Book Summaries
Book Summaries
Nov 15, 2021
Fanatical Prospecting Book Summary
Play • 39 min

Fantastical Prospecting is a well-rounded book on prospecting and sales. I like the advice on leveraging text messaging and social media for prospecting. The section in chapter 9 on building familiarity and the number of touches required was helpful and a good mental model to be aware of.

This episode is also available as a blog post: https://jsilva.blog/2019/02/27/fanatical-prospecting-summary/

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