Sit Down Startup
Sit Down Startup
May 11, 2021
Atman’s Pedro Sorren on inevitable founders
Play • 40 min

Pedro Sorren is the founder of Atman, an early-stage venture capital firm. The firm has seeded category-defining companies, like Coinbase, Instacart, GitLab, and Webflow. In this episode, Pedro shares a virtual espresso with Zendesk’s Pedro Muller. Listen to the pair chat about: 

  • Why the venture capital industry needs innovation
  • Entrepreneurship in Silicon Valley versus Latin America 
  • The mighty force of “inevitable” founders who don’t give up
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