THE IMPULSE
THE IMPULSE
Jul 20, 2021
A car brand and a Hollywood TV series | THE IMPULSE
Play • 14 min
Film director Albert Uría and the head of Marketing at CUPRA, Ignasi Prieto, talk about the new series ‘RPM’, their unconventional collaboration as a new way of communicating and the limits between reality and fiction. The series raises awareness on what could happen if people left behind humanity because of technology in a dystopian future where emotions are forbidden.
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