William Warren: Redefine The Win
Play • 17 min

Chat Guest

William Warren is an entrepreneur, illustrator, and writer who has spent his career using visuals to help communicate ideas in an effective and enjoyable way. He is the Founder and CEO of The Sketch Effect, a Visual Communication agency that helps make ideas understandable and actionable through animation, live event sketching, and graphic design. The Sketch Effect’s client list includes top-tier brands such as Marriott, Walmart, Microsoft, Chick-fil-A, P&G, and Delta in addition to premier consultancies including Boston Consulting Group, Bain, Ernst & Young and Accenture. The Sketch Effect has sketched for thought leaders such as Steve Wozniak, Brene Brown, Malala Yousafzai, Sheryl Sandberg, Peyton Manning, and more. William lives in Atlanta, GA with his wife Monica and young kids, Liam and Gracie.

Chat Highlights

  1. Can you share the founding story of The Sketch Effect and what the impetus was for passion for leadership?
  2. Why is the ability to tell a good story so important for leaders?
  3. One of your core services and drivers of revenue completely dried up with the pandemic because it was related to live events. You mentioned having done a few hundred of these events last year. Tell us how you’ve had to confront the reality of there being no more live events in this season of time and what you’ve had to do to generate cash flow in order to your payroll and business afloat.
  4. As an avid reader, you recently have been pouring into a book about masterful crisis management and building resilience through survival. Tell us a little more about why you picked up this book and how it’s been shaping your perspective.


Get In Touch

Visit thesketcheffect.com
Follow https://www.instagram.com/thesketcheffect/ and https://www.instagram.com/williamcwarren/


Leadership inspirational reading from William https://www.amazon.com/Endurance-Shackletons-Incredible-Alfred-Lansing/dp/0465062881 and https://www.amazon.com/Shackletons-Way-Leadership-Antarctic-Explorer/dp/0142002364/ref=sr_1_1?dchild=1&keywords=shackleton%27s+way&qid=1591045869&s=books&sr=1-1

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

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