Mastering Social Media Marketing with Lauren Turow
Play • 38 min
Bestselling author William Bernhardt discusses the latest news from the world of books, offers writing tips, and interviews Lauren Turow, Head of Growth at Lately AI.

Chapter 1:Introduction
Last Chance to register for Bernhardt's Online Writing Workshop, Dec 9-13. Info:

Chapter 2: News:
a) Bertelsmann (owner of Penguin Random House) will buy Simon & Schuster for $2.2 billion.
b) Barack Obama’s memoir posts the largest first-day sales for any book published by Penguin Random House.
c) Due to the complaints from authors, ACX has changed its payment policy for returned audiobook titles.
d) Binge Books launches a book discovery site for fiction.
e) Ebook distributor Draft2Digital announces payment splitting.
f) Audiobooks can now be delivered through BookFunnel.
g) Elephind is a free resource for researching historical newspapers online.
h) James Patterson was the decade’s bestselling author.

Chapter 3: Writing Tips:
Take advantage of the new features available on your Amazon Author Central page.

Chapter 4: Interview
Bernhardt interviews Lauren Turow, the Head of Growth for Lately AI, a service that helps authors maximize their social media presence.

Chapter 5: Parting Words
Please rate, review, and post about this website!
Attend the Online Writing Workshop!
And until next time, keep writing, and remember: You cannot fail, if you refuse to quit.
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