All Things Sport
All Things Sport
Nov 13, 2020
Fuelling human potential through better sleep with CEO of Eight Sleep, Matteo Franceschetti
Play • 33 min

Think about sleep as part of your fitness routine.

This is an awesome episode where I chat to CEO of Eight Sleep, Matteo Franceschetti about the power of sleep. Eight Sleep is a sleep enhancement company that is redefining the sleep category, by designing products that improve your sleep. We cover:

  • What sleep fitness is and how it can aid health and performance
  • The long term vision of the brand
  • How the brand is helping elite athletes improve their performance
  • The role of athletes in the brand's marketing
  • Advice on how we can improve our sleep

A fascinating episode, and one not to be missed. Don't forget to check out Eight Sleep. Have you subscribed for our weekly sports marketing newsletter yet? Sign up at 

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