Avoid business closure with these cyber security tips with cyber security expert Bastien Treptel | #528
Play • 43 min

Host Timbo Reid’s business has been hacked four times in the past few months. So he decided it’s time to pull in the big guns and find out how all business owners can avoid this. So join Timbo as he chats with cyber security expert Bastien Treptel of the CTRL Group.

See omnystudio.com/listener for privacy information.

The Hustle And Flowchart Podcast
The Hustle And Flowchart Podcast
Matt Wolfe & Joe Fier
Rand Fishkin - Growing An Audience Without Facebook Or Google
We are hanging out with Rand Fishkin today, who previously co-founded the SEO company MOZ, and has most recently started a new venture with SparkToro. This tool is quickly becoming one of our favorite pieces of software to do a lot of research. It helps us figure out what content to create around specific topics, what topics resonate around audiences, and you can literally plug in your URL or social media channel and it will kick out all this research from a variety of platforms. If you are running ads, you are probably noticing lately higher costs, fewer options, and lower conversions. We break a lot of that down from Rand’s perspective and you’ll see why it’s important to diversify from Facebook and Google if you are solely relying on those platforms. You’ll also hear us talk about what’s in store for the future with the way Google presents search results, and what you should be doing to rely less on links while building up your brand. After you listen, get some more advertising tips with Curt Maly and Tom Breeze. “The primary goal is to get people to your website and your email list because that’s the one channel you always get to own and control.” - Rand Fishkin Some Topics We Discussed Include: * Perspectives on the zero clicks search problem * Checking out the Crack Shack (it’s not what you think!) * How to get honed in on a specific audience that will convert better * What do cookies and strange pajamas have to do with advertising? * Why getting people to like and share should be your secondary goal * From chicken sandwiches in your email to ground beef in your advertising to al dente pasta on Youtube, we got you covered! * Which ad networks are lacking in quality and which ones you should be using * Predictions of what’s ahead in the way in which Google ranks your site and what you should be focusing on in the future Resources From Rand Fishkin: * SparkToro * Something is Rotten in Online Advertising * Lost And Founder by Rand Fishkin References and Links Mentioned: * MOZ * SimilarWeb * Buzzsumo * Full Contact * Clearbit * The Butt Pajamas Will Follow You Forever * HelloWoofy * Are you ready to be EPIC with us?! Then grab our EGP Letter here! * Did you know we have an awesome YouTube Channel? * Join the Facebook Community - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! * This episode is sponsored by Easy Webinar - be sure to check out these special deals for our listeners. * Unique Facebook Ad Strategies That Are Making People Rich - Curt Maly * A Step-By-Step Guide To Profitable YouTube Advertising - Tom Breeze
1 hr 21 min
The Food Blogger Pro Podcast
The Food Blogger Pro Podcast
Bjork Ostrom
288: Email for Bloggers - Maximizing the Value of Your Email List with Allea Grummert
Setting up a welcome sequence, how to segment your email subscribers, and gaining new subscribers with Allea Grummert. ----- Welcome to episode 288 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Allea Grummert about marketing your blog to your email list. Last week on the podcast, Bjork chatted with Russ and Natalie Monson about building online businesses. To go back and listen to that episode, click here. Email for Bloggers How would you describe your email marketing strategy? Solid? Not quite? Not even close? Regardless of how much time and effort you’ve spent building and maintaining your email list, this interview with Allea Grummert from Duett will help you grow, refine, and nurture the email subscribers you have for your blog. She talks about welcome sequences, segmentation, opt-ins, and more –– enjoy! In this episode, you’ll learn: * How Allea helps creators with their email marketing * Why your email list is so valuable * What a welcome sequence is * How to segment your email list * How to maintain your sequences * What RSS emails are * How to get followers and subscribers Resources: * Duett * 229: Email Marketing – Strategies for Bloggers with Allea Grummert * 279: Financial Independence – How to Be Efficient with Your Money with Anna Rider * Mint * Live Q&A - Welcome Sequences and Nurturing Your Email List – for members only! * ConvertKit * Work with Allea * Hotjar * Snag some exclusive resources from Allea! * Find Allea on Food Blogger Pro! If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership
51 min
So You Want to Start a Business
So You Want to Start a Business
Ingrid Thompson is helping entrepreneurs create Financial Independence
E151 How you can achieve anything you truly want
I've never really been a "goal setter" and have to admit the whole Hairy Goal discussion makes me squeamish! In this "just me" podcast episode I describe my personal approach to business today. Inspired by a few different things that I've been thinking about and working on in the past few months, I'm taking a very singular view and focussing on The One Thing that I can do right now to achieve my daily, weekly and monthly goal. Please notice that I use the singular goal - not the plural goals! Having too many goals, I have found, leads to nothing being done particularly well. Please also notice that in this episode I tend to use "can do" rather than "must do" or "need to do" (well, most of the time) do let me know if you hear a "need to" sneak in! Language is one of my other projects i.e. as regards the language I use - all aligned to my One Goal. As always, there is deliberately no advertising on this podcast. My guess is that you are here because you are a business owner and you want to increase your financial intelligence & business acumen. You want to have confident conversations when it comes to talking about money You want to make business decisions based on data and facts … so that ultimately you can build financial autonomy through business success. I’m here to help you. Everything I do in my business, every decision I make is based on this question: Will this contribute to help you, my listener take the steps to create a successful, viable and robust business so you can achieve Financial Independence? This is why I do what I do There are 2 ways you can access all my best material: Come join us in this FB Group: Healthy Numbers Profit Lab the community for business owners and entrepreneurs who want to build and grow a profitable business. https://bit.ly/HNProfitLabGroup AND Read my book! It is a Business 101 and can answer pretty much all your business questions. It is your step by step guide to build your viable and robust business - smarter and faster. “So You Want to Start a Business” You can order your FREE copy right here – you only pay for postage and handling: http://bit.ly/ThatBook It’s so exciting to be sharing it with you. If you prefer the kindle Head over to Amazon Happy reading!
15 min
Search
Clear search
Close search
Google apps
Main menu