Startup Hustle
Startup Hustle
Jan 19, 2021
The Current State of Amazon
Play • 44 min

In this episode of Startup Hustle, Andrew Morgans and Chris Fryburger, Founder of nReach, discuss the current state of Amazon.

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Startup Stories - Mixergy
Startup Stories - Mixergy
Andrew Warner
#2053 Running a startup with your dad
In this interview you’re going to hear me bust the chops of today’s guest. Sam Ovett is the co-founder of Mobile Pocket Office, a consulting company that helps clients automate sales and lead generation. He started the company with his dad. I want to find out about that and how he built it up. Sam Ovett is the co-founder of Mobile Pocket Office, a consulting company that helps clients automate sales and lead generation. Sponsored by SEMrush – If you’re doing content marketing of any kind, you need to know about SEMrush. Explore 40+ SEMrush tools and reports to find the best solution to your challenges. Find and fix SEO issues, track your daily ranks for any keyword, manage your editorial planning, discover the top content in your niche, and so much more. Mixergy listeners get to try their GURU level for two weeks, no credit card required. Just go to to start getting insights for your content marketing. HostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit to see what HostGator can do for your website. More interviews -> Rate this interview ->
Leveling Up with Eric Siu
Leveling Up with Eric Siu
Eric Siu
Reed Duchscher Reveals Creator Secrets Learned From Managing MrBeast, Dude Perfect, Typical Gamer & More (Over 1.7B Views!)
Reed Duchscher Reveals Creator Secrets Learned From Managing MrBeast, Dude Perfect, Typical Gamer & More (Over 1.7B Views!) Today’s guest is Reed Duchscher of Night Media, a multimedia talent management company and creative outpost for the largest creators on the internet. Reed’s company has worked with people such as MrBeast, Typical Gamer, and other voices from the most influential of the influential. In today’s episode we talk about how Reed founded Night Media and the role he is playing in shaping the future of the content creator business model. Our conversation begins with Reed’s journey from working as an NFL sports agent to founding Night Media in 2015. From there, we talk about the dynamic between content creators and managers, what informs Night Media’s choice for who to work with, and the services managers can offer to creators on the back end. Reed gets into the value he is adding to the creator community through the Creator Economics podcast, the work he did with MrBeast in launching the MrBeast burger, and his vision to map the blueprint for how to turn creators into sustainable virtual digital companies. We talk about the different products that creators can sell, whether creators should take equity or cash in partnerships, why creator communities are more important than subscriber count, and a whole bunch more in today’s conversation. Be sure to tune into this one. TIME-STAMPED SHOW NOTES: * [01:15] Introducing Reed Duchscher and his journey to working with content creators. * [02:22] The business model at Night Media; why it’s not built like an agency. * [03:10] How Night Media thinks about the types of clients it signs. * [04:39] Prioritizing engagement and community over subscriber count. * [06:10] What creators should expect from managers. * [07:07] Why creators need to be good at creating communities. * [08:38] Other creators Night Media is interested in/working with. * [10:35] Making a new blueprint for what creators can do with their fan base. * [10:50] The story of the development of the MrBeast burger. * [14:04] Some indications of the revenue MrBeast Burger is generating. * [15:21] Creator-focused educational content discussed in the Creator Economics podcast. * [17:08] Reed’s thoughts on content creators getting cash or equity on collaborations. * [20:03] Digital products and merchandise types open to creators. * [21:50] The business infrastructure opportunities most creators miss. * [22:45] Why creators are going to start having to raise capital. * [23:32] Spend and production team size on MrBeast videos. * [24:26] Blockchain and whether people will buy a small percentage of channels. * [25:48] How Reed connected with the team of creators he worked with. * [26:55] Favorite business tools of Reed’s. * [27:55] Reed’s favorite business book. * [28:20] The best way for people to find Reed online. Resources From The Interview: * Reed Duchscher on LinkedIn * Reed Duchscher on Twitter * Reed Duchscher on Instagram * Night Media * MrBeast * Typical Gamer * Matt Stonie * Joey Chestnut * MrBeast Burger * Creator Economics Podcast * Blake Robbins on LinkedIn * Ludlow Ventures * 100 Thieves * Social Blade * Must-read book: Start with Why Leave Some Feedback: * What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. * Did you enjoy this episode? If so, please leave a short review here * Subscribe to Leveling Up on iTunes * Get the non-iTunes RSS Feed Connect with Eric Siu: * Growth Everywhere * Single Grain * Eric Siu on Twitter
29 min
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Jason Swenk
Does Your Digital Agency Have the Right Systems to Scale?
Are you struggling to scale your agency? Is it a challenge getting clients to understand and value your strategy? Do you feel like there's a missing piece that will help you grow faster and easier? Success requires solid systems for positioning, pricing, and selling your agency services to your ideal clients who trust and value your agency's expertise. In this episode, we'll cover: * Why digital agencies must be agile. * Why your agency should charge for strategy. * How the agency-client relationship is a lot like dating. * Do you have the right systems to scale your agency? I talked to Dean La Grange, Founder of the direct consumer advertising agency, La Grange Digital. Dean helps brands with Facebook and Instagram advertising. This is Dean's second time on the show and this time, he explains there are two major ways companies attract customers on social media: through organic posts and paid advertisements. Dean focuses on the paid advertisements, freeing up his clients to focus on organic posts. He is here to explain the importance of relying on a system and valuing your own time to grow your business. Why Digital Agencies Must Be Agile In spite of the rumors you've heard, Dean says Facebook and Instagram are still viable ways to reach your audience. He regards these platforms as a way to get his foot in the door with new clients. Even during the peak of the pandemic, Dean and his team were able to meet clients' needs by focusing on consistency in posting on the platforms they use. As a result, they doubled the agency's revenue during a tough financial environment. However, he says digital agencies have to pay attention to the trends and go where the attention is. For example, Tik Tok is widely viewed as the newest fad in social media. In order to ensure that Tik Tok advertising is something he is able to offer to his clients, Dean must familiarize himself with the platform. Why Your Agency Should Charge for Strategy "One thing I've learned," Dean says, "Is to understand what you offer and not accept anything less." What this means for La Grange Digital is that they've quit giving away their strategy for free. It's easy for an agency just starting out to begin offering free work and strategy to get its name out there. In fact, Dean is quick to explain that -- for the right client -- he is still willing to provide free strategy. Most of the time, however, he prefers to work with clients who are willing to pay right from the start. This "trains" the client to place a value on the services they're receiving, and to view the agency team as the experts. How the Agency-Client Relationship is a Lot Like Dating So how do you know if the prospective client is going to work without giving them a bunch of free work to prove yourself? By making your agency's values known from the start. Dean says the agency-client relationship is a lot like dating. If you fail to communicate your values and needs to the other person from the beginning, you cannot really wonder a few years down the road why it isn't working out. Do You Have the Right Systems to Scale Your Agency? Dean says having a successful agency relies on one very important ingredient: a commitment to serving your clients. Having that focus ensures that you're going to do what is needed to keep them happy. He credits the systems in the Agency Playbook for providing his agency's framework. It includes 8 systems for everything from growing your team and determining your offering to building your sales pipeline. Through this, Dean created a repeatable process that not only solidifies the expectations for his team but also for his clients. The pandemic was a good time for Dean and his team to take stock of what they offer to their clients and to move forward with a fresh focus on their commitment. That is important, he explains, as the time is coming when those who are in business for the wrong reasons will be discovered. "Those who love will shine," he says.
23 min
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