversation.
Time Highlights:
09:00 The future of third parties and the impact for dealer digital presence.
18:00 Why behavior is the best metric to look for and not traffic.
20:00 Why we need to have a true analytical position within each dealership.
25:00 Be careful of bundles, you might be duplicating efforts.
33:00 SEO vs. SEM for long-term success.
45:00 The importance of reviews and responding to them
56:00 Brand message is the key
Links to learn more about Fuzion Zone:
https://www.fzautomotive.com/
Demo: https://www.fzautomotive.com/contact/
Connect with Daniel:
LinkedIn: https://www.linkedin.com…
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Mar 30, 2021
Forest Ward: Lead Response Time
Welcome Back!
This week I sit down with Forest Ward from Call Drip and we are talking about lead response time. It is such a simple concept but one that plays a huge role in today's digital landscape. If marketing is the message, then how we prepare to respond to the activity generated from that message is an area we can look to for increased closing percentages!
Time Highlights:
02:00 Consumer shopping transitions
10:00 Where are we missing opportunities when it comes to handling leads?
12:00 If marketing is the message then how are we handling the aftermath of that message?
16:00 How much salesmanship should our BDC departments have?
19:00 The salesman of the future
21:00 Accommodate customers on how they want to do business
25:00 Calldrip product presentation
52:00 Calldrip live demo
Visit Calldrip here https://www.calldrip.com/
Request a demo with Calldrip here https://www.calldrip.com/schedule/
Connect with Forest:
LinkedIn: https://www.linkedin.com/in/forest-ward-89…
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Mar 23, 2021
Shawn Armorer: Horizontal Decision-Making Process
Welcome Back!
This week I sit back with repeat guest Shawn Armorer and we are talking about several things including having a horizontal approach to decision-making. I really like Shawn’s perspective on this approach and I am very excited to share this session in its entirety with all of you.
Time Highlights:
07:00 A positive outlook on the pandemic
13:00 Database marketing and how important it is
18:00 Horizontal decision-making
22:00 How the pandemic has pushed progress in the industry
25:00 Brand message in the car business
31:00 What it takes to stand out in the automotive retail space
37:00 Hiring practices after the pandemic
45:00 Next five years
Connect with Shawn:
LinkedIn: https://www.linkedin.com/in/shawn-armorer-b6200a46/
Email: thebdcalchemist@gmail.com
Also, don’t forget to check us out at our website and on the following platforms:
Website: https://dtvms.net/
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealert…
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Mar 9, 2021
Jason Knight: The Future of Advertising
Welcome Back!
This week I interview Jason Knight one of the founders of LotLinx and we are talking DATA like nobody’s business. Make sure to tune-in to the whole episode for some actual tips and best practices that you can leverage at your store.
Time Highlights:
04:00 Google Analytics for Dealerships
11:00 The importance of analytics
16:00 Pinpointing your marketing
19:00 The main issue with multichannel marketing
26:00 How third-parties leverage Facebook to drive more website visits
29:00 Are we going to see Facebook ad saturation or are we all ready?
33:00 Is Facebook and Google enough for dealers when it comes to marketing?
44:00 Next five years
Links to several things mentioned during the podcast:
https://www.lotlinx.com/
https://vintv.com/
https://www.lotlinx.com/turnx/
Connect with Jason:
LinkedIn: https://www.linkedin.com/in/jasonmknight/
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/De…
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Mar 2, 2021
Christine Mitchell: Fixed-Ops Talk
Welcome Back!
This week I interview Christine Mitchell A.K.A. The Car Lady! We talk about all things Fixed Ops in a Pandemic landscape. We are tackling questions like how has the pandemic impacted the service side of the business? Is there a long-term impact that dealers need to consider? What about the ownership journey? And many more.
Tune in to this episode in its entirety for some take-aways that you can implement at your store today!
Time Highlights:
03:30 The impact that pandemic has had on the service side of the business.
11:00 Are Advisers salespeople and should we treat them as such.
15:48 Should we try to set up the first service visit at the time of purchase, why or why not?
19:00 How can your dealer stand out from the crowd
20:00 Idea on how to leverage Carvana and Vroom buyers
23:00 You sold a car, now what is next?
39:00 Next five years
Connect with Christine:
LinkedIn: https://www.linkedin.com/in/christine-mitchell-67364920/detail/contact-info/
Facebook: ht…
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Feb 23, 2021
Tim Wilson: Marketing Data
Welcome Back!
This week I sit down with Tim Wilson, Founder of Digital Footprint to talk about data and marketing and how this is rapidly changing for auto dealers. I am very excited to share this episode and my sincere hope is that as many decision-makers as possible can get exposure to insights in this interview so that they can start adjusting internally accordingly.
Time highlights:
03:00 The main problem for dealers in today's landscape
13:00 The problem with attribution in today's landscape
23:00 Marketing science
31:00 Leads
37:00 Dealers website experience
43:00 Google My Business
57:24 Five years
Connect with Tim:
Website: https://www.digitalfootprint.biz/
LinkedIn: https://www.linkedin.com/in/tim-wilson-299125b/
Email: tim@digitalfootprint.biz
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: http…
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Feb 16, 2021
Special Episode: My Interview on Car Guy Coffee Podcast
Welcome Back!
I recently did an interview on the @carguycoffeepodcast and it was so much fun that I wanted to share that vibe here with you all!
If you have not done so, follow my homies and show them some love.
https://carguycoffee.com/
https://podcasts.apple.com/us/podcast/car-guy-coffee/id1495594687
https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvNDIwNzA4Mi9lcGlzb2Rlcy9mZWVk
https://open.spotify.com/show/3HtJHnXWxYHjBOWB5J6ooy?si=bJQICKOyRcqY_8zbyUcRrg&nd=1
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Twitter: https://twitter.com/TalkDealer
LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/
Thank you for tuning in and as usual, we will TALK later!
--- Send in a voice message: https://…
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Feb 12, 2021
Special Episode: Clubhouse
Do you ever experience FOMO? That is, the fear of missing out on something? In this episode we explore the idea of FOMO with Automotive Marketing Pros Mike Columbus, Jonathan Dawson, Ryan Gerardi, Cameron Moore, and myself in a discussion about the new audio drop-in app Clubhouse.
Clubhouse is an audio-based social media app. The company describes itself as “a new type of social product based on voice [that] allows people everywhere to talk, tell stories, develop ideas, deepen friendships, and meet interesting new people around the world.”
The app has now gone viral in the automotive community, at least among iPhone users because Clubhouse is only available on iOS. That is expected to change soon.
The original discussion was streamed live last month on the Mobility Tech & Connectivity Show.
This episode was produced by Ryan Gerardi from AutoBurst Media who also produces the AutoConverse Podcast. Ryan guides you in this episode through the discussion, letting you hear from each…
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Feb 9, 2021
Holt Recruitment: Hiring During the Pandemic for Car Dealers
Welcome Back!
This week, I sit down with Ross and Ben from Holt Recruitment across the pond to talk about hiring during the pandemic and some of the ways dealers need to evolve to accommodate in the new landscape.
There has been a lot of talk about the impact on the sales side; this episode is all about what to do internally to make sure we are doing what we can to impact our teams!
Time highlights:
6:00 The impact of covid for online purchases in other markets
18:00 How are dealers changing their hiring practices during the pandemic
23:00 Hiring via zoom. How has that changed the game
28:00 Why video matters.
31:00 Hiring technician during the pandemic
43:00 Five years
Connect with Ross:
LinkedIn: https://www.linkedin.com/in/ross-goode-8a6553112/
Email: ross@holtrecruitment.com
Mobile: +44 7720 824089
Website: https://www.holtrecruitment.com/
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com…
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Feb 5, 2021
Special Episode: Remote Retailing
Check out this special episode!
--- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Feb 2, 2021
Tyler Champagne: Heated Dealer Talk
Welcome Back!
This week I sit down with Tyler Champagne from heated seats to talk business! Such a great perspective of the auto retail space and how to provide value to our dealer community.
Time highlights:
14:00 Tyler's approach to content creation
18:00 Local social media posting strategy
20:00 Focus on your local market
23:00 Delivery social media post with a twist
25:00 Identifying people in your team that will thrive on Social Media
42:00 Are we truly disrupted as an industry.
50:00 Five years
Connect with Tyler:
LinkedIn: https://www.linkedin.com/in/tyler-champagne-269174b0/
Podcast: https://heatedseatspodcast.libsyn.com/website
Email: tyler.champagne@yahoo.com
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.com/channe…
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Jan 26, 2021
Ryan Gerardi: Resources for Dealers
Welcome Back!
In this week's episode, I interview my good friend Ryan Gerardi from the AutoConverse Podcast, where we talk about several topics, including some solutions we have used in the past that might be beneficial in your store!
Time Highlights:
15:00 Blogging for SEO
23:00 Permission Marketing
32:00 Using Events in GA
33:00 Why You Are Not Getting More Leads from Your Website Activity
39:00 Is Your Website Crowded?
43:00 I mispronounced the website company here! Ugh. Its 3,2,1!
49:00 Introducing AskOtto
63:00 Next Five Years!
Links to the sources mentioned in this session:
https://www.runmylease.com/
https://www.321ignition.com/
https://www.urbanscience.com/
http://contentmotive.com/4-reasons-dealerships-need-blogs/
Connect with Ryan:
LinkedIn: https://www.linkedin.com/in/rgerardi/detail/contact-info/
Phone: 708-277-9631
Email: rgerardi@autoconversion.net
Twitter: ht…
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Dec 22, 2020
Bob Lanham: Facebook Enhancements for Automotive
Welcome Back!
Facebook has made some enhancements as of late to the automotive product and who better to talk about these changes than Bob Lanham, head of automotive retail for Facebook!
Check out this week's session where we talk about how these changes directly impact your strategies and more importantly how you can leverage them to gain more sales for your dealer.
Time highlights:
1:30 Yearly recap. Hoa re thing going fifty thousand view
7:00 The long term impact of COVID on the automotive industry
17:00 How the price is never a good value proposition for your business
19:00 Recent enhancements for the automotive space on Facebook
32:00 Why the new changes should not impact your activity on Facebook
45:00 Next five years...with a twist
Connect with Bob:
LinkedIn: https://www.linkedin.com/in/boblanham/
Facebook: https://www.facebook.com/bobhlanham
Facebook Automotive group: https://www.facebook.com/groups/automarketing…
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Dec 15, 2020
Phil Penton: Merchandising for Success
Welcome back!
How critical is merchandising in the digital world we live in?
I got to tell you now more than ever we can't afford to MISS in this department.
During this interview, I had the pleasure of speaking with one of the most innovative people in the industry, Phill Penton, the CEO of Xcite automotive has really taking things to next level and you need to listen to this session for a full understanding at just how much!
Time Highlights:
3:00 Why outsource your merchandising efforts?
5:00 How critical is merchandising in the digital age?
13:00 Why 360?
17:00 The metrics 360 provides that tell a better story
26:37 Hox excite automotive impacts the bottom line
33:00 Next five years
Request Demos here:
Xcite Automotive https://www.xciteauto.com/
ReconLogic http://reconlogic.com/
Carstudiospro https://carstudiopros.com/contact/
Connect with Phil:
LinkedIn https://www.linkedin.com/in/philpenton/
Email:…
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Dec 8, 2020
Meghan Brazil: Social Selling
Welcome back!
We have #yourhondameg on the program and we cover several interesting topics including career development, social media selling, covid, and being a woman in the industry.
I enjoyed this conversation very much and I appreciated Megahnas's perspective on the industry and where we are headed.
Time Highlights:
4:00 Starting out in the sales role
9:00 Training and development
13:00 Being a woman in the industry
15:00 Deciding to go all-in on social media
25:00 Measuring results on Social Media
35:00 Personal results from social media efforts
45:00 Side benefits of Social Media efforts
48:00 Meghan's perspective on COVID and the direct impact on her.
53:00 Meghan's parting thought
56:00 Next five years
How to reach out to Meghan:
LinkedIn: https://www.linkedin.com/in/meghan-brazil-your-honda-meg-0925b2117/
Email:meghan@greatlakeshonda.com
Facebook: https://www.facebook.com/watch/you…
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Nov 24, 2020
Jeff Bounds: Success Is Up to You
Welcome Back!
I have Jeff Bounds on the program talking to us about his new venture after departing from Cardone Automotive Resource (C.A.R) and what a great session we have.
If you are truly looking for ways to level up you need to check this session out for some straight-up #wisdom
Time Highlights:
5:00 The power of a mentor
15:00 Are you a master of your craft?
26:00 Biggest downside when it comes to development in the auto retail space
35:00 The value of role-playing for professional development
40:00 Are you holding yourself accountable?
54:00 Next five years
Connect with Jeff:
LinkedIn: https://www.linkedin.com/in/jeffbounds/detail/contact-info/
Website: https://jeffbounds.com/
Facebook: https://www.facebook.com/therealjeffbounds
Twitter: https://twitter.com/jeffbounds
Mobile: 301.955.6704
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagra…
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Nov 17, 2020
Lissette Gole: The Google Advantage
Welcome Back!
In this session, I have the incredible opportunity to interview Lissette Gole, head of automotive retail for #google, and man what an insight-packed session we had.
If you are looking for some tips on how to maximize your #Googlemybusiness (GMB), #Searchenginemarketing (SEM), and your #Googleanalytics (GA), then tune-in to the entire episode.
Link to the dealer guidebook 2.0 http://services.google.com/fh/files/emails/dealers_guidebook_2.0_narrative_email.pdf
Link to the web developer to the Google My Business API https://developers.google.com/my-business
Time Highlights:
3:00 Should dealers post content on their GMB related to the current landscape?
8:00 Are you posting inventory, service specials, and parts to their respective GMB's?
12:00 Why you need to think more local; i.e. searches with the term "near me"
22:00 Google analytics best practices
28:00 Should dealers hire a data analyst for their dealerships?
30:00 How t…
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Nov 10, 2020
Scott Wain: Development In The Car Business
Welcome Back!
Great session this week with Scott Wain on the development side of the business. Such an amazing industry and yet the stigma and turnover still remain.
If you are looking for some ideas on what you can do at your store to connect with your staff and get the most out of them this a great place to start!
Time Highlights:
6:00 We expect greatness but we don't prepare for it!
15:00 is your team practicing on your prospects?
21:00 How does a leader help his team members become successful?
31:00 Co-Op funding, not training...What?
40:00 Digital retail rant! 50:00 Long term perspective of the business
51:00 Next five-year question
Connect with Scott:
LinkedIn: https://www.linkedin.com/in/scottwain/
Mobile: 519-636-7727
Email: scottwain1@gmail.com
Twitter: ScottWain
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk…
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Nov 3, 2020
Paul Long: Social Media Pays
Welcome Back!
If you are in sales, especially in the car business social media is the surest way to connect with more potential buyers.
The main object salespeople face is obscurity! and the quickest way to make yourself known is to create content that talks about how you solve a problem and fulfill a need.
In this week's session, I have the pleasure of interviewing Paul Long #TheDodgefather himself to talk about how his social media game has turned him into an authority in his space and how his initiatives are paying dividends every single month.
Time Highlights:
2:00 The start of the #TheDodgefater journey
8:00 The fear of posting content 13:00 Content volume strategy
18:00 Why Social Media
22:00 Sales vs Management
32:00 How social media helps combat the stigma of the car business
35:00 Next five years
Connect with Paul here:
LinkedIn: https://www.linkedin.com/in/paul-the-dodgefather-long-b21698a5/detail/contact-i…
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Oct 27, 2020
Eric Miltsch - Google My Business for Car Dealers
Welcome Back!
How valuable is your GMB? In today's landscape you Google My Business is making the difference between consumers find your dealership as well as getting information that aids in the decision o visiting your dealership or not.
Check out the latest session of the podcast where Eric Miltsch, Co-Founder and Director of Marketing at dealer team works where we are looking at some real-life examples from a store that I currently working with.
Time Highlights:
3:30 Why is GMB so important in today's landscape
4:39 How GMB helps you not just digitally but also with in-person visits
10:30 How local directories impact your Google exposure
20:20 Why GMB is a competitive advantage in today's digital world
32:05 Why you should have a separate GMB for your service department
56:13 Next 5 years and why
Here is how you can connect with Eric:
LinkedIn: https://www.linkedin.com/in/emiltsch/detail/contact-info/
Email: ericmiltsch@gmail.…
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Oct 20, 2020
Tom Gregg - Vehicle Acquisition
Welcome Back!
In this session, I speak with Tom Gregg, founder, and president of Vehicle Acquisition Network (V.A.N) regarding the current inventory acquisition dilemma as well as overall best practices that you can use in your day-to-day set up.
Time Highlights:
2:47 Current inventory landscape
11:54 How to prepare for the future
21:15 Best practices
26:00 The auction evolution
37:00 Next five years
Connect with Tom:
LinkedIn: https://www.linkedin.com/in/tom-gregg/
Website: get.acquirevehicles.com
Email: tomgregg189@gmail.com
Twitter: tomgregg1
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
Twitter: https://twitter.com/TalkDealer
LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/
Thank you for tuning in…
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Oct 13, 2020
Steve Rabinovici - Leveraging the SBA During these Times
Welcome Back!
I am so excited about this session. I sit down with Steve Rabinovici, chairman of the business funding group to talk about the SBA and in particular how you can leverage this information.
Right now there is a lot of opportunity for those who are looking at the market the right way. Make sure to tune-in and learn if this can be what you have been waiting for to level up!
Time Highlights:
2:15 What is the SBA
06:00 How the financial landscape has changed in lending
14:00 Is now a good time to expand?
18:00 The impact of cashflow
31:25 Next 5 years and why
How to connect with Steve and SBA funding:
LinkedIn: https://www.linkedin.com/in/stevenrabinovici/
Phone Number: 407 920 6717
Email: steve@sbaloangroup.com
SBA Funding Contact Phone Number: 646.699.1400
SBA Funding Email Adress: https://sbafunding.com/
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.…
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Oct 6, 2020
Andrew Lemoine - The Automotive Industry
Welcome Back!
This week I interview Andrew Lemoine in an unscripted conversation that takes a very interesting turn. Andrew brings some very insightful perspectives on sales, the industry, digital retailing, and many more.
Tune-in for a great conversation on many fronts of the automotive industry!
Time Highlights:
5:30 Leaving the industry to make a difference
17:00 The stigma in the auto industry
26:00 Business development impact in the auto industry
36:00 What to invest your time into to gain more professional knowledge
45:00 How digital retailing is creating distrust
59:00 Next 5 years
Connect with Andrew:
LinkedIn: https://www.linkedin.com/in/igotsold/
Website: https://www.carloanscanada.com/
Email: andrew@carloanscanada.com; andrew@autocorp.ca
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https:…
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Sep 29, 2020
Glenn Lundy - The Conversation
Welcome Back!
In this session, I have the opportunity to talk with Glenn Lundy, founder of the #riseandgrind movement.
We talk about the current landscape, motivation, how to leverage social media to gain more wins, and other topics very relevant to the auto industry!
Make sure to check this episode in its entirety for some value-packed wisdom bombs that you can implement today to improve yourself and help others do the same.
Time Highlights:
5:00 Educating consumers is now more important than ever.
9:35 LEADD in order to get incredible results
13:55 The professional development road map in the car business
20:00 How the #riseandgrind movement helped Glenn have massive success as a GM
28:00 The value of Social Media for Glenn's success as GM
38:00 Where do you see the automotive industry in the next five years and why?
Here is how you can connect with Glenn:
LinkedIn: https://www.linkedin.com/in/glennlundy/
Facebook: https:/…
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Sep 22, 2020
Steve Zabawa - Digital Retail for Auto Dealers
WE ARE BACK!
The first episode of SEASON 5, and we have a new and improved studio!
I am kicking things off with Steve Zabawa, co-owner of Rimrock Auto Group, and also one of the founders of https://webbuy.com/, which in my opinion, is one of the more complete digital retail tools in the market.
I love that car guys for the auto industry created this tool, and it is one, if not the most, complete D.R. tool I have seen.
If you are in the market for a D.R. partner, someone who gets it and knows the day-to-day operation of running a dealer and making deals happen, you need to check this out.
Time Highlights:
4:35 The current landscape from a leadership perspective
10:25 Is digital retail ready for the masses
22:34 Are O.E.M.'s getting in the middle of the deal with D.R.
29:41 How Web Buy baking feature mimics what a finance manager does during the day
43:33 What are the deficiencies of Web Buy as a D.R. tool
You can schedule a demo here https://demoform.webbuy.com/
If you…
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Aug 4, 2020
SUCKER$ THE MOVIE!
Welcome back!
In this special session, we talk to the writers and producers of the movie SUCKER$
If you have watched this movie in training sessions or even just to get some laughs you want to tune in to this interview to learn some of the behind the scenes and more!
BIOS:
Roger Nygard is probably most notorious for his documentary TREKKIES. Nygard's prior documentaries also include the recently-restored, SIX DAYS IN ROSWELL, as well as THE NATURE OF EXISTENCE, and his latest, THE TRUTH ABOUT MARRIAGE. Nygard has directed series like “The Office” and “The Bernie Mac Show” and edited Emmy-nominated episodes of “VEEP,” “Curb Your Enthusiasm,” and “Who Is America?” He is currently editing Mike Binder's Showtime docu-series about The Comedy Store.
Joe Yannetty is an award-winning writer, comedian, motivational speaker, and cancer survivor - and of those, surviving comedy is the hardest! His funny point of view was forged within the world’s greatest comedy…
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Jul 11, 2020
Jeff Bounds - Head of Cardone Automotive Resources
Mastering Phone Skills Webinar: https://www.10xphonesales.com/phone-skills-communication-masterclass1594218995259
How we help dealers: https://www.youtube.com/watch?v=jH-Ebzy1ADU
During this session, I speak with Jeff Bounds on mastering phone skills and communication to dominate car sales in the "new normal."
Also, Jeff was gracious enough to unveil a massive opportunity for salespeople to level up during these times. Remember, the quickest way to achieve success is to follow others who have already realized it.
Make sure to tune in to the webinar on August 15th to learn the sales techniques from the master of all closers Mr. Grant Cardone himself!
Here is how you can reach Jeff:
Email:jeff@grantcardone.com
LinkedIn: linkedin.com/in/jeffbounds
Twitter: https://twitter.com/jeffbounds
Instagram: https://www.instagram.com/jeffbounds/
Cell: 301.955.6704
Also, don’t forget to check us out at our website and on the following…
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Jun 2, 2020
Bob Lanham - Facebook's Head of Automotive Retail
Welcome to this special episode of the Podcast!
During this session, I talk with Bob Lanham, the head of the automotive retail division for Facebook, and what a valued packed session.
Tune in to the entire episode to hear some best practices, strategies, and better ways to utilize the platform to ultimately connect with more buyers!
Also, check out my personal strategy for cold audience targeting that I use with the dealers I consult with.
Download Facebook's Playbook for Car Dealerships here: https://www.facebook.com/business/m/dealerhub
Connect with Bob here:
LinkedIn: https://www.linkedin.com/in/boblanham/
Also, don't forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/
http://dealertalk.biz/
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
twitter: https://twitter.com/TalkDeale…
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May 14, 2020
Trey Hudson - How The Internet Has Made Things Easier!
Welcome back to another episode!
In this session, I speak with Trey Hudson, Sales Manager / Internet Sales Director, for a Toyota store in Flagstaff Arizona, about the benefits that the internet has had for the buyer's process and has simplified the process for dealerships as a whole!
If you don't have identified goals for your digital presence and what behaviors you have identified as the ones that are most indicative of vehicle purchase, then it will be challenging, if not impossible, to impact the bottom line.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day
Connect with Trey here:
LinkedIn: https://www.linkedin.com/in/trey-hudson-b614a6192/
Email: hartfordhudson@gmail.com
Also, don't forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/
http://dealertalk.biz/
Facebook: https://www.fac…
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May 2, 2020
Jason Geras - Harvesting Versus Hunting In These Times!
Welcome back to another episode!
In this session, I speak with my good friend Jason Geras about the best approach for salespeople during these critical times. What is the best approach when it comes to connecting with potential buyers?
Now more then ever, we have reasons to reach out to our customer base to let them know what we are doing for them to ensure their safety while taking care of their automotive needs. The message and approach make all the difference in the world.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day
Connect with Jason here:
LinkedIn: https://www.linkedin.com/in/jason-gerasimovich-28b8ab99/
Facebook: https://www.facebook.com/therealjasongeras
Email: jasongeras@gmail.com
Twitter: https://twitter.com/jasongeras
Phone: 518.528.4445
Also, don’t forget to check us out at our website and on the following platforms:
W…
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May 1, 2020
Marc Lavoie - Digital Retailing; How to Ensure Your Message is Relevant Beyond the Current Landscape!
Welcome back to another episode!
In this session, I have a conversation with Marc Lavoie from the Autobahn Academy about digital retailing and how to make sure we can effectively implement it now that it has become a must offering for potential buyers.
When it comes to offering purchasing alternatives to buyers, it is not an "if you build it, he will come" approach. Customers need information on what you are providing through specific strategies that will clearly convey the expectation of the available options.
Also, it is important that during this time we make sure we create messages that will translate beyond the temporary situation and will still be relevant beyond the current state.
Marc has offered a 20% discount for dealers who are looking for an edge to leverage information in order to increase performance in all areas of their operation! https://go.autobahnacademy.com/dealer-talk
Connect with Marc here:
LinkedIn: https://www.linkedin.com/in/lavoiemarc/
Webs…
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Apr 30, 2020
George Grinzewitsch, Jr. - Owner and CEO Von Housen Automotive Group
Welcome back to another episode!
In this session, I have the absolute pleasure of interviewing Mr. Geroge Grinzewitsch, Principal and CEO of the Von Housen Automotive Group, to learn of some of the ways that he and his team are overcoming the current crisis we face.
During this interview, we talk about how the Von Housen Automotive group was able to leverage the assistance available to businesses and how that has helped to keep people employed. We cover digital retailing, as well as how George sees it evolving as we continue to navigate these uncertain times.
Finally, we review marketing strategies and how data now more the ever is critically important to guide decisions that will set Dealership's up for success now, and after we get back to doing business.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Check us out at our website and on the f…
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Apr 29, 2020
Peter Leto - Taking Control of Your Digital Advertising!
Welcome back to another episode!
During this session, we speak with the CEO of Foundation Direct, formerly the head of the automotive retail division of Google, to talk about leveraging data in the automotive industry, especially during these times. We also talk about digital in general and pose the question: are we overcomplicating things when it comes to marketing in the auto industry?
Finally, we review the power of social media marketing and how much more efficient it is when it comes to connecting auto intenders and in-market buyers with your inventory.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Peter:
LinkedIn: https://www.linkedin.com/in/peter-leto-374b208/
Email: peter@foundationdirect.com
Mobile: 248-840-4740
Also, don’t forget to check us out at our website and on the following platforms:
Website:…
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Apr 28, 2020
Shawn Armore - Has the BDC Killed the Automotive Sales Professional?
Welcome back to another episode!
Did the BDC replace the salesperson, has it made it so that salespeople become order takers and not really have to hunt for deals anymore? Check out this session with my buddy Shawn Armore, a veteran that started from the bottom and worked his way up to Director of BDC for the highest volume dealer in Canada!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Shawn:
LinkedIn: https://www.linkedin.com/in/shawn-armorer-b6200a46/
Email: jshon77@hotmail.com
Also, don’t forget to check us out at our website and on the following platforms:
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
twitter: https://twitter.com/TalkDealer
LinkedIn: https://www.linkedin.co…
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Apr 27, 2020
"General Motors" Jeff Hunter - How Social Media Prepares You to Win!
Welcome back to another episode!
In this session, we explore how social media prepares you to win more sales while leveraging the power of the platforms to become an authority within the space.
There is no question that the distribution of content has changed forever with the platforms available today. In the world we live in, we have the power of creating our specific message as well as distributing to an audience.
I recorded this session with Jeff earlier this year. Yet, it is incredibly relevant in the current climate because now more than ever leveraging the power of these mediums makes the difference between getting more sales or waiting for om the point for buyers to show up!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Connect with Jeff here:
LinkedIn: https://www.linkedin.com/in/generalmotorsjeff/
Facebook: facebook.com/jeffhun…
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Apr 24, 2020
Guy Super - How Valuable is Automating Your Database Communications?
Welcome back to another episode!
The most valuable assets for any dealership are their DMS and CRM. Especially during these difficult times, having an efficient strategy to ensure that you are communicating effectively and consistently with consumers is the difference between selling more units or not.
I have always advocated with my dealer clients that leveraging their own database should be the focus of how they conduct business versus only new customer acquisition, which according to NADA means $500 to $600 in added cost.
I am very excited to share this session because the information provided is truly how we need to start thinking about our operations going forward.
Click here: https://www.outsell.com/dealer-talk-podcast/ to learn how to navigate today’s ever-evolving landscape, and hear how Outsell’s AI-driven automation can help you maximize your time and resources to get back to what you do best – selling and servicing cars!
Contact Guy here:
LinkedIn: https://ww…
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Apr 21, 2020
Benny Mazzier - The Value of Humor
Welcome back to another episode!
How important is the content we are putting out there? Humor is one of the best ways to create a buzz and capture potentials, buyers, attention for FREE!
Tune-in to this session with my friend Benny Mazzier for a very insightful conversation on the power of content and using the content to convey the right message.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Benny:
LinkedIn: https://www.linkedin.com/in/benny-mazzier/
Email: benny@marketingsolutionsstl.com
Mobile: (314) 879-4049
Website: marketingsolutionsstl.com/
Twitter:BMazzier
Also, don't forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/
http://dealertalk.biz/
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube:…
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Apr 14, 2020
John Fairchild - The Retention Game
Welcome back to another episode!
In this session, I have an in-depth conversation with my friend John Fairchild about retention! Are we measuring effectively and what are some strategies that we can use to increase SCR and SMS. Lots of good insights on this session so be ready to take down some notes.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach John:
LinkedIn: https://www.linkedin.com/in/john-fairchild-high-performance-fixed-ops-coach-a21a8512/
Email: john@johnfairchild.net
Website: http://fairchildautomotivesolutions.com/
Mobile: 770.561.4644
Also, don't forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/
http://dealertalk.biz/
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.…
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Apr 10, 2020
Lyamen Savy - Is Your Dealership Well Represented During the COVID-19 Crisis?
Welcome back to another episode!
In this session, we have the opportunity to chat with Lyamen Savy, Founder, and CEO of 321 Ignition about the power of your website, and is your dealership represented adequately?
There is no question that now more then ever, your website has become the one constant thing. Whether your sales activity has been affected by the current situation or not, your website remains your connection to potential in-market buyers. The question is: is your dealership's website set up to help you convey your experience and your story in the most effective way possible?
"one of our dealerships is now busier than before COVID. I think it's because, before COVID, consumers were able to walk into the dealership to see cars, so their competition was every dealership near them. But now, with COVID and everyone locked at home, when customers visit their competitor's website, they immediately bounce. However, when consumers get to their mobile-first website, they stay on…
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Apr 7, 2020
Terry Lancaster - Get Ya Some!
Welcome back to another episode!
During this session, we talk to Terry Lancaster, host of the-get-ya-some-radio-show and 35-year automotive industry veteran about the industry and how to get more wins in the landscape of today.
Lot's of good take-aways from this session for me personally and I think you will find the same, so be ready to take down some notes on this deal!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Terry:
LinkedIn: https://www.linkedin.com/in/terryllancaster/
Email: t@terrylancaster.com
Website: http://terrylancaster.com/
Website: http://automotiveadvertisingideas.com/
Mobile: 615-212-9228
Twitter: https://twitter.com/terrylancaster
Podcast: http://terrylancaster.com/the-get-ya-some-radio-show/
Also, don’t forget to check us out at our website and on the following platforms:
Website: ht…
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Mar 31, 2020
Sara Hoagey - To BDC or Not to BDC?
Welcome back to another episode!
Should dealerships in 2020 have a BDC, is that a must? There certainly conflicting theories and practices around this topic and our guest for this session brings a ton of insights to the debate. If your pondering the question or if you have a BDC in place and are trying to gain more from it then tune in for a value-packed discussion!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Sara
LinkedIn: https://www.linkedin.com/in/shoagey/
Email: admin@eliteBDC.com
Mobile: 585.329.0538
Facebook Group: https://www.facebook.com/groups/683579938802239/
Twitter: https://twitter.com/shoagey
Also, don’t forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/
http://dealertalk.biz/
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https…
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Mar 27, 2020
Herb Moskowitz - Molecular Iodine - Game Changer Against Coronavirus?
Welcome back to another episode!
During this session, I have a conversation with Herb Moskowitz regarding the power of molecular iodine and how it could be a game-changer against the current health crisis we face.
I am warning you that this is not a typical session of the podcast and there is no relevant automotive content to share on this episode other than some knowledge on the effectiveness of the current methods we have available to combat the virus.
The reason I wanted to get this information out there is that I for one believe that there is a more effective way for us to ensure that we are combating the virus and the more information we can share the more awareness we can create.
Special thanks to my good friend Jason Geras for setting this up and bringing this information to light for me.
For additional information, check out this article for some additional information: https://www.oralhealthgroup.com/features/molecular-iodine-could-this-be-a-game-changer-for-den…
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Mar 24, 2020
Dane Saville - The Importance of Data and How to Use It!
Welcome back to another episode!
There is so much data in the industry today that what should you really be looking at in order to make sound decisions about your dealership? The truth is that there is no single source but there are some metrics that still hold true as a valid way to measure performance.
Tune in to this session where I have a well-rounded data conversation with my good friend Dane Saville from Reunion Marketing about some of the key metrics and ways that we can use the information in order to make better decisions.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Dane:
LinkedIn: https: https://www.linkedin.com/in/dane-saville-6002b340/
Email: dane@reunionmarketing.com
Mobile: (919) 413-1975
Website: https://www.reunionmarketing.com/
Twitter: https://twitter.com/DaneSaville
Also, don…
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Mar 17, 2020
Sean Welsh - Marketing vs. People & Process
Welcome back to another episode!
During this session, I talk to Sean Welsh from Car Biz Done Better about what is truly important, marketing or people & process.
There is no question that both are an integral part of your dealership operation but as a whole, we are putting so much focus on the marketing side that we forget that at the core this is a business of people for people!
Make sure to tune in to this episode for some insights from the man himself. In his true fashion, Sean tells it like it is and is not holding back any punches on this deal! So be ready to take some notes from this session, which will surely be one of the most listed his season.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Sean:
LinkedIn: https://www.linkedin.com/in/seanwelshcbdb/
Website: carbizdonebetter.com…
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Mar 10, 2020
Jeff Cowan - The Service Department Conversation Part 2
Welcome back to another episode!
Jeff Cowan is back for a continuation of our conversation in Season 3. We cover retention, marketing, and the customer of today! We also look back at 2019 and what an amazing year it was for Fixed Ops.
Be ready to take down some notes as Jeff shares two very powerful word tracks and strategies that you can implement in your dealership today to guide you in retention and creating the right expectation from the greeting!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Jeff:
LinkedIn: https://www.linkedin.com/in/jcprotalk/
Mobile: 800-248-2931
Email: info@jcowansprotalk.com
Write Service and Write Your Own Paycheck Book: https://thejeffcowan.com/product/write-service-write-paycheck-hardback-book/
Amazon link: https://www.amazon.com/Write-Service-Your-Own-Paycheck-ebook/dp/B07496HMJX…
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Mar 3, 2020
Jeff Bounds - Training Does Not Work!
Welcome back to another episode!
In this session, I talk with Jeff Bounds, head of Cardone Automotive Resource (C.A.R) about the impact of training within the automotive industry and why we need to rethink how we go about it in the landscape of today.
I have consulted with many dealers and the one constant is turnover. Almost every dealership I have collaborated with suffers from insanely high turnover within their stores. For some reason, decision-makers within the dealership look at this as a cost of doing business and not as a preventable practice if they provide the tools necessary for the team members to improve in all aspects of their professional careers.
Also, Jeff has offered for anybody that is listening to this podcast a FREE seat in the upcoming 10X Automotive Academy https://10xautoacademy.com/, which will take place on March 19 in Miami, FL.
Email Jeff at jeff@grantcardone.com
And... If you are looking for ways for your teams to level up, then check out these resou…
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Feb 25, 2020
John Resurreccion Part 2 - Website; Best Sales Person in the Dealership and Using Video Effectively
Welcome back to another episode!
In this session, John talks about the importance of having your website ready to answer any question visitors might have in order to capture the most engagement! Your website should be the best sales-person in the dealer and measuring performance ensures you are set up for success.
Also, when it comes to video how are you using its power to connect with buyers and break the ice?
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach John:
LinkedIn: https://www.linkedin.com/in/john-resurreccion-185074bb/
Email: johnrex1482@gmail.com
Mobile: 619.852.5162
Website: https://keepsellingcarslikecandybars.com/
Also, don’t forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/
http://dealertalk.biz/
Facebook: https://www.facebook.com/Deale…
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Feb 18, 2020
Jason Harris - Taking Back Control of Your Inventory!
Welcome back to another episode!
During this session we spent some time with the Man in Orange; Jason Harris, talking about ways that we can take back control of our inventory and make sure that we are setting our dealerships and their respective departments up for success in 2020!
This session was a lot of fun and extremely insightful, make sure to tune-in for a great conversation and some leave-behinds that you can implement today!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Jason:
LinkedIn: https://www.linkedin.com/in/strategywithjason/
Email: digitaldealershipsolutions.ca
Twitter: https://twitter.com/StratWJason
Podcast: https://strategywithjason.com/podcasts/
Also, don’t forget to check us out at our website and on the following platforms:
Website: https://www.herbanderson.me/…
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Feb 11, 2020
The Real Brad Lea - Do You Know and Do You Care?
Welcome back to another episode!
In this session, I talk to the man himself #therealbradlea about the car business, from his early beginnings to his leadership role, and of course, how to effectively train the automotive sales professionals of today.
Also, Brad drops a challenge for all the decision-makers out there who want to put him to the test: now that you know, the question is, do you care?
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Brad:
Email: brad.lea@lightspeedvt.com
LinkedIn: https://www.linkedin.com/in/bradlea/
YouTube: https://www.youtube.com/user/VTBRADLEA
Instagram: https://www.instagram.com/therealbradlea/
Website: https://www.bradlea.com/
Training: https://www.bradlea.com/training/
Podcast: https://www.bradlea.com/dropping-bombs/
Also, don’t forget to check us out at our website and on the foll…
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Feb 4, 2020
Katie Mares - The Automotive Retail Experience for Her!
Welcome back to another episode!
Are you aware of the power of the female consumer? In this session with talk with Katie Mares about this very topic. In a world where the "Experience" seems to be something, everybody is focused on, tailoring your dealership to appeal to both female costumers and employees alike can help you create a differentiator by understanding the female perspective!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Katie:
LinkedIn: linkedin.com/in/katie-mares-ctdp-mcatd-cpsa
Email: katie@katiemares.com
YouTube: https://www.youtube.com/channel/UCONehkugIb8W0pVxGYmvhIQ
Website: Blog: https://katiemares.com/blog/
Training: https://katiemares.com/training/
Also, don’t forget to check us out at our website and on the following platforms:
Website: www.dealertalk.biz
https:…
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Jan 28, 2020
Max Zanan - The CARVANA Threat and How to Proactively Prepare!
Welcome back to another episode!
Are you proactively looking at the industry and preparing for the future?
In this session, I have a thought-provoking conversation with Max Zanan about the future of the industry and how companies like CARVANA are taking advantage of some of the gaps in the space. In order to prepare for the future, we have look at all angles and make sure that we are proactive in our approach.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Max:
LinkedIn: linkedin.com/in/maxzanan
Email: max@maxzanan.com
Mobile: 917-903-0312
Twitter: MaxZanan
Instagram: https://www.instagram.com/stories/max.zanan/
Website: maxzanan.com
Link to buy the books:
https://www.amazon.com/Max-Zanan/e/B07785FM9B/ref=dp_byline_cont_book_1
Link to schedule dealership training:
https://www.perfectdealershiptraining.com/
Link to…
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Jan 21, 2020
Joseph Rosales - Effective Goal Setting
Welcome back to another episode!
Are you setting effective goals and most importantly are you reaching them?
Tune in to this session with Joseph Rosales, a repeat guest on the show, for an in-depth conversation on how to effectively make the difference between goal-setting and goal-attaining!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can reach Joseph:
LinkedIn: https://www.linkedin.com/in/josephrosales/
Email: jrosales@thesalesandservicegroup.com
Mobile: 609-760-9066
Text give-a-way: 77948 (text performance)
Also, don’t forget to check us out at our website and on the following platforms:
Websites: http://dealertalk.biz/
https://www.herbanderson.me/
Facebook: https://www.facebook.com/Dealertalk/
Instagram: https://www.instagram.com/dealertalk/
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?vie…
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Dec 26, 2019
Damon Egan - Fixed Ops Digital Strategy and How to Embrace Change to Maximize Profits!
Welcome back to another episode!
In this special session, we speak with Damon Egan, a veteran of the industry that has held many roles in the dealership world. Now, as the Fixed Operation Director for one of the largest stores in Canada, we get direct insights into how change has become a critical component to his success and how he is using the power of digital to elevate his department!
You are going to want to have a pen and paper for this one, as the information is practical and very relevant to the current landscape of the industry.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Damon:
LinkedIn: linkedin.com/in/damon-egan-b3b92990
Mobile: 780.224.4103
Email: degan1@ymail.com
Also, don’t forget to check us out at our website and on the following platforms:
Website: www.dealertalk.biz…
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Dec 13, 2019
Cameron Cresswell - The Australia Market - Special Guest Edition
Welcome back to another episode!
In this special session, we speak with Cameron Cresswell, the owner/founder of Automotive Talent, an Australian company that specializes in connecting talented individuals with dealerships! Check the website here: http://www.automotivetalent.com.au/
It was a lot of fun to learn about a completely different market and find out how similar we actually are, regardless of culture and the distance that exists between us.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Cameron:
LinkedIn: linkedin.com/in/cameroncresswell
Mobile: 0429845138
Email: cameron@automotivetalent.com.au
Twitter: CamCresswell
Also, don’t forget to check us out at our website and on the following platforms:
Website: www.dealertalk.biz
https://www.herbanderson.me/
Facebook: https://www.facebook.com/Dealertalk/
Insta…
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Dec 3, 2019
George Arrants – The Truth Behind the Shortage of Auto Technicians
Welcome back to another episode!
How much of the technician shortage do you know about? Is it impacting your business and, if so, what are you doing to aid in its long-term solution?
In this session, we talk with George Arrants about this issue and its impact. I have personally gained a lot of knowledge from this session. I can say with certainty that there is a lot more to the story that we need to know so that we can make the best decisions possible for our dealerships and departments! If you are paying close attention to this issue, as you should, this session will provide a lot of insight and maybe even point out some information that could potentially shift your perspective.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with George:
LinkedIn: linkedin.com/in/george-arrants-bb28a47
Mobile: 281.850.1676
Email: georg…
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Nov 29, 2019
Chris Pellinger – Maximize Your Used Car Department
Welcome back to another episode!
We all know that used car activity has been HOT this year but is there more that you can do to capitalize on your activity while we ride the wave? With contraction on the new-car side, every opportunity to gain an advantage helps.
Tune-in to this session to learn a unique approach to running your used car department that can help you improve on recon time, increase profitability, and keep the sales side more efficient.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Chris:
LinkedIn: linkedin.com/in/christopher-pellinger-a436a3128
Mobile: 702.506.2903
Email: cjp89002@gmail.com
Also, don’t forget to check us out at our website and on the following platforms:
Website: www.dealertalk.biz
https://www.herbanderson.me/
Facebook: https://www.facebook.com/Dealertalk/…
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Nov 26, 2019
Vicky Lopez – Do You Have Trusted Partners for Your Dealership?
Welcome back to another episode!
We all need a little help to succeed, and the auto retail business is no exception. Do you have trusted relationships you can rely on to help you achieve your goals?
In this session, we have Vicky Lopez on the show from Pronto Finance. She is bringing the house down with a unique perspective on how to help dealers close the gap and achieve more. We are also talking about all things social media, from how she uses it to gain attention for herself and her company to how she is educating her own clients on some creative ways to overcome their fears and hit the record button regardless of their position at the store.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Vicky:
LinkedIn: linkedin.com/in/vicky-lopez-808a95156
Mobile: 847-857-9322
Email: vlopez@prontofinance.com
Websites:
facebo…
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Nov 22, 2019
John Stubbelfield – A Look at Finance and Some Best Practices for Your Store
Welcome to another episode!
With the contraction on the new-car side of the business, finding ways to increase profit is at the forefront of most decision-makers in the dealership. One of the ways to find those extra dollars is in the finance department and maximizing each and every opportunity we get in front of the buyer!
In this session, we sit down with a finance pro that was making so much money on the back end that when his GM cut his pay, he decided to take his talents and educate others! This is a great conversation with real insight from somebody that is in the role and knows what it takes to get results.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how…
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Nov 19, 2019
Bow Tie Terrance - The Creative Approach to Selling Cars
Welcome back to another episode!
In today's landscape, it is ever important to create an advantage in the marketplace. Today’s guest has definitely mastered the art of finding a niche that connects with buyers on a personal level. The social media platforms available to us have the most important element any business needs to succeed, an audience! How can you leverage the power of creativity and these platforms in order to connect with buyers?
If you are not already doing so, please make sure to connect with Terrance on social media so you can see firsthand how he is changing the game.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Bow Tie Terrance:
LinkedIn: linkedin.com/in/bowtieterrance
Mobile: 404-600-9697
Email: bowtieterrance@gmail.com
Instagram: https://www.instagram.com/bowtieterrance/
Also, don’t for…
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Nov 15, 2019
RevFerral – How to Leverage the Most Effective Marketing Action You Have! (New Tech)
Welcome back to another episode!
When it comes to marketing within your dealership, what is providing you the most ROI? For me, marketing is all about where I can get the most frequency at the least amount of spend. One of the ways that you can achieve this is by having an effective referral program that can provide buyers that are ready to transact because they have been sent over to your dealerships by people that have vouched on your behalf.
In this session, we talk to Revferral, our second vendor of the season, that we have invited to come on the show to talk about what they offer and how it can help you gain an advantage.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with JP:
LinkedIn: https://www.linkedin.com/in/jpburkemper/
Mobile: 970.787.0551
Email: jp@revferral.com
Website: https://www.revferral.com/
Also…
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Nov 12, 2019
Dave Foy - Fixed Op's; The Service Department of the Future
Welcome back to another episode of the Dealer Talk podcast!
In today's session, we look at the future of fixed ops. We are going to be breaking down new technologies and really contemplating the questions “where are we going?” and “what does the future look like for this part of the dealership?”
There is no question that fixed Op's is going through a much-needed attention boost when it comes to being a profit center for your store, and our guest is on a mission to educate us all on the power that the service department has and what it can do for long-term success!
Make sure to check this episode out for an incredible perspective. Please, if you liked this episode, be sure to share it so that other people that can benefit from the information and implement it in their day-to-day!
Here is how you can connect with Dave:
LinkedIn: linkedin.com/in/davidfoy
Phone: 774-696-4239
Email: davefoy1969@gmail.com
Website: Dave@TrustMyWork.com
For the special promotio…
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Nov 8, 2019
Jeff Cowan – Fixed Op's; The Service Department Operation Breakdown
Welcome back to another episode!
As a leader in your store, do you fully understand the fixed operation side? More importantly, do you understand the customers of today and how they interact with the service department of your dealership? If you want to gain some knowledge that can truly help you get a holistic perspective, then you need to listen to this episode!
In this session, we have the absolute HONOR of talking to one of the industry’s most accomplished personalities when it comes to fixed operations. With over 30 years of practical experience and training automotive service departments, he is a motivator, an international speaker, and he understands all things service.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Jeff:
LinkedIn: linkedin.com/in/jcprotalk
Mobile: 800-248-2931
Email: info@jcowansprotalk.co…
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Nov 5, 2019
Anthony Santangelo - Hiring Right for Dealers (Best Practices)
Welcome back to another episode!
When it comes to hiring and doing so effectively, how are you stacking up? It is no secret that finding the right person can be a challenge for any organization, but when we look at the automotive retail side of the auto industry, there is certainly a more complex set of challenges. These can include anything from rapid turnover to technician shortages and everything in between!
What can you do to improve in this area? Make sure to tune-in to this session for some best practices on multiple fronts. Also, find out how you can improve on what you are currently doing to get an extra edge over the competition.
Here is how you can connect with Anthony:
LinkedIn: linkedin.com/in/anthony-santangelo-10291554
Mobile: 267.784.9752
Email:asantangelo@automaxrecruiting.com
twitter: pokercarguy
Also, don’t forget to check us out at our website and on the following platforms:
Website: www.dealertalk.biz
https://www.herbanderson.me/
Facebook: https://www.fa…
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Oct 27, 2019
Sean Kelley - FB Live Session - The Power of Effective Coaching
Welcome back to another session of the Dealer Talk Podcast!
In this session, we have a conversation with our resident guest, Sean Kelley #thecarbizcoach, about coaching. It’s crazy that Sean has been with us for every season of the podcast, and we have not covered coaching at length. There are a lot of insights in this episode that truly speak to one of the most critical areas we face in our industry, which is that of acquiring knowledge and skills that will allow us to become true professionals.
I am excited to cover this topic because I have had the pleasure of being coached by this amazing individual, so I know firsthand the impact. More importantly, I believe that in order for us to grow in any capacity, we need to have the knowledge and skills that we don’t possess. That is what coaching can provide.
Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-…
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Oct 21, 2019
David Lemmon - Independent Dealer Advantage
Welcome back to another episode of the Dealer Talk podcast!
As a franchise dealership, can you benefit from looking at what independent dealers are doing to generate some extra wins? That is what we are going to be exploring in today's session.
Also, if you are a decision-maker at an independent dealership, are you paying close attention to what is required in order for you to succeed in the digital, fast-paced, ever-changing industry we find ourselves in? If these questions are applicable to you in some capacity, then you need to stop what you’re doing, take out a pen and paper, and listen to our amazing guest for some knowledge that will surely help you to CRUSH your objectives.
Please, if you liked this episode, be sure to share it so that other people that can benefit from the information and implement it in their day-to-day!
Here is how you can connect with David:
LinkedIn: linkedin.com/in/lemmondavid
Phone: (614) 547-2876
Email: david.lemmon@dealerrevolve.com
Website: dea…
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Oct 18, 2019
Shane Edwards - The Managers Perspective
Welcome back to another episode of the Dealer Talk podcast!
Today we are talking to a very good friend of mine. I have known our guest for a very long time and have even consulted with him on the professional side of things. We had a raw and real conversation regarding the management perspective, and I am very excited to share it with all of you.
How does a manager see the business from desk principals, the landscape of the industry, and even the shift in generations working at the dealership as veterans of the industry leave and younger generations make their debut! This is going to be a very informative session so make sure you are ready to take some notes.
Please, if you liked this episode, be sure to share it, and share this podcast with people that can benefit from the information so they can implement it in their day-to-day!
Here is how you can connect with Shane:
LinkedIn: linkedin.com/in/shane-edwards-0312b9163
Phone: 435.714.8175
Email: shane.edwards@autosa…
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Oct 14, 2019
"El Patronn" - The Social Media GM
Welcome back! During this conversation, we talk with "El Patronn" about his branding strategy and how social media has created an opportunity to connect with the masses in a very effective way.
When it comes to creating a brand within a brand, we have never lived in better times. The social media platforms that exist really allow us to create a presence that has no borders. If done correctly, you can achieve this with little to no expense. I personally don’t know of any other leader in the auto-retail side of the business that is more successful at this than “El Patronn,” which made it all the more incredible to be able to talk with him about his tactics, vision, and strategies.
Make sure to take some notes! Then don’t forget to tune in next week when we have a conversation with Shane Edwards about the sales management perspective, specially now as we experience a shift in the industry of new professionals coming into the mix.
Please, if you liked this episode, be sure t…
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Oct 7, 2019
Chris "The Bulldog" Collins - The Service Drive Conversation
Welcome back. In this episode, I have the absolute privilege of having a conversation with Chris "The Bulldog" Collins about the service drive. I actually get to swap stories with this dude...INSANE!
Chris is an total master in the industry, and he is bringing some knowledge bombs on this session! He talks about his roots, how he saw a gap in the industry when it came to training for the service side, and then we break down the question: are service advisers sales people?
Make sure to tune-in for a great conversation! Then check out the information below on how you can access Chris's books, training programs, podcast (one of my favorites called “The Service Drive Revolution”), upcoming events and more.
P.S. Will Erik be OK? Tune in to the next episode to see if he made it out. Then, in the same episode, we sit down with none other than “El Patron,” the managing partner of Brooklyn Mitsubishi. We will discuss the value of social media, and how to use it effectively to creat…
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Sep 30, 2019
Bill Schomburg - Your Online Inventory (New Tech)
WELCOME BACK! Season 3! Can you believe it? We’re very excited for this season and all the amazing people on the show, starting with the season opener.
During this episode, we talk with Bill Schomburg about Lot Talk, a new approach to inventory listings. I am very excited to have this conversation because it is a topic I review often with my clients, and I think the industry is in need of a different approach. I personally believe that there is value in the conventional model because whether we like it or not, these sites do have an audience. If potential buyers are using these sites for information, then the dealer needs to be there. I also know that validation is key for consumers, so being listed almost becomes a necessity.
Check out the episode where we break it down. We look at the current state and discuss Lot Talk’s approach to the listing game.
Thank you so much for tuning in to this episode, and stay tuned for Chris Collins, the Bulldog, next Tuesday the 8th!
Please,…
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May 9, 2019
Arthur Castillo - Guest Takeover Episode!
Join Arthur Castillo as he takes on the Dealer Talk show for the entire episode!
During this episode Arthur sits down with the hosts of the Dealer Talk Podcast Erik Nelson and Herb Anderson to talk in depth about the show, the industry, and get their take on the future.
This was the first automotive podcast I listened to, and I just had the pleasure of hosting it! Talk about a warm welcome to the automotive industry.
For this opportunity, my focus was to learn more about the hosts of the podcast, hear them share key takeaways from previous episodes and how they are looking to incorporate them in their day to day world, both from within a dealership and from an external marketing perspective.
Make sure to tune in for some great tactical advice on what our hosts would do if they were tasked with turning around a store in a short amount of time!
Here is how you can connect with Arthur:
LinkedIn: linkedin.com/in/arthurcastillobiz
Mobile is 519.722.4194
Email acastillo@moto…
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Apr 17, 2019
Herb Anderson - Season 2 Recap!
Join me for the a recap of Season 2 as well as look ahead to future of the Dealer Talk Podcast.
Also, don’t forget to check us out at our website and on the following platforms:
Website: www.dealertalk.biz
Facebook: https://www.facebook.com/Dealertalk/
Instagram : @dealertalk
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber
twitter: @talkdealer
Thank you for tuning in and as usual we will TALK later…
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Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/message
Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Mar 31, 2019
Edward French - The Future of The Industry
Join me and Erik as we sit down with no other than Edward French to talk about the industry. I had the privilege of meeting Mr. French in person at a conference back in 2015 and ever since then I have been a fan following his content on social media.
During this episode we cover many aspects of the industry including the concept that Ed coins as Melting ICE which refers to how you should look at your used car inventory. We also spend some time discussing the future of the industry and we get Ed's perspective on some of the new technologies like Digital Retailing and the delivery concept where customers can get there vehicles delivered with no physical interaction at the Dealership.
I could not think of a better way to end this season then with this amazing conversation and having someone of Ed's background on the show to give us his insights and just talk openly on where he sees the future and most importantly what we can do to stay ahead of the curve!
Here is how you can c…
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Mar 19, 2019
Dimitri Tsilis - Let’s Go to the Auction!
In this week’s episode we are taking a deep dive into the Auction, why are prices out of whack, how can you leverage the inventory that exist between markets in today's digital world, and how you can get an advantage when it comes to either buying or selling a vehicle!
Erik and I sit down with Dimitri Tsilis to talk about this topic and most importantly to get a peek behind the curtain and offer you, the listeners, some insights and tips on some of the ways you can get the upper hand by leveraging the technology that is available to you.
I was listening to the episode today during production and I was very excited because Dimitri shares some strategies that you can implement for FREE at your Dealership and really believe there will be some AHA! moments on this deal...
Here is how you can connect with Dimitri:
LinkedIn: linkedin.com/in/dimitri-tsilis-83762426
Email: dimitri.tsilis@gmail.com
Mobile: 801.243.6047
Also, don’t forget to check us out at ou…
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Mar 12, 2019
Sean Kelley (Part 2) - Let's Implement...But Who Is Accountable?
Season 2 is FLYING BY! I can't believe that we are getting close to the end of another season already but we still have some great conversations left and I am very excited to share them with all the listeners.
During this week's episode we had to have this guest back because he was the perfect person to have this conversation with. Sean Kelley A.K.A the Car Biz Coach, breaks it down for this deal and gives us a lot of valuable insights into who is really accountable and how that needs to be structured in order to have the best results. We also talk about the vendor accountability and we even get into coaching and some best practices that you won't want to miss out on!
I had the pleasure of spending a day with the Car Biz Coach recently and I learned a lot in particular the difference between training and coaching and how one is designed to help you practice your skill set and the other is designed to help you grow! Sean is a true professional and is on a mission to bring coachi…
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Mar 5, 2019
Mat Koenig - Rockstar Events
Join Erik and myself as we sit down with one of the Founders of the Rockstar Events formally known as the Rockstar Auto Conference. Mat Koenig , author, key note speaker, and founder sits down with us to talk about the history of their unique event and the evolution of it.
Mat is a veteran of the industry with over 20 years in the BIZ and a very impressive background and trajectory working with some of the bigger names in the industry including Edmunds and Cars.com and having retail hands on experience from sales to management as well as training and development within the Dealer.
I personally had a great experience at the event because I liked what it was all about and that was bringing VALUE to the industry. The format of the show was one that was easy and digestible which often times is not the case when there are multiple speakers on multiple stages. The set up at Rockstar Event allows the opportunity to consume the information from all the speakers and its done in a way t…
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Feb 26, 2019
Owen Moon - Strategies for 2019
During this episode Erik and myself have a conversation with Owen Moon founder of Dealer Accelerator and Fixed Ops Digital where we try to uncover some of the best strategies for 2019.
The conversation took a turn to the Fixed Ops side of the house and I think for good reason. Service is quickly becoming a differentiator when it comes to generating not just revenue but also sales as well as creating a long term success strategy for your Dealership and so naturally we spent a lot of time talking about some of the ways that you can leverage that in the new year.
This is a great conversation that covers some of the issues that exist today when it comes to marketing strategies and creating a balance between the front of the house and the service side. Our guest, Mr. Owen Moon brings tons of insights on this topic as well as some of the strategies that he sees are working to get the most conversion from potential buyers and owners by delivering a better online experience!
Thi…
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Feb 21, 2019
Jay Jensen - The Sales Process Evolution
Join Erik and myself during this week’s episode where we go deep into the sales process and how it has or has not evolved. Our guest, Jay Jensen is a 30+ year veteran of the industry and he breaks it down! How has technology changed the way consumers purchase vehicles and are the sales strategies from the past still relevant today?
When we look at the current landscape there have been a lot of changes to the industry from technology, to data, and other factors that have created a necessity for improvements in the sales process mainly because of the need of a transparent sales experience. Potential buyers in today’s environment are far more educated then ever before and when we take into consideration that most buyers are visiting 1.5 dealerships before making a purchase every single opportunity is critically important.
What is sales in its most basic form and in particular how can we adjust to the current times within the industry to enhance the experience for the potential b…
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Feb 12, 2019
Anna Young - The Power of Video Engagement
Join Erik and myself as we review a new piece of technology and this one is all about video. The thing I personally like about video is that it is by far the quickest way for humans to build rapport and connect with one another. I truly believe that video will continue to grow in the years to come as one of if not THE preferred method of contact.
Anna Young joins us in this conversation to unveil this platform but we are mainly talking about the WHY, why is this platform one that could help Dealers bridge the gap between the purchase and the potential buyer. We also talk about the benefits and here is where our guest extensive experience in the automotive industry shines and provides tremendous insights into some of the issues that we see today and how these issues can be “deal killers” before the potential buyer ever steps foot into your Dealership.
How is your current digital experience? Are you 100% confident that the potential buyer, who by the way only visits 1.5 stores…
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Feb 5, 2019
Robert Sebestyen - Making Process Awesome
Join Erik and myself on this process oriented conversation. Our guest, Robert Sebestyen truly delivers a ton of valuable insights on this topic and brings a fresh perspective to some of the ways that processes can bring both the sales and service side of the house together to deliver a better experience to the buyers and owners!
One of my favorite quotes by W. Edward Deming, says that if you cannot describe what you’re doing as a process you don’t know what you’re doing and I really believe in that. When you consider what goes on in the dealership from selling to servicing a vehicle after the fact, having a set road map on how to get from point A to point B is crucial to offering consistency and building a true differentiator in your market.
During this session we uncover the value of having a process even if it’s not a good one versus not having one at all or as we debate thinking that you don’t have one, because whether you think you do or don’t a choice is always b…
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Jan 29, 2019
Tim Stockwell - Service Issues of Today
Join me on this episode ALL ABOUT Fixed Operations. My guest Mr. Tim Stockwell is a veteran of the industry with a long career working for brands like Toyota and Group 1. During this episode we tackle some of the industries bigger issues and try to offer some insights that you can benefit from.
Fixed Operations is my personal favorite topic as I started my professional career in this vertical and I also believe that it is the most effective long term success strategy for any dealership yet it’s very misunderstood as a whole.
During this episode we talk about the differences between small and large service departments. We tackle the issue of tech shortage and some of the ways you can overcome this crisis as well as create a long term strategy that you can use to keep an ongoing funnel. We talk about the discord that exist between the sales side of the house and how we can create a bridge to bring both departments together. We even get into a conversation on the future where driv…
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Jan 22, 2019
Tim Rowe - The Data Conversation
Join Erik and Myself on this conversation around data at the Dealership level. Tim Rowe joins us with some amazing insights on this powerful topic. In this episode we are covering best practices to some of the pitfalls that Dealers tend to fall into in the landscape of today were there is so much information that it is unclear what we should be paying attention to and what is fluff!
During this session we cover some of the bigger data topics including SEO & SEM, we talked about conversion and attribution, we talk about websites, Direct Mail, third party sites and we even get into the Social Media side and some of trends we are noticing in those platforms!
This is an awesome episode filled with tons of takeaways that you can utilize in your day to day and if you are trying to make sense of the data cluster at your store.
Here is how you can reach Tim: LinkedIn: linkedin.com/in/troweactual
Phone: (908) 246-3201
Email: Timothy.N.Rowe@gmail.com
Instagram: @trowea…
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Jan 16, 2019
Sean Welsh - The Trade-In Process in the Digital Age
Join Erik and myself for this episode with the one and only, Mr. Rock Star himself, Sean Welsh were we talk about the Trade-In process in the digital landscape we have today. How much has the trade-in process changed? Are the digital tools available today helping dealers close the gap and build trust with consumers or are they enhancing the issues that exist with this process? Also we talk about the value and how the leads are moved through the funnel.
This is a great conversation with some thought provoking insights from our guest who NEVER disappoints and always brings relevant takeaways.
The trade-in is one of those areas that I personally find is at an interesting place in today’s market were the old processes are no longer applicable because of the fact that we are in an efficient marketplace but the technologies available to help with transparency are not fully up to par with purchasing behaviors and so I am glad to have this opportunity to TALK about it and attempt to ad…
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Jan 8, 2019
Stacy James Fry - New Technology "Smart Bots" Impact to the Automotive Industry
Join Erik and myself on a conversation regarding "Smart Bots" and the potential impact to the Auto industry. During this session we have an in-depth conversation with Stacy James Fry one of the innovators of streaming technology which is responsible for the rise of Netflix! We dive deep on this technology, what it is, what the potential downsides are, and most importantly how it can help YOU sell more vehicles and connect with more buyers.
Technology is evolving quickly in all industries and the businesses who adopt early will have an advantage not just in testing potential avenues to generate more business but capitalizing on the lag between adoption and utilization from their competitors.
Make sure to tune in on this episode to learn more about what "Smart Bots" are and the impact they can have for the industry!
Here is how you can connect with Stacy:
LinkedIn: linkedin.com/in/stacyjamesfry
Email: stacyjames@mayamediafilms.com
Phone: 403-968-8549
Also, don’t forge…
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Jan 1, 2019
John Resurreccion - Content Creation in The Automotive Industry
IT IS AWESOME TO BE BACK… During this episode Erik and myself have a conversation with John Resurreccion about Social Media and Content creation in the Automotive industry in today's landscape. It is such a knowledge filled discussion on how Social Media can impact not just the Dealership as a whole but the individuals by helping them connect with buyers!
We cover strategies, but we also look at what Social Media really is, the radio and TV Networks of the past, and how marketing has evolved to these platforms, where in today’s environment the individual has the control and the ability to create a personal Brand within their industry.
John, is a veteran of the industry who started his own company and now works with stores on developing content strategies as well as for the individual sales people to utilize the Social Media platforms available today to get more results.
He is the founder of the #sellingcarslikecandybar movement and has tons on content on Instagram, Linke…
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Nov 20, 2018
David Cole - Extra Episode From Season 1
During this EXTRA episode Herb and Erik have a conversation with David Cole about the automotive industry. David is a veteran of the industry who was in the dealer for over 14 years in many different roles and currently works for Cox Automotive consulting with dealerships.
David's insights on this episode are pure FIRE and he offers some thought provoking ideas on ways that Dealer's can get more in today's landscape.
Make sure to checkout this episode for some practical advice you can put to use in your day to day!
Here is how you can reach David Cole:
LinkedIn: linkedin.com/in/david-cole-44a15120
Email: DColeVW1997@aol.com
Phone: 661.388.8047
Thank you for tuning in and as usual we will TALK later...
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Nov 4, 2018
Impromptu Episode – A Conversation On Fixed Operations
So Erik and myself met for a game golf today with Wido and decided afterwards we just could not pass up the opportunity to TALK shop!
During this impromptu episode we discussed Fixed Operation as a whole including profitability impact, marketing, and the future of service in the automotive dealership environment.
Wido has over 20 years of experience in Fixed Operations and is seasoned veteran who brings a lot of insights and practical advice to the conversation.
Here is how you can reach Wido:
LinkedIn: linkedin.com/in/wido-van-muyden-6b89aa9
Mobile: 775.513.353
Also, don’t forget to reach out to Erik and Herb on LinkedIn (for the time being) with your questions.
Erik: linkedin.com/in/erik-r-nelson-899aa57b
Herb: linkedin.com/in/herb-r-anderson-mba-503546b
Thank you for tuning in and as usual we will TALK later…
P.S. Apologies for the background noise, we did this deal live right after a game of golf!
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Oct 27, 2018
Erik & Herb - FINAL Episode (Season 1 Recap)
Join Erik and Herb for this very special Season 1 recap!
Thank you ALL for your support and your feedback. This Season flew by! Erik and Herb had a lot of fun TALKING about the Auto Industry and have learned a lot in the process as well as made some really valuable connections and friendships. Not only with the guest that have been on the show but all the support from listeners reaching out and connecting.
In this FINAL episode of Season 1 Erik and Herb are recapping ALL the amazing guest and conversations they had on the show with the highlights from each one and their takeaways.
Finally, a very specially thanks to all the guest that made time to come on and give their perspectives on the industry as well as some practical advice for the listeners.
Erik and Herb are already working on Season 2 and are excited to introduce some new platforms where listeners can not only access the information but connect with them as well as share comments, feedback, and send in there questions!
T…
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Oct 18, 2018
Alan Dickie - A Conversation With The ACE-Man!
Join Herb on the season one closer with non-other than Alan Dickie A.K.A the Ace-Man! This gentlemen needs no introduction and I learned a ton from our conversation. Make sure to tune in on this one, there is a lot of VALUE BOMBS in this episode.
During our conversation we covered an array of topics from salesmanship to marketing and social media impacts. If you’re taking ups in particular and are looking for some thought provoking perspective then you need to check this one out, for sure!
To check out Alan's Selling Systems for an incredible advantage go here https://alan-dickie.mykajabi.com/
Here is how you can connect with Alan:
LinkedIn: linkedin.com/in/alandickieace
Website: alandickie.com
Phone: 416.735.0597
Email: alandickie@alandickie.com
Twitter: AlanDickieACE
To send in your questions for Herb or Erik go to LinkedIn for the time being:
Herb LinkedIn: linkedin.com/in/herb-r-anderson-mba-503546b
Erik LinkedIn: linkedin.com/in/erik-r-nelson-899aa57b
Thank you for tuning…
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Oct 11, 2018
Keith Theisen - "ROBUST" Strategies for the Car Business Today!
Such a jam-packed session with Keith Theisen! Tune in and join Erik and Herb as they have a conversation on the business as it stands today and some of the best practices in areas that a lot of dealerships can afford to pay a closer look. Keith is a veteran of the business who is currently working for Cox Automotive consulting with dealerships on a day to day basis. Because of his practical experience he brings a unique perspective that has a lot of insights and practical advice you can implement now! Tune in and be prepared for an experience.
Also make sure to check out the inside joke, which became sort of the theme of the episode. All because I used the word ROBUST! Leave it up to Erik to set the tone...
Here is how you can connect with Keith:
LinkedIn: linkedin.com/in/improvement-instigator
Email: Keith.Theisen@coxautoinc.com
Also don’t forget to reach out to Erik and Herb with questions so that they can bring them up to the guest for some practical advice. Connect with them…
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Oct 4, 2018
René Johnson - Tapping Into Your Personal Power to Generate Incredible Results!
Join Erik and Herb on this VALUE packed conversation with the Power Zone Coach! René is the author of Leaving Your Comfort Zone and CEO of Power Zone Coaching, which empowers business professionals and entrepreneurs to breakthrough to their "inner" leader and activate the magic in their Power Zones so they can achieve their business targets and make a greater difference in the world through their influence. Since René can remember, she felt called to a larger life purpose – the calling she now claims as an inspired leader and gifted empowerment coach.
This episode brings a unique perspective on how you can achieve incredible results by connecting with your inner leader to get to the next level! As René points out leadership is a choice and once you make that choice you will impact your attitude which will impact your results!
Make sure to tune in to this amazing conversation and discover what is possible for you!
Don't forget to checkout the FREE assessment referenced in the sh…
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Sep 28, 2018
Kim MacPherson - The Sell It Smart and Buy It Smart Philosophy
Join Erik and Herb on this FUN insight packed episode with THE ONE AND ONLY Kim MacPherson where we are breaking down sales and finance strategies! Kim has over 22 years of automotive sales, finance, and management experience with over a decade training automotive new and independent dealerships on how to professionally, profitably and ethically set up and optimize their less than perfect credit departments. Sell it Smart training was created to help people by teaching business professionals to listen to their customer's challenges and offer real solutions that solve their problems.
P.S. Apologies for the excessive laughter but this was a very entertaining session. Thank you Kim!
Here is how you reach Kim:
LinkedIn: linkedin.com/in/kimberly-macpherson-a5047440
Website: sellitsmartcanada.ca
Mobile: 1.902.818.1373
Email: kim@sellitsmartcanada.ca
Twitter: KimMACTraining
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Sep 21, 2018
Joseph Rosales - Tsunami of Change
During this episode Erik and Myself have the absolute privilege of having Joseph Rosales on the program. Joseph is a nationally known speaker, consultant and performance coach specializing in the development and optimization of Sales and Service Teams.
As the founder and Senior Consultant for the Sales and Service Group for over 20 years he has worked with automotive dealerships throughout the United Sates to develop the strategies to optimize sales and service performance and provide the training and coaching programs to support those objectives.
Joseph is the author of three books on the topics of sales, service and developing high performance sales teams, including his best-selling book titled; Customer Service is a Contact Sport™. A companion book: Sales is a Contact Sport will be out in early 2019.
Here is how you can reach Joseph:
LinkedIn: linkedin.com/in/josephrosales
Website: thesalesandservicecoach.com
Email: jrosales@thesalesandservicegroup.com
Mobile: 609-760-9066
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Sep 16, 2018
Ali Reda - From Car Salesman to Trusted Adviser
During this episode Erik and myself have the privilege of talking to Ali Reda the #1 sales consultant EVER! Ali started in business in 2001 at Bill Wink Chevrolet from 2001-2010 (GM closed this as part of their wine down program) He moved to Les Stanford Chevrolet Cadillac in June 2010 were he currently works at. Ali has led the zone for the past 5 years for Chevy. He was named #1 for Chevy and Cadillac nationally in 2017. The current record he holds is 1269 Chevy, 261 Cadillac and 52 used in 2017. Ali has also Co-authored a book titled “How To Sell 100 Cars A Month” which is available on Amazon and you can also download a FREE version here https://howtosell100cars.com/
Here is how you can reach Ali:
LinkedIn: linkedin.com/in/ali-reda-9066945a
Mobile: 313-408-0006
Email: ali_reda@lesstanford.com
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Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Sep 15, 2018
Jeff Larsen - Taking Social Media to the Next Level
With over 18 years of proven auto sales experience, Jeff has held multiple roles in the industry, including being the top performer 50 of 58 months while on the sales floor, to managing the top Internet Department in the Billions organization, selling 1300+ vehicles online in 2013. Jeff has also held positions as Used Car Manager to General Manager in the 18 years of being in the automotive industry. His true passion though, is complete customer satisfaction and the opportunity to train and develop new sales people in the automotive business.
Here is how you can reach Jeff:
LinkedIn: linkedin.com/in/jeff-larsen-30654961
Mobile: 605.321.5757
Email: jeff.larsen@billionauto.com
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Sep 8, 2018
Sean Kelley - Moving the Industry Forward
Prior to entering the car business, Sean believed leadership was the key to ensure his Special Operations team survive two combat zone deployments in Bosnia and Iraq. Sean Kelley #thecarbizcoach has since applied those same leadership principals to automotive management, and successfully lead dealers for a decade: lowering turnover, increasing profit, customer retention, satisfaction, and setting first time regional records. As the CEO of Car Motivators Sean works with dozens of dealers, and hundreds of sales managers across the country to achieve great results through their people and technology.
Here is how you can connect with Sean:
Email: sean@carmotivators.com
Car Motivators Community:
https://www.facebook.com/groups/coachingthecarbusiness/
LinkedIn: https://www.linkedin.com/in/sean-kelley-thecarbizcoach/
Blog https://carmotivators.com/blog/
Rockstar Conf Ticket Purchase Link: https://www.rockstarautoconference.com/?wpam_id=8
Digital Calednar: www.meetme.so/seankelley
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Sep 1, 2018
Bill Schomburg - Is Data Dead in Automotive?
In today's episode Bill Schomburg shares his background and how that has translated into opportunities to help the automotive industry. His unique perspective in business has some great lessons that are very impactful and applicable in the industry. Make sure to tune in for some amazing insights!
Here is how you can reach Bill:
LinkedIn: linkedin.com/in/bschomburg-lottalk
Phone: 217.306.2555
email: bill@lottalk.com
Website: http://lottalk.com/consulting/
Thank you for tuning in and as always we will TALK later...
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Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Aug 25, 2018
Noel Walsh - Conquer the Sale!
In today's episode we have the AMAZING Noel Walsh a 20 year veteran who has held many rolls in the automotive retail business including sales to currently owning a sales training company, NW&A, which helps dealers with creating the most effective sales force in the business! Noel brings some great insights on this episode to the sales aspect of the business talking about processes to vehicle trades and handling objections. This is straight FIRE, you dont want to miss it!
Here is how you can reach Noel:
LinkedIn: https://www.linkedin.com/in/noel-walsh-a4359713/
Phone:734.678.4502
email: noel@nwnasalestraining.com
NW&A Website: https://www.nwnasalestraining.com/
Thank you for tuning in and as always we will TALK later...
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Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Aug 18, 2018
Derek Stringer - How to Keep The Buyer In The Showroom
During this episode we talk to our very first guest Mr. Derek Stringer, a 20 year veteran of the automotive retail business. He is currently a GSM for an Auto Group in Saint George, Utah. He is also the founder of Auto Soft Apps where he offers solutions based on his many years in the business and the "pain points" he has recognized during this time.
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Here is how you can reach Derek:
www.torequestapp.com
Phone: 844.424.APPS(2777)
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Thank you so much for tuning in and we will TALK later!
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Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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Aug 12, 2018
Introduction to Dealer Talk
WELCOME to the very first episode of Dealer Talk! the PODCAST created to talk about the automotive industry by people who are IN IT and doing the work.
The goal of this show is to bring perspectives and insights to this amazing industry from the people doing the work.
The format for this show is an open forum and discussion with people that are in the business from sales professionals to management and anybody that is doing the work day in and out.
For more information from the Hosts of the show check us out on the following:
Herb Anderson https://www.linkedin.com/in/herb-r-anderson-mba-503546b/
https://www.instagram.com/specificity1/
Phone: 713.501.6082
Herb Anderson is currently an Account Executive for GSM consulting with automotive dealers in 6 different states in the country.
Erik Nelson: https://www.linkedin.com/in/erik-r-nelson-899aa57b/
Phone: 303.601.4041
Erik Nelson is currently a Finance Director for Bradshaw Chevrolet in Cedar City Utah
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