This week, The Golding Group partners Kyle Golding and Pritch Pritchard, APR explain the similarities, differences and crossover of the 4 types of business communications. The pair discuss in what order you start (spoiler: it's marketing) and how to keep your focus on the right area of communication at all times in the sales process.
Bonus: What's the worst sales experience you've ever had?
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Every week on the NeoMarketing podcast, The Golding Group partners Pritch Pritchard, APR and Kyle Golding briefly (5-8 mins.) discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining. http://thegoldinggroup.com
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