AdExchanger
AdExchanger
Jun 4, 2020
Latino OTT! With Isabel Rafferty Zavala
Play • 43 min

Isabel Rafferty Zavala is the founder and CEO of Canela Media and Canela TV, a brand new OTT network for Latino audiences. OTT is full of huge players but most of them are going after mass audiences. Isabel talks about building a TV platform for this underserved (and huge) niche and her experience as a Latina founder. 

The Tennis Files Podcast
The Tennis Files Podcast
Tennis Files LLC/Tennis Channel Podcast Network
TFP 182: How to Level Up Your Tennis Fitness: 8 Key Strategies
On Episode 182 of The Tennis Files Podcast, I’ll reveal my top 8 strategies to help you transform your tennis fitness. A lot of us struggle with creating a consistent tennis fitness plan that delivers the physical improvements we need to play better tennis and prevent injuries. There’s no doubt that fitness can be the difference-maker between outlasting your opponent and losing because you are out of shape, or even worse, sustaining a career-threatening injury. So on this episode I have put together a list of the 8 ways you can level up your fitness in 2021 and beyond. In this episode, you’ll learn how to be more consistent with your workout routine, specific exercises to improve your strength and speed, how to stay committed to your workouts with accountability strategies, the importance of getting enough sleep and how it impacts your fitness, how to record your progress and much more! I really hope you enjoy the show! If you learned something useful from it, let me know in the comments below. And be sure to subscribe to Tennis Files to receive the latest tennis content to improve your game straight to your inbox. The Four Tendencies Leg Strength Workout for Tennis Players (NO Equipment Needed!) 10 min TENNIS STRETCH ROUTINE for Flexibility and Injury Prevention How Much Sleep Do You Need - Guidelines Tennis Summit The Tennis Files Podcast Tennis Files YouTube Channel Subscribe to the Podcast and Leave a Review Here! Learn more about your ad choices. Visit megaphone.fm/adchoices
35 min
In Depth
In Depth
First Round
Plaid & Dropbox’s Jean-Denis Grèze’s playbook for building an engineering culture of ownership
Today’s episode is with Jean-Denis Grèze, Head of Engineering at Plaid, which securely connects your bank to your apps. Before joining Plaid, Jean-Denis served as Director of Engineering at Dropbox, and even had a stint in law school and one year as a lawyer under his belt before diving deep into the world of CS. While he says becoming a lawyer was a “four-year detour he probably didn’t need,” there’s a lot to be said for how it’s shaped his engineering career and management philosophy. As he puts it, he strongly favors pragmatism over perfection, and it’s something he hammers home within his engineering teams. In today’s conversation, Jean-Denis pulls on threads from across his career to weave together a modern playbook for engineering leadership — and the hard-won lessons that stick with him. He also shares his insights on why his engineering org doesn’t have titles, the one question he asks every engineering manager candidate, and how his team prioritizes technical debt and keeping the lights on versus sexy, brand-new projects. Today’s conversation is a must-listen for technical leaders or those who are eyeing the engineering leadership track. From motivating a team to tracking the right KPIs, Jean-Denis has got tons of great tactics and stories from his time at Plaid and Dropbox for you to learn from. You can email us questions directly at review@firstround.com or follow us on Twitter @twitter.com/firstround and @twitter.com/brettberson
57 min
Creator Lab - interviews with entrepreneurs and startup founders
Creator Lab - interviews with entrepreneurs and startup founders
Bilal Zaidi
Gagan Biyani, Udemy // Lessons From Building An Education Unicorn + The Future Of Online Learning
Gagan is the co-founder & former President of Udemy, an online education company that's worth more than $2bil. He later co-founded Sprig, a food delivery startup & went on to become the interim head of growth marketing at Lyft. Gagan recently announced a new education startup with Wes Kao. They've raised $4.3mil from investors like First Round Capital, Naval Ravikant & Li Jin. Let us know what you think on Twitter: @bzaidi @gaganbiyani Watch the full interview on YouTube: https://youtu.be/IifuGSaEkkU In this conversation, we discuss: * lessons in building Udemy + Sprig, from high-highs to low-lows * why cohort-based courses will play a major role in the future of online education * what it was like being fired by a co-founder * the impact of financial struggles & the unique pressure of being the child of immigrants * perspective gained from traveling to all 7 continents Timestamps: * 00:00:00 Intro * 00:02:47 Who is Gagan Biyani? * 00:05:20 Udemy Origin Story * 00:10:54 Starting Up a Business When You Have A Work Visa * 00:12:57 Setting A Timeline * 00:16:54 Parental Pressure + Traditional Careers * 00:20:53 Struggles * 00:26:54 How Do You React To Financial Troubles? * 00:29:27 Living Within Your Means * 00:30:34 Being Content * 00:33:27 Getting Fired By A Co-Founder * 00:42:20 The Rise & Fall of Sprig * 00:44:05 Chamath: "You're Going to Fail" * 00:50:07 Failure + Cognitive Dissonance * 00:52:40 3 Years of Travel * 00:57:20 Finding Hidden Gems * 00:59:24 Figuring Out What's Next * 01:00:59 Naval's Advice * 01:04:51 Evaluating Business Ideas * 01:07:28 Gagan's New Startup: Cohort-Based Courses * 01:13:37 Opportunities In Online Education * 01:17:29 Formats That Work Best * 01:21:19 Wrap-Up
1 hr 23 min
North Star Podcast
North Star Podcast
David Perell
Trevor Bauer: Playing Professional Baseball
My guest today is Trevor Bauer, who is arguably the very best pitcher in Major League Baseball. In 2020, he had the lowest Earned Run Average of any pitcher and won the National League Cy Young Award, which goes to the top pitcher in the game. I wanted to interview Trevor not only because he's an excellent pitcher, but because he takes a radical approach to the game. He's a physicist and a scientist. A scholar and an entrepreneur. And you don't find that combination very often. Furthermore, he might be the most polarizing figure in baseball. Some people love him; some people hate him. But every fan has an opinion on him. Off the field, he's the founder of Momentum, athlete-driven media company that uses storytelling to connect athletes and fans. To build it, he started a podcast and a YouTube vlog where he talks about pitching mechanics and what it's like to play professional baseball. Personally, this was one of the coolest episodes I've ever recorded. I grew up as an avid San Francisco Giants fan, and I still remember getting to the field early to get autographs and catch baseballs during batting practice. This interview would have made little 8-year old David proud, and I'm lucky to share it with you today. Please enjoy my conversation with Trevor Bauer. ____________________________ Show Notes 2:18 - How Trevor would change the way baseball is marketed and to whom it should be pitched. 5:45 - Why updating the game for a modern audience would be difficult, despite what Trevor believes would be a successful move. 11:23 - Why there aren't many unique fields like in San Francisco or Boston. 15:10 - How baseball is not being evangelized well by the people who could be doing it most easily. 19:51 - How general scientific literacy can and should be improved through sports. 23:28 - What it takes for Trevor to scientifically design his pitches and then implement them in a game. 31:00 - The business of baseball, and how Trevor has learned to maneuver its quirks and difficulties. 37:13 - If could choose anybody, who else in the sports world and beyond Trevor would want to talk to. 42:15 - How Trevor looks into the future to superpower his game. 48:07 - The dangers of getting too in-depth in analyzing your game, and how it can hurt you. 54:43 - Why you should practice analytically and perform intuitively. 56:13 - What breathing techniques Trevor employs in his game. 58:18 - The different aspects of building a business and how Trevor is handling each element differently. 1:07:30 - Why Trevor's actual goals in his work and his game aren't covered by the media. 1:10:44 - How his father helped Trevor succeed in baseball by giving him the tools he needed to work hard.
1 hr 14 min
The Reader's Journey
The Reader's Journey
Alex & Books
17. Scott Young: How To Learn Skills Faster & Retain More of What You've Learned
My guest today is Scott Young, the bestselling author of Ultralearning: Master Hard Skills, Outsmart the Competition, and Accelerate Your Career. Scott is a prolific writer who writes about learning, productivity, and habits. He is known for documenting learning challenges such as completing 4-years of MIT computer science classes in one year and learning four languages in one year. In our conversation, Scott talks about how to learn skills faster, the paradox of learning and why sometimes learning strategies that feel that easiest are the least effective, how to remember more from the books you’ve read, how to prevent yourself from forgetting a skill, and much more. *TIMESTAMPS:* * [00:44] - What is Ultralearning?   * [04:02] - How Scott completed 4 years of MIT classes in 12 months   * [08:37] - How to deal with distraction and procrastination   * [13:08] - The importance of direct learning   * [20:20] - The paradox of learning (sometimes learning that feels easy is the least effective)   * [26:31] - How to remember more of what you’ve learned & prevent yourself from forgetting information  * [29:25] - Why you want to space your learning and not cram for an exam  * [31:15] - How to remember more from the books you’ve read * [37:55] - Advice to people starting their first ultralearning project   * [40:26] - How to maintain skills and prevent yourself from losing them   * [45:40] - How to raise your kids to be ultralearners  * [50:50] - Two books that changed Scott’s life Learn more about the author: * Twitter: @ScottHYoung * Website: scotthyoung.com *** If you enjoyed this podcast, please subscribe & write a positive review. Every week, I send out a free weekly newsletter with actionable advice from amazing books. Join 4,200+ readers here. *Connect with Alex & Books:* * Twitter: @alexandbooks_ * Instagram: @alexandbooks_ * YouTube: Alex and Books
56 min
Marketing Today with Alan Hart
Marketing Today with Alan Hart
Alan B. Hart
Hispanic Business at PepsiCo with Esperanza Teasdale
On this 243rd episode of "Marketing Today," host Alan Hart speaks with Esperanza Teasdale, vice president and general manager of the Hispanic Business Unit for Pepsico Beverages North America. Teasdale is responsible for the overall strategy, engagement, and sales for a Hispanic business unit that brings in over $2 billion per year. We start our conversation with Teasdale's experience from growing up with two parents that had both immigrated to the US from Ecuador in search of a better life. Since they both had demanding blue-collar jobs, Teasdale "grew up as a latch key kid," taking herself to and from school as a child, essentially responsible for herself. Teasdale then discusses her engineering education, spending time in manufacturing environments after graduation until attaining her MBA and ultimately moving onto sales. Once Teasdale realized that the sales sector wasn't for her, she moved to marketing. We then dive into the Hispanic business unit and the "untapped potential" that led to its creation. Now and into the future, Teasdale and her team are focused on multicultural marketing, as "everything we do should be multicultural because that is the fabric of our country." Teasdale takes us through the helping hands she received throughout her career as a result of her willingness to be vulnerable. "You don't have to wait for someone to ask you to take a seat; you can take it yourself." Lastly, we discuss the opportunity that marketers have today to think differently about their previously rejected ideas because "the world today is different than it was before!"   Highlights from this week's "Marketing Today": As the daughter of immigrants, Esperanza greatly appreciates the sacrifices that her parents made to have a better life. 1:37 Esperanza's parents came from the hot ecosystem of Ecuador to the cold winter in the US. 2:30 Equality is something that everyone is trying to achieve in today's world, especially with all that has gone on this year. 3:22 There were times when Esperanza's parents were injured or sick, and no money came in the door. 3:54 After studying engineering in her undergrad in college, Esperanza spent quite a bit of time in a manufacturing environment. 6:58 Esperanza's company paid for her MBA, after which she had her choice of path, ultimately choosing marketing. 7:48 The Hispanic Business Unit at PepsiCo was created to tap into the previously untapped Hispanic sector. 10:36 Multicultural marketing has gone through a revolution that parallels the makeup of our country. 12:29 There is no one-size-fits-all in the melting pot that is the US, even within each culture. 13:13 P&G has shown to be a champion of diversity and inclusion by driving cultural relevance through its advertising. 16:03 Heading into the future, we need to be more culturally relevant, and the Hispanic Unit is an example of what the marketing industry should look like. 19:10 The chaos and uncertainty of 2020 caused PepsiCo to pause during the initial breakout of COVID. 22:10 Esperanza and her team made sure to study the effects of COVID on the habits of Hispanic consumers. 22:50 The Hispanic population has shown resilience in its journey to get to the US and this helped maintain optimism in the face of chaos. 24:37 To promote passionate multicultural youth's ability to vote, PepsiCo launched its Unmute Your Voice Campaign. 26:12 Esperanza's team is focused on leaning into the communities that need the most help as it enters 2021. 28:06 2020 has shown Americans to be empathetic, looking for ways to help however they can. 29:30 PepsiCo finds itself in so many households in the US that the decision to make a bold message brings a lot of risk. 32:41 Esperanza takes responsibility in her role as a Latina executive to bring others along to change their paths for the better. 35:06 The ability to show up, take action without someone asking, and put yourself out there will bring the greatest rewards. 38:30 Throughout her career, Esperanza has received advice and help from high-level executives to be successful. 39:15 The experience of losing both of her parents, while devastating, taught Esperanza a lot about herself and her family history. 42:10 Esperanza feels a responsibility to be empathetic to the motivations behind the actions of the people around her. 44:15 Looking back, Esperanza would encourage herself to take the offered hands of anyone that had done her wrong. 46:01 The Mastercard Initiative created a card that allowed anyone that is transgender to have their true identity on the card. 48:35 For those marketers with a fixed mindset, current times offer the opportunity to think about things differently. 50:52   Resources Mentioned: Ecuador Latchkey kid P&G's Marc Pritchard Marc Pritchard's work to drive diversity (Adweek) Marc Pritchard from P&G on Marketing Today Pepsi Unmute Your Voice Campaign Scott Finlow from PepsiCo on Marketing Today Growth mindset Orange Theory Arm Band Mastercard Card for LBTQIA+   Subscribe to the podcast: Listen in iTunes (link: http://apple.co/2dbdAhV) Listen in Google Podcasts (link: http://bit.ly/2Rc2kVa) Listen in Spotify (Link: http://spoti.fi/2mCUGnC ) Connect with the Guest: https://www.linkedin.com/in/esperanza-teasdale-a867225/ https://twitter.com/espyt https://twitter.com/PepsiCo Connect with Marketing Today and Alan Hart: http://twitter.com/abhart https://www.linkedin.com/in/alanhart http://twitter.com/themktgtoday https://www.facebook.com/themktgtoday/ https://www.linkedin.com/company/marketing-today-with-alan-hart/   Support the show: https://www.patreon.com/marketingtoday See omnystudio.com/listener for privacy information.
54 min
Made You Think
Made You Think
Nat Eliason and Neil Soni
66: Making the Navalmanack: Interview with Eric Jorgenson
“Even today, what to study and how to study it are more important than where to study it and for how long. The best teachers are on the Internet. The best books are on the Internet. The best peers are on the Internet. The tools for learning are abundant. It’s the desire to learn that’s scarce.” - Naval Ravikant In this episode of Made You Think, Nat and Neil are joined by Eric Jorgenson. Eric is a writer, product strategist, and author of The Almanack of Naval Ravikant. We cover a wide range of topics including: * How Eric came to the idea of writing The Almanack * What Eric's biggest lessons and takeaways were from authoring this book * What topics didn't end up making the final cut * The future of education and online courses * The idea of leverage and how it can be used And much more. If you haven't already, make sure to check out our last episode where we talked in great depth about The Almanack and discussed our key takeaways from the book. Let us know what you think of this episode by sending a tweet to Nat, Neil, and Eric! Links from the Episode Mentioned in the show * Previous MYT Episode (0:35) * Naval on Shane Parrish's podcast (2:27) * Readwise (10:30) * Bonus Section: Education (27:07) * Building a Second Brain (32:22) * Lambda School (32:55) * How To Think Like Elon Musk - Made You Think Episode (44:37) * SpaceX (45:40) Books Mentioned * The Almanack of Naval Ravikant * Debt: The First 5000 Years (11:23) * Infinite Jest (13:58) (Nat's Book Notes) (Book Episode pt. 1) (Book Episode pt. 2) * Vagabonding (52:02) (Nat's Book Notes) People Mentioned * Naval Ravikant * Trevor McKendrick (7:38) * Elon Musk (41:41) * Tim Ferriss (50:40) Show Notes: 0:52 - Eric Jorgenson, author of The Almanack of Naval Ravikant, shares how his idea of writing the book came to be. 5:35 - From the start, Eric knew he didn’t want it to just be a summary book. How he was able to hone in on the writing style of the book to capture the interest of his readers all the way through. 9:20 - Highlight density. Using highlight data to estimate book quality. Skipping chapters and not finishing books. 14:14 - Eric’s key takeaways from the book and what knowledge he has carried away from writing it. The importance of equity, accountability and leverage. We have the tendency to want to do everything ourselves rather than to create systems and put the pieces together. 19:04 - How Twitter and other social media usage affects mindset and energy. Discussions of Naval’s Twitter usage and utilizing it as an outlet for his unfiltered thoughts and ideas. 21:56 - What were the communication patterns between Naval and Eric during the creation of The Almanack? 24:05 - The variety and depth of Naval’s ideas. Eric allowed himself to take time to dive in and explore these topics to let them sink in before writing about it. 26:02 - One topic that didn’t make the final cut was Education. Naval has talked about the flaws within the education system as well as the future of education. If you’re curious to read more, you can find that here! The rise of online courses and the potential for digital course creators. When you’re learning locally, you have the best person in the area teaching you. When you’re learning on a platform that’s global, you’ll be learning from the best of the best, plus increased accessibility. 32:44 - The future of online learning and career preparation is promising. How will the online course market grow within the upcoming decades? Tiktok education in the format of 60 second videos shot from your phone. 37:45 - English as the language of business and the history of the qwerty keyboard. 40:50 - If Eric could write about another influencer of thought, who would it be? 42:10 - Elon Musk, PayPal, Tesla, SpaceX. Writing a biography about Elon Musk: he has a hefty list of accomplishments but his principles and concepts are timeless. 48:24 - What do we know about Naval’s relationships and family? His ideas and concepts are what he is widely known for, so not much is known about his personal life. 53:53 - Eric’s next steps includes creating a course to help build a framework on this idea of leverage that Naval often speaks about. 57:01 - Leverage can be utilized at a personal, managerial, and company level in many different ways. Productivity of a company is no longer about how many employees there are. People leverage. 1:01:59 - Pick up a copy of The Almanack of Naval Ravikant on Amazon, follow Eric on Twitter, visit navalmanack.com, and follow along with upcoming projects on Eric's website! If you enjoyed this episode, let us know by leaving a review on iTunes and tell a friend. As always, let us know if you have any book recommendations! Find us on Twitter @TheRealNeilS and @nateliason. The best way to stay up to date on future episodes and show updates is to join our email list at Made You Think Podcast. Check out ways you can support the show here!
1 hr 3 min
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