Jan 14, 2021
023: Doing the DSM Hokey-Pokey
Tiger Woods is a champion, record setting golf legend, and he still has a golf coach. Don’t you think a DSM coach might be able to help coach you and your team to new heights? That’s the question posed to Erin, Lisa, Toby Breeze, and our listeners by coach extraordinaire Michael Cowen, founder and CEO of Awaken2Sleep.
Michael has been living in the sleep world for more than 17 years and has observed many of the best and worst practices. He shares the one critical issue that prevents practices from reaching their dental sleep goals. I’ll give you a hint – it isn’t bite technique or device selection.
Think about this scenario. Your patient is there for a prophy. You start talking about airway health and sleep. Walls go up, and trust goes down. Michael downloads with the ZZZ Pack about how to communicate and connect with patients to overcome this cynicism while building trust, conveying your “WHY,” and becoming the type of clinician that patients want to hug.
His “WHY,” regarding his early years as a pediatric sleep technician and a serious sleep-related health scare with his daughter, will leave you near tears and motivated to be more.
You’ll learn how doing the Dental Sleep Medicine Hokey Pokey will help you better understand your team, your WHY, and objectively set SMART goals. Who are you? Who do you want to be? What are your skills, and what are your limitations? Michael goes deep on all these topics plus servant leadership and more before being the first ZZZ guest to leave us with a personal playlist.
Are you making excuses for why your screening processes aren’t bearing fruit or your production is below goal? Do you even know what your goal is? Does your team? If you answered “yes” or “no” to any of these questions, then you need to put down that glass of chocolate milk and listen to this episode now... like right now.