For episode 21 of Entrepreneur RX, John had the privilege of connecting with the outstanding Dr. Brian Dooreck, a gastroenterologist, founder, and CMO at Executive Health Coaching. Brian wears many hats; he is also the founder and director of Colorectal Cancer Provider Outreach Program (CRC POP), a dedicated partner of thousands of Gastroenterologists (GI physicians) nationally. We cover his experience as a gastroenterologist and entrepreneur, what led him to the path of entrepreneurship, how his patients navigate the complicated healthcare system, and CRC POP’s mission. He emphasized the importance of communication, adding value, and always looking at the bigger picture.