FMCG marketing and iconic Australian brands. Dave and Ben also chat: marketing team structure, hiring from outside FMCG, marketing talent, company culture, new market opportunities, research and insights, dairy farming, the Bega community, Vegemite acquisition, 100 year-old brands and new consumers, six questions in 60 seconds, brands getting it right, brands getting it wrong, what would you do differently? Marketing mentors, marketing in a few words.
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