Inclusive marketing champion and Adweek Executive Mentee Argelia Martinez joins us to dig deep into some of the statistics, challenges, and opportunities for emerging BIPOC leaders. Argelia shares her own stories as a Latina leader and advice for other emerging leaders, their organizations, and DEI champions who truly want to engage this critical talent pool on their own terms.

LEARNING HIGHLIGHTS FROM THIS EPISODE:

• How Argelia’s experience as an Adweek Executive Mentee supported her and other underrepresented marketers during a time of chaos.
• The pressures many women – and especially Latinas – face when choosing between work and family
• Why marketing and advertising agencies need to re-think their metrics
• What organizations can do to ensure that women can stay in the workfroce

EPISODE WEBSITE W/ RESOURCES, GUEST BIO & FULL TRANSCRIPT:

https://www.fireflyinclusion.com/news-notes/2021/elevating-bipoc-leadership-values-at-work-with-argelia-martinez-of-hauswirthco

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