Dr Freddie Mason on the Future of Museums
Play • 1 hr 7 min
What are museums, and what purpose do they serve? As a regular museum-goer — both when I’m travelling and also at home when I need distraction or creative inspiration — I’m always intrigued, both by what they show and how they show it.

If you’ve been following my Compliance In The Wild series on LinkedIn (example post here)
you’ll know that museums regularly feature as they often contain fabulous examples of Human Risk and the methods we use to mitigate it.

My guest on this episode is Dr Freddie Mason, who is a Senior Creative Strategist at Bompass and Parr and the author of a report on the future of museums. The report explores what a museum is, or rather, what it could be.

Bompas & Parr are, in their own words, ‘a fully-fledged creative studio offering food and drink design, brand consultancy and immersive experiences across a diverse number of industries'. When they research something, it’s not your traditional piece of research because they also add creative flair to their findings.

Which is why, in the report and on the show, you’ll hear some fascinating insights, including:
  • What purpose do museums serve?;
  • Do museums need to be in physical locations;
  • How could museums could be transformed into vibrant social spaces;
  • What role can museums play as catalysts for societal issues;
  • How virtual reality could provide immersive experiences in museums;
  • The importance of providing inclusive environments in museums;
  • How liminal spaces could be deployed as museums;
and much, much more.

Links

To learn more about Bompas & Parr: www.bompasandparr.com

The report we discuss: https://bompasandparr.com/case-study/future-of-p-leisure-2024/

Freddie’s book on Viscosity: https://punctumbooks.com/people/freddie-mason/

To hear Alix Cherobrier (then Hope) talking about the future of experiences on the show in 2020: https://www.humanriskpodcast.com/alix-hope-on-fluid-landscapes/

To hear Professor Tom Schoessler talking on the show about deploying Behavioural Science in a Museum: https://www.humanriskpodcast.com/professor-tom-schossler-on-deploying/
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