Social Distancing With Friends: Wavemaker Data Leader Karima Zmerli
Apr 9, 2020 · 39 min
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The chief data sciences officer at Wavemaker Global discusses the data story around COVID-19 and how the GroupM agency is responding to the situation. "This is not a technical challenge," she says. "This is a human challenge. We need to change our ways of doing things and adjust to the new context."

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