To The Point - Home Services Podcast
RYNO Strategic Solutions
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The Home Services podcast that gets to the point, with solutions to help your service company grow. Our focus is to help HVAC, Plumbing, Electrical, Roofing, etc. companies learn how to grow their companies with marketing & operational solutions.
Available episodes
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5 days ago
Critical Lessons for Home Services Success in 2024 w/ Amanda Zink
Whispers of instability and challenges linger on the horizon for home services contractors for 2024. Projections paint a picture of uncertainty, making it clear that navigating the coming year won't be a walk in the park.
However, in the face of this impending turbulence, timeless lessons and proven strategies exist that can turn the tide in your favor.
It's not about merely weathering the storm; it's about seizing opportunities and emerging stronger on the other side.
As we gear up for what lies ahead, I had on Amanda Zink, President of Air Control Home Services in Mohave County, to share a few critical actions that contractors must embrace to not just survive but thrive in this unpredictable terrain.
The conversation touched upon the pivotal moment when Amanda and her brother assumed leadership of the business in 2019, just before the onset of the COVID-19 pandemic.
Amanda openly discussed the initial shock and uncertainty, emphasizing the significance of embracing discomfort for the sake of growth.
Looking forward, Amanda believes the key to winning in 2024 is prioritizing a back-to-basics approach for operations. Amanda acknowledged the tendency to overlook key performance indicators (KPIs) during prosperous periods, prompting a reassessment of metrics, particularly in the call center.
The objective is to ensure optimal value delivery and operational efficiency in customer interactions.
She encourages leaders in this industry to overcome the hesitation of admitting challenges and reaching out to experienced individuals for guidance.
Don't miss out – hit play and embark on a journey that could redefine your trajectory for the next year!
This episode was sponsored by:
- Smart AC: https://smartac.com/
Key Takeaways
Intro (00:00)
Amanda Zink's journey in the trades (06:26)
Step out of your comfort zone to grow (10:41)
Importance of a peer group in the trades (21:05)
Female leadership in the trades (26:41)
Operational focus for 2024 (34:31)
Leadership training and technical skills development (38:25)
Why your call center is your first line of defense (42:55)
Marketing tactics to drive new business (45:27)
Sales by education (51:16)
Negotiation points to improve cash flow in 2024 (53:37)
Critical lessons to be successful in 2024 (01:03:22)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Get in Touch with Amanda Zink:
Website: https://www.aircontrolaz.com/
Instagram: https://www.instagram.com/aircontrolaz/
Facebook: https://www.facebook.com/AirControlHomeServices/
LinkedIn: https://www.linkedin.com/company/air-control-air-conditioning-inc/
Twitter: https://twitter.com/aircontrolaz
YouTube: https://www.youtube.com/@aircontrolhomeservices6480
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To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Nov 28, 2023
Leadership, Marketing, and Operational Excellence Lessons to Crush 2024 w/ Claire Ferrara
I recently had the pleasure of chatting with Claire Ferrara, the powerhouse President of Standard Heating and Air Conditioning up there in the Twin Cities.
We dove into the nitty-gritty of the Home Services industry, explored leadership strategies, and got real about the challenges businesses face, especially in today's market rollercoaster, and how to prepare for an unpredictable 2024.
Claire kicked things off by dropping some serious wisdom bombs on operational excellence. She stressed the need to know your numbers inside out, have a team that understands their roles, and keep a close eye on the cash flow – daily.
One golden nugget she shared – never, and I mean never, cut back on branding and awareness efforts. She delved into the importance of understanding your existing customer base and aligning marketing strategies with the preferences of the younger demographic.
The takeaway?
Stay agile, know where you stand financially, and be ready to roll with the punches, whether it's a booming economy or a bit of a rough patch.
We then shifted gears to leadership training – a topic near and dear to my heart. We talked about the importance of ongoing training, covering everything from technical skills to soft skills, problem-solving, and processes.
As the Home Services industry continues to navigate uncertainties, Claire's lessons on adaptability, forward-thinking, and a people-centric approach are valuable for businesses aspiring to thrive in any economic landscape.
Don't miss out—navigate the 2024 market with confidence!
This episode was sponsored by:
- Smart AC: https://smartac.com/
Key Takeaways
Intro (00:00)
The rich history of Standard Heating and Air Conditioning (06:47)
How Claire got into the trades (14:09)
Women leadership in the trades (19:15)
The operational focus for home services businesses in 2024 (23:16)
Workforce management in 2024 (29:31)
Taking feedback as a gift (31:51)
Simple strategies to win in 2024 (32:45)
Marketing strategies for a harder market (38:04)
Various calls to action that work (41:01)
Critical lessons to navigate a difficult market (47:16)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Get in Touch with Claire Ferrara:
Website: https://www.standardheating.com/
Facebook: https://www.facebook.com/StandardHeating
Twitter: https://twitter.com/StandardHeating
YouTube: https://www.youtube.com/user/StandardHeating
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Nov 21, 2023
Steve Miles' Strategies for Excelling in an Unpredictable Home Services Market
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Steve Miles, VP&CEO of Jerry Kelly Heating and Air Conditioning, stands out as a visionary leader in the HVAC space.
His recent induction into the Contracting Business HVAC Hall of Fame speaks volumes about his game-changing contributions to the industry.
In this episode, Steve spilled the secrets behind his success.
Buckle up for a ride through his journey, where he's flipped the script on recession fears and business slowdowns.
Discover how he turned a potential downturn into a quadruple return by boldly investing in marketing during the 2007-08 recession and COVID period.
While competitors cowered, he seized the opportunity, doubling down on marketing to claim a substantial market share.
The message is loud and clear: when others retreat, charge ahead.
But to do this, you have to know your numbers and leverage technology to make informed decisions and maximize ROI. In addition, building robust relationships goes a long way in this industry.
Steve leaves listeners with a challenge for 2024 – pick your top five goals and pursue them with relentless passion.
Tune in to hear from the HVAC Hall of Famer and get to know his advice to contractors for 2024.
This episode was sponsored by:
- Smart AC: https://smartac.com/
Key Takeaways
Intro (00:00)
Steve Miles's journey in the trades (10:15)
Finding the right people (19:47)
Gain market share during business slows down (23:31)
Don't cut back on your marketing (29:25)
Make it simple (31:50)
Leading your team effectively (36:45)
Speed of service wins (41:35)
Cultivate those good relationships (45:40)
Take advantage of tech innovations (48:33)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Contact Steve Miles:
Website: https://jerrykelly.com/
Instagram: https://www.instagram.com/jerrykellyhvac/
Facebook: https://www.facebook.com/jerrykellyhvac/
TikTok: https://www.tiktok.com/@jerrykellyhvac?lang=en
Twitter: https://twitter.com/jerrykellyhvac
LinkedIn: https://www.linkedin.com/company/jerry-kelly-heating-and-air-conditioning/
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Nov 14, 2023
Simple & Effective Strategies to Market Your Home Services Business in 2024
2024 is poised to be a year filled with unique challenges and opportunities for contractors in the trades and home services.
At the Home Services Freedom Event, I hosted a marketing panel consisting of Eric Thomas - Rival Digital, Dave Carrol - Dope Marketing, Terry Biggs, and Katie Donovan.
The panelists unanimously agreed that 2024 is shaping up to be a marketing battlefield. It's a year when contractors, regardless of size, must be prepared to face the upcoming challenges. If you thought 2023 was hard, 2024 might even be more challenging.
What should contractors pay the closest attention to in their 2024 plan to secure success?
One way to be prepared is to double down on what's already working well in your business. In an era of uncertainty, it's essential to leverage and optimize your existing strengths.
Instead of chasing new marketing ideas and services, refine and expand your successful strategies.
But the panel graciously shares some actionable marketing tips, particularly for contractors in the $ 0-3 million range who don't have huge marketing budgets.
This is an insightful panel discussion that any contractor will find valuable as we head toward an uncertain 2024.
Make sure to tune in and get ready for what's ahead.
This episode was sponsored by:
- Smart AC: https://smartac.com/
Key Takeaways
Intro (00:00)
Marketing in the trades in 2024 (10:09)
Difference between marketing and branding (12:25)
What contractors need to do in 2024 (15:03)
The customer is the hero, not you (26:23)
Get inspired by the competition (29:56)
Speed of service matters (32:48)
2024 is the year to get creative (37:39)
What is a lead and how to attribute it (41:04)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Nov 7, 2023
Roger Wakefield’s Top Tips to Grow Your Home Services Business With Social Media
The trades industry has experienced a significant transformation in the way professionals engage with their audience and clients.
One prime example of how to harness the power of personal branding is Roger Wakefield, a renowned plumber and YouTube content creator with over 570,000 subscribers and more than 100 Million views. He is the largest plumbing content creator globally.
Roger has become a household name in the plumbing industry. He's the go-to expert for plumbing tips, tricks, DIY solutions, and insightful guidance for plumbers and other people in the trades. He's also a master of personal branding.
Even in the trades, individuals can create strong personal brands that attract clients and establish trust. The key is to provide value through education and content that resonates with their target audience.
Roger emphasizes "sales by education." Instead of pushing services, he advises people in the trades to educate their audience through videos, building trust and positioning themselves as the expert they turn to when problems arise.
It's a win-win strategy that benefits both professionals and the audience.
Tune in to this episode for a deep dive into social media marketing and personal branding with the expert himself, Roger Wakefield.
This episode was sponsored by:
- Smart AC: https://smartac.com/
Key Takeaways
Intro (00:00)
Creating the biggest plumbing YouTube channel (01:52)
The best videos to make (15:45)
Building a relationship with your clients on social media (17:32)
Basic things to get started with content (20:31)
Sales by education (21:33)
Personal branding in the trades (24:24)
Shoot your origin story (27:51)
The 2 things you need to win on YouTube (32:42)
Careers without 4 years (45:04)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Connect with Roger Wakefield
Website: https://www.rogerwakefield.com/
Instagram: https://www.instagram.com/therogerwakefield/
Facebook: https://www.facebook.com/RogerBWake
LinkedIn: https://www.linkedin.com/in/rogerwakefield/
YouTube: https://www.youtube.com/@RogerWakefield
TikTok: tiktok.com/@therogerwakefield?lang=en
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Oct 31, 2023
From a Plumber to Making $30 Million a Year – Brad Bacon's Remarkable Journey in Home Services
In this week's conversation, we have the privilege of hearing the fascinating journey of Brad Bacon, who transitioned from being a plumber to a successful home services entrepreneur.
Now, you might be wondering, who's Brad Bacon, and what can we learn from his story?
Well, you're in for a treat because Brad's journey is filled with insights, innovation, and a hearty dose of determination.
You'll quickly get to know why everybody loves Bacon!
Brad started as a plumber before advancing his career to become a manager at one of the largest plumbing companies in Texas.
In 2010, he took a leap of faith and started his own business.
Fast forward to the present, and this plumbing company has grown exponentially, achieving a remarkable annual revenue of $30 million.
This journey from modest beginnings to an industry heavyweight is an impressive testament to Brad's work ethic, drive, and willingness to learn.
He attributes a strong team culture as one of his pillars for success in the business. Many team members have remained with the company since its inception, a testament to the positive work environment and leadership.
Tune in to be inspired, gain valuable insights, and learn how Brad created a very successful Home Services business.
- Smart AC: https://smartac.com/
- Home Service Freedom: https://homeservicefreedom.com/
Key Takeaways
Intro (00:00)
Everyone loves Bacon (02:14)
Brad's entry into the trades (05:06)
Growing to $30 million a year (13:47)
The trades career path vs college (17:30)
How Brad got into the meat business (22:54)
Motivation to run multiple businesses (33:01)
Passion for leadership (38:32)
Private equity in home services (49:50)
Work ethic - the key to success in the trades (55:52)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Connect with Brad Bacon
Website: https://www.everyonelovesbacon.com/
Instagram: https://www.instagram.com/baconplumbing/
Facebook: https://www.facebook.com/BaconPlumbingHeatingAirElectric
LinkedIn: https://www.linkedin.com/in/brad-bacon-b9410910a/
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Oct 24, 2023
Jim Abrams' Proven 10-Point Formula for Success in Home Services
Jim Abrams is renowned as one of the most influential figures in the residential service contractor industry.
Widely acknowledged as the greatest of all time, he has left an indelible mark on the field through his innovative contributions, many of which have become industry standards across America.
Drawing upon his extensive knowledge and profound understanding of contracting and business, Jim has developed a time-tested and proven 10-step formula that he has successfully applied to various businesses, including electrical, plumbing, roofing, HVAC, physical therapy, and restaurants.
It's a broad-based business program that works for service businesses, and it's been proven time and time again over the past several decades.
This formula, once closely guarded, is now accessible to contractors everywhere who aspire to achieve success in their endeavors.
In Part 2 of my conversation with the legend, we'll delve into the 10-step formula, which can be applied to any business, not just home services.
By following these steps and adhering to the principles of integrity and ethics, you can increase your chances of achieving lasting success in any industry, specifically home services.
The true impact of this formula, along with Jim's insights and anecdotes, can only be fully appreciated when heard directly from the source.
So take a pen and paper and tune in for part 2 of this amazing two-part series to learn from the most influential man in residential contracting history!
This episode was sponsored by:
- Smart AC: https://smartac.com/
- Home Service Freedom: https://homeservicefreedom.com/
Key Takeaways
Intro (00:00)
The 3 things you must master in business (01:03)
Vetting contractors to avoid costly mistakes (06:30)
The serenity prayer and its application to business (15:17)
Future of HVAC industry post-Covid (18:52)
10 Step formula to business success (26:30)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
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Connect with Jim Abrams
Website: https://www.praxiss10.com/jim-abrams
Facebook: https://www.facebook.com/praxiss10
Twitter: https://twitter.com/PraxisS10
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Oct 17, 2023
Jim Abrams on How He Built a BILLION-Dollar HVAC Company
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
In the HVAC, plumbing, and electrical services industry, there's one name that stands out above the rest: Jim Abrams.
He's not just a legend in the trades; he's the HVAC G.O.A.T.
Back in 1981, Jim took the leap and started his own business, Home Energy Savers, in St. Louis. Those early years were tough, with stiff competition and challenges, but Jim's determination and innovative marketing strategies turned the tide.
By 1988, he had transformed Home Energy Savers into the largest residential service company in the United States, with $12 million in sales.
During this time, Jim Abrams pioneered the industry, introducing game-changing ideas such as offering 10-year parts and labor warranties, private labeling HVAC systems, and providing a 100% money-back guarantee.
These innovations have since become standard in the industry, but they all trace back to Jim's visionary thinking.
In part one of this two-part series, we delve into the incredible journey of Jim Abrams from humble beginnings to becoming a true icon in the industry.
In part 2, we'll dive deep into his proven 10-step approach to succeed in the trades, which has been proven time and time again over the past several decades.
This isn't an episode you can afford to miss. Tune in for wisdom from the true legend of the trades!
This episode was sponsored by:
- Smart AC: https://smartac.com/
- Home Service Freedom: https://homeservicefreedom.com/
Key Takeaways
Intro (00:00)
The Abrams impact story (01:11)
The challenge of retirement for entrepreneurs (10:43)
Writing a very successful book (15:38)
The 10-point formula for success in the trades and other businesses (19:19)
Overcoming adversity (21:31)
Make a decision even if it's wrong 30:55)
What success looks like for Jim Abrams (34:51)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
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➡️ Connect with Jim Abrams
Website: https://www.praxiss10.com/jim-abrams
Facebook: https://www.facebook.com/praxiss10
Twitter: https://twitter.com/PraxisS10
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Oct 10, 2023
Mental Fortitude - The X-Factor for Success In Home Services w/ Trey McWilliams
In this episode, I had the privilege of speaking with Trey McWilliams, the CEO of Blue Cardinal Home Services Group.
We discussed entrepreneurship, leadership, business growth, and mental fortitude, highlighting Trey's journey from a third-generation tradesman to the visionary leader of Blue Cardinal.
Trey's family had a strong tradition in the trades, with his grandfather and father running successful businesses in the industry.
Growing up, Trey was drawn to this legacy.
He started working in his father's company during high school, setting the stage for his future in the trades.
However, as time passed, Trey saw the need for change in the company's culture and direction.
He envisioned a business that not only provided for his family but also supported employees who shared his vision. In 2018, after Trey took full ownership of the company, he recognized the shifting landscape in private equity.
Rather than immediately pursuing partnerships with private equity firms, Trey spent two and a half years learning from friends in the industry. This knowledge expanded his perspective, and he realized the diverse approaches within private equity.
With four locations and substantial growth, Trey created a platform, Blue Cardinal Home Services, dedicated to building enduring businesses, not just joining a private equity group.
Blue Cardinal’s mission focuses on sustainable growth and robust strategies.
In just a year, Blue Cardinal has made significant progress with its capital partner, involving seven transactions and a promising future. Trey's leadership style evolved, and his team's growth mirrored this transformation.
It required unwavering mental fortitude, but they were building a legacy that extended beyond a business—a legacy for generations to come.
Trey's journey is a testament to the importance of mental fortitude in the face of change and uncertainty, and he shares some of the lessons he has picked along the way.
Tune in!
This episode was sponsored by:
- Smart AC: https://smartac.com/
- Home Service Freedom: https://homeservicefreedom.com/
Key Takeaways
Intro (00:00)
Home Services Group CEO Trey McWilliams (00:30)
Trey’s family history, military service, and achievements (02:44)
Growing a business while de-risking for long-term success (09:02)
Leadership, mental fortitude, and business growth (17:00)
Elevating your team as you grow (26:52)
Finding the right people for your team (29:19)
Networking strategies for home services entrepreneurs (42:46)
Marketing strategies and mindset out of a slower market (49:40)
Why you should take risks in the current market (57:23)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Connect with Trey
Website: https://www.bluecardinalhomeservices.com/
Facebook: https://www.facebook.com/BlueCardinalHomeServicesGroup/
LinkedIn: https://www.linkedin.com/company/bluecardinalhsg
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Oct 3, 2023
The Blueprint for Thriving in Home Services - Leadership Lessons from Frank Harrison
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
In the home services and the trades, there are invaluable lessons to be learned from seasoned professionals who have weathered the storms and come out on top.
In this episode, I am joined by Rusty Cochran, and together, we had the privilege of hosting Frank Harrison, a veteran in the plumbing and air conditioning industry with 46 years of experience. Frank has been an industry leader in the Air Conditioning and Heating industry for a long time.
Frank, the former president of General Air Conditioning and Plumbing in the Coachella Valley, shared his journey, valuable experiences, and insights into building a very successful business.
We discussed the role of leadership, employee development, and effective communication in shaping a company's culture.
Frank's wisdom and stories shed light on how focusing on people and doing good can lead to long-lasting success.
Frank emphasized the importance of investing in leadership training for employees. He shared his experience with Rapport Leadership, an organization in Las Vegas that offers comprehensive leadership programs.
These programs help individuals build self-confidence, make informed decisions, and connect on a personal level with their colleagues. Leadership training will transform your team members into confident communicators, contributing to a positive work environment.
Investing in your employees' personal and professional growth, whether through leadership training or technical skills development, is a great investment and a sure way to achieve long-term growth in your business.
Tune in for stories, insights, and valuable lessons from an industry veteran on how to grow a successful business in the trades.
This episode was sponsored by:
- Smart AC: https://smartac.com/
- Home Service Freedom: https://homeservicefreedom.com/
Key Takeaways
Intro (00:00)
Meet Rusty Cochran and Frank Harrison (00:55)
How Frank started his business back in the 60’s (09:12)
Overcoming major business challenges (10:56)
Treat your people right to succeed (15:25)
Transitioning from new construction to service-based business (17:58)
Leadership development and culture building (23:57)
Why leadership training is important for ALL employees (33:48)
Why Frank sold his business to two employees (37:01)
Water skiing, travel, and charity work (45:06)
How to grow your home services business long term (53:55)
Always invest in your people (58:20)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Website
Frank: https://www.callthegeneral.com/
Rusty: https://wecareteam.com/
Instagram
Rusty Instagram: https://www.instagram.com/wecareair/
Facebook
Frank: https://www.facebook.com/CallTheGeneral/
Rusty: https://www.facebook.com/WeCareAir/
LinkedIn
Frank: https://www.linkedin.com/company/general-air-conditioning-and-plumbing/about/
Rusty: https://www.linkedin.com/company/wc-heating-air-conditioning-and-plumbing-inc-/
Twitter
Frank: https://twitter.com/callthegeneral
Rusty: https://twitter.com/WeCareAir/
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.
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Sep 26, 2023
Unlocking Success in the Home Services Industry with The Freedom Event
Welcome to a special edition of the To the Point Home Services podcast!
I am joined by my long-time friend, Bill Rossell, to dive deep into something truly extraordinary – the Home Service Freedom Event.
The event is hosted by Tommy Mello, CEO of A1 Garage, who has emerged as a pioneering figure reshaping the garage service industry.
With an unwavering commitment to excellence and a passion for innovation, Mello has propelled A1 Garage to 32+ locations in 20 states with $200+ Million in yearly revenue while revolutionizing the customer experience along the way.
The Home Service Freedom event is an opportunity for contractors and business owners in the home service industry to level up their game, connect with like-minded professionals, and gain insights from the best in the field.
This event is all about empowering individuals and helping them achieve financial freedom, success, and growth within their businesses.
At its core, Home Service Freedom aims to provide a platform whe…
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Sep 19, 2023
Revolutionizing HVAC Home Services: SmartAC's Innovative Monitoring Solution
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
In the world of home services, the concept of memberships has stood the test of time. It's a value proposition that has remained strong and makes lots of business sense.
The foundation of memberships is rooted in providing consistent value to homeowners. The challenge was finding a way to infuse technology into this equation, making it more appealing to homeowners and contractors.
Enter SmartAC, a game-changing platform designed to transform how HVAC and plumbing contractors acquire and retain customer relationships.
Josh Teekell embarked on a mission to create a platform that would provide continuous value to homeowners, not just a few days a year when their HVAC systems required servicing.
The result was SmartAC, a revolutionary platform that offers real-time HVAC maintenance data accessible with the push of a button.
The genius of SmartAC is that it provides homeowners with 365 days of monitoring and mont…
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Sep 12, 2023
How Jason Buehler Scaled His HVAC Business to $18m in Under 5 Years
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
We delve into Jason Buehler’s remarkable journey in the HVAC industry, exploring the tools and strategies he learned to grow Bueller's Air Conditioning to an $18 million a year company.
Also, we discuss his plans for navigating the challenges posed by a lull in leads, a situation the industry finds itself in after a period of great growth.
Jason's journey in the HVAC industry exemplifies the power of strategic decision-making to grow and scale a business. During our conversation, he shared his 3 biggest decisions that set him up for success and unlocked his business's true potential.
As Bueller Air Conditioning continued to grow, Jason recognized that he had reached a point where external support was necessary to scale further.
This led to the introduction of a private equity partner, Legacy Service Partners, a strategic move to fuel further growth while maintaining their core values.
We are also joined by…
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Sep 5, 2023
20/20 Hindsight for an Aggressive Market
Some contractors are concerned with the state of the industry...but not Ken Goodrich! Now Chairman of Goettl, To The Point legend KG and host Chris Yano talk about what contractors of all sizes can do to compete even in an unstable market with less demand and higher competition. Listen now!
YouTube | Instagram | Facebook | TikTok
2:45 Comparing business models
3:07 Pantheon 2023
4:17 Kens new position in Goettl
6:15 reflection of running a business
6:54 The importance of recruiting great leaders in your business
9:17 transitioning from a leader in your business to a chairman role
12:00 building a machine of profits and revenue
14:40 the fundamentals of building your business
16:40 tech enabled business model
20:05 The “Art work” of an entrepreneur
22:00 succeeding in an unstable market
25:50 Your brand story
27:10 hyper focus on your community
29:57 not worrying about this recession
35:30 the average book rate from your csr team
41:30 One thing to do to improve…
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Aug 29, 2023
Alternate Ways to Keep Growing in the Slow Season with Chris Yano & Tall Paul
Why are so many HVAC contractors still unwilling to embrace the modern customer journey? We welcome back To The Point legend "Tall Paul" Redman, VP of Sales and Success for Contractor Commerce to talk about the way your customers shop, why offering some pricing and products online can still be profitable, and how to differentiate yourself from the market!
YouTube | Instagram | Facebook | TikTok
04:18 Bob Sager Birthday message for Tall Paul
12:36 Adding on the pillar content: filters
13:54 Going from selling in person to online - E-commerce
16:00 Giving online estimates
23:20 What is Contractor Commerce
26:43 What can I do with my business’ website and E-commerce
28:00 How to engage with your customers
31:20 American home comfort study
38:44 Benefits of direct mail
50:07 Sales by education
55:00 Giving a ball park price over the phone
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Aug 22, 2023
Re-Release: The E-Myth Way To A Successful Service Company
With demand leads down and contractors searching for answers, we're re-releasing our famous episode with Michael E. Gerber and Ken Goodrich. Whether you heard it years ago or you haven't heard it yet, this episode is one you don't want to miss!
YouTube | Instagram | Facebook | TikTok
00:00 Intro
18:16 Does it feel equally as good to know successful people keep coming back to you?
24:10 How did you (Ken) and Michael meet and become close like you are?
49:27 What are some of the top rules for success?
57:50 Does your marketing percentage go up when you are going into a new market and what is that percentage?
1:10:15 What advice do you have for contractors through the slow season?
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Aug 15, 2023
Call Coaching Tips to Max Every Call
CSRs are your first line of defense…and offense! We bring on Liz Patel to talk about call coaching your CSRs to boost your bottom line and make sure you aren't losing out on valuable leads in the highly competitive home services and improvement industry. Listen now!
YouTube | Instagram | Facebook | TikTok
05:15 How did you get into the trades?
08:27 How did the beta experiences go with such big companies?
14:52 What are some of the KPIs that these contractors should be looking for to measure success?
19:33 How do you handle varying skill levels?
24:44 What are some red flags to be aware of in CSRs?
29:25 Is there a good cadence that people should be paying attention to for training?
32:18 How important is roleplaying in training your CSR?
35:04 What are some ways to motivate your CSRs?
37:56 What is a good frame of reference on cost for a good CSR coaching service?
40:38 How to get ahold of us to get any information?
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Aug 8, 2023
Demand Leads Are Down So Now What?
In the home services industry and most markets, demand leads are down across the board. We bring on Joshua Crouch, CEO & Founder of Relentless Digital, to talk with host Chris Yano about the state of digital marketing, the real numbers around leads, and what contractors can do about it!
YouTube | Instagram | Facebook | TikTok
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Aug 1, 2023
FINALLY, an Answering Service That WORKS!
On today’s episode, Chris and David Lord talk about the history of Nexa and what it takes to make a successful customer service call with your customers.
YouTube | Instagram | Facebook | TikTok
6:40 what did you come in and change to make Nexa so successful?
12:50 What all are you able to do for the contractor?
16:37 What is the size of Nexa?
18:20 Are your agents overseas or in the U.S?
22:22 How is your cost comparable to others?
24:21 What are some good averages?
29:22 Phone call with Nexa CSR
42:56 What are you seeing these home services companies that are the biggest pain points?
49:30 Do you have to go back and reschedule?
51:58 What are you doing with the out bounding calls?
54:30 Is text messaging apart of this?
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Jul 25, 2023
How To Grab Attention And Turn It Into Business
Host Chris Yano speaks to an audience at the 2023 Vertical Track event about his journey through the trades, and why getting the attention of your audience is paramount to success. Listen to hear why return on investment isn't the only ROI you need to pay attention to!
YouTube | Instagram | Facebook | TikTok
4:40 95/5 Rule
11:40 return on influence
14:00 Branding
15:40 6 P's of Marketing
22:04 KMART Commercial
24:00 Social Media Influence
29:10 Pay attention to market
34:00 pay attention to results
41:00 Pay attention to your people
45:31 Pay attention to giving back
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Jul 18, 2023
The History of RYNO - An American Dream
Host Chris Yano speaks to an audience at the 2023 American Dream Event in Houston, Texas. Chris tells the story of RYNO Strategic Solutions, detailing his journey from his start in Indiana to running the #1 digital marketing agency for the home services and improvement industries.
YouTube | Instagram | Facebook | TikTok
00:00 Intro
1:02 The 95/5 Rule
6:52 The beginning of RYNO
13:24 Yellow pages
16:18 Brickyard Marketing
24:47 When things started to change
33:43 closing remarks
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Jul 11, 2023
Pumping Up Your Roofing Game with Todd Price
Special host Jeff speaks with CEO & Founder of Perimeter Roofing, Jeff Price live from Win The Storm in Dallas! We dive in to how Todd made the transition from the gym industry to the world of roofing, how he's grown his business, and what sets him apart from the competition.
YouTube | Instagram | Facebook | TikTok
00:47 Is there any part of your body that is not tattooed?
01:15 Tell us about how you got into the trades?
03:12 When did you know that you have really made it?
04:29 How did you start to differentiate perimeter roofing to your competitors?
08:36 What is the best way you have attracted customers to your business?
09:57 From a digital marketing standpoint how have you guys attracted customers?
11:58 How important is your branding and your brand in your marketing strategy?
15:15 Talk to me about your core values
17:21 Does your team see how disciplined you are and do you think that drives them to be more disciplined?
18:04 Give me an example of when you were so d…
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Jul 4, 2023
You Don't Have To Pay All The Taxes
Planning to sell your business or just sold? Hearing that you're going to have to pay 30% or more in taxes? What if we told you that simply wasn't true…We welcome Vince Annable, CEO and Founder of VFO Advisory Group to talk about how business owners can successfully navigate taxes, estate planning, retirement and more to MAXIMIZE how much money they're keeping for themselves and their families.
YouTube | Instagram | Facebook | TikTok
00:00 Intro
4:47 Tell us a little about your history
8:50 Give us an overview of the financial services you offer
11:10 What is the lead time for people to be thinking about this?
13:58 What can some of these early companies do to get them in a better position with their finances?
17:33 Can you explain how in your model you are providing legal representation and the accountant of record for your client?
22:13 How do you get compensated?
27:17 What options do they have?
30:35 what is one thing they can do THIS WEEK even without your help?
35:…
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Jun 27, 2023
ACCA 2023 Panel: How to Win The Game in A Down Economy
Join an esteemed panel of movers and shakers in the home services industry at the 2023 ACCA Conference! Host Chris Yano speaks to the panel about how you can not just survive, but THRIVE in a recession or downturned economy.
YouTube | Instagram | Facebook | TikTok
00:00
4:35 Is there a market correction coming?
10:15 How to prepare for a recession
19:20 Adding services to your company
32:50 Should you lease or finance services?
50:30 What pre-qualification questions to ask your customer
54:30 How to navigate high interest rates
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Jun 20, 2023
Clash of the West Coast Titans
Live from the 2023 ACCA Conference and Expo for HVACR Contractors and Businesses, host Chris Yano speaks with two West Coast Home Services Titans. Join CEO of Goettl, Ken Goodrich, and CEO of Service Champions, Frank DiMarco, for a great conversation about the state of the industry!
YouTube | Instagram | Facebook | TikTok
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Jun 13, 2023
Stop Being So Damn Difficult & Just Do It
It doesn't have to be hard to make your millions in the home services industry…we welcome Brad Lea, Founder & CEO of Lightspeed VT to To The Point! Host Chris Yano and Brad discuss why keeping it simple can be the secret to success you need, and talks about his journey of building 8-figure brands and businesses.
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Jun 6, 2023
The Journey From Apprentice to President of a 100MM+ Home Services Company, Pt. 2
From a coil cleaning HVAC apprentice to President of Morris-Jenkins, Jonathan Bancroft joins To The Point for part two! We continue our conversation with Jonathan about how he helped grow the organization from 3.5MM to the 150MM powerhouse it is today.
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May 30, 2023
The Journey From Apprentice to President of a 100MM+ Home Services Company, Pt. 1
From HVAC Apprentice to President of Morris-Jenkins, Jonathan Bancroft has helped his organization grow from 5MM to 100MM+ over the last few decades. Tune in to this incredible journey to find out what has made Jonathan and Morris-Jenkins one of the most successful family-owned, single-location home services companies in the country!
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May 23, 2023
The Operator Role is Critical to Successful Growth, Pt. 2
Join us for part two of our conversation with Jeremy Hansen, the Operator that helped grow Any Hour from 3.5MM to a 400MM+ operation! We dive into the challenges of entering a new territory, building brand equity, day-to-day operations, and what has made Any Hour Services so successful over the years. Listen now!
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May 16, 2023
The Operator Role is Critical to Successful Growth, Pt. 1
How does a contractor go from 1.5MM to over 400MM? We bring on Jeremy Hansen, COO of Any Hour to talk with host Chris Yano and guest co-host Wyatt Hepworth about taking Any Hour Services from a small new construction electrical company to a multi-service, multi-state behemoth through a 10-year plan!
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May 9, 2023
Digital Marketing Competitors Come Together For Clarity, Pt. 2
Host Chris Yano joins a group of digital marketing competitors for part two discussing the current state of digital marketing, what contractors need to know about digital marketing partners, the future of the industry, and more!
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May 2, 2023
Elevate and WIN, Again and Again
We're joined by Tommy Mello, Owner of A1 Garage Doors to talk about his journey turning his garage door company from in debt to a multi-million dollar powerhouse. If you're in the home services industry and ready to elevate your game and win, listen in today!
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Apr 25, 2023
Digital Marketing Competitors Come Together For Clarity, Pt. 1
Host Chris Yano joins a group of digital marketing competitors to discuss the current state of digital marketing, what contractors need to know about digital marketing partners, the future of the industry, and more!
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Apr 18, 2023
Grow Mean & Lean with Mary Jean
A strong female leader in the home services industry, Mary Jean Anderson joins To The Point! Mary Jean is CEO of Anderson Plumbing Heating & Air, a top 1% contractor. Join host Chris Yano to talk to Mary Jean about Nexstar, business growth, fighting inflation, and what it takes to turn a company from over 1MM in debt to almost 60MM with double-digit profitability!
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Apr 11, 2023
Key Home Services Financials & Metrics to 73MM and Beyond
What do home services businesses need to know about financials and metrics to aim for 100MM? We welcome Mike Barnhart, CFO & Co-Owner of Eco Plumbers, Electricians, and HVAC Technicians to To The Point! Alongside guest co-host Aaron Gaynor, we dive deep into the key metrics and financial understanding that will help you grow your service company to new heights.
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Apr 4, 2023
RYNOx 2023: Paul and Josh Kelly
Parker & Sons dominates their territory for HVAC, plumbing, and electrical services – but how? At RYNOx 2023, Josh and Paul Kelly cover the question no one is asking, and dive into how simplicity is the key to success in your business.
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Mar 28, 2023
RYNOx 2023: Howard Behar
How does culture impact your business as a contractor? Howard Behar, former President of Starbucks International speaks to the audience at RYNOx 2023 about Frappucinos, the massive growth of Starbucks, and how culture was the primary driver of the company to reach a value of over 15 BILLION across the world.
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Mar 21, 2023
Memory Coaching Can Change the Game Pt. 2
Whether you're a plumber, a roofer, an HVAC business owner or you're just starting out in the trades, memory plays a HUGE part in your performance! Join us for part two with 5-time US Memory Champion Nelson Dellis about the implications of memory in both life and in business.
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Mar 14, 2023
Memory Coaching Can Change the Game Pt. 1
If you could remember everything as a contractor…what would that do for your business and your life? We talk with 5-time US Memory Champion Nelson Dellis about how to improve your memory, the implications and value of remembering, and how what's possible with your mind is way less limited than you currently believe.
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Mar 7, 2023
RYNOx 2023: Legends Panel
Enjoy the exclusive RYNOx 2023 Legends Panel! Home Services legends Leland Smith, Ken Haines, Ken Goodrich, Jimmy Hiller, Dave Geiger, and Paul Kelly join Chris Yano to answer the hottest industry questions at the biggest event of the year.
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Feb 28, 2023
RYNOx 2023: Industry Influencers Panel
Ismael Valdez, Chris Hoffman, George Donaldson, Chad Peterman, and Chris Yano at RYNOx 2023 during the “Industry Influencers” panel talking about what it takes to be a leader in the industry.
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Feb 21, 2023
Gary Vee at RYNOx: Consumer Attention Arbitrage
Today’s podcast is a look back at the first RYNOx in 2021 where American entrepreneur, author, and internet personality Gary Vee took the stage to talk about social media and the arbitrage of consumer attention.
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Feb 14, 2023
The Future Of Home Services Training
Joe Crisara, America's Service Sales Coach returns to To The Point to discuss the FUTURE of home services training. Whether you're an HVAC contractor just getting started or a seasoned vet, this is an episode you can't afford to miss!
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Feb 7, 2023
Being Excellent to Others Creates Excellence
3rd generation plumber and CEO of CopperPoint Bobby Hamilton joins To The Point! From helping run a plumbing company to founding a group dedicated to investing into and building up contractors, Bobby's journey has been all about being excellent to those around you. Listen now!
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Jan 31, 2023
Influential Listening is Critical to Great Communication, Pt. 2
Whether you're an HVAC owner or just a spouse that wants to be a better listener, this one's for you! Join us for part two of our series on influential listening with CEO and founder of Ethical Influence Global, Keith Mecurio! Keith and host Chris Yano finish their conversation on how to listen with courage, authenticity, and true empathy.
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Jan 24, 2023
Influential Listening is Critical to Great Communication, Pt. 1
Is communication keeping you from success with your home services business, at work, or in your personal life? We welcome back CEO and Founder of Ethical Influence Global and Sr. Director of Executive Success at ServiceTitan Keith Mecurio! Keith and host Chris Yano have a deep discussion about influential listening, communication, and authenticity.
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Jan 17, 2023
Content is King, from the King of Roofing Content
Roofing companies and contractors of all shapes and sizes can learn a thing or two from our guest! The roofing content king himself, Dmitry Lipinskiy joins To The Point! Founder of Roofing Insights, Directorii, Roofing Process Conference, and roofing content king, Dmitry gives valuable advice around content and more for trades companies of all shapes and sizes.
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Jan 10, 2023
The Impact of Online Reviews and SEO
Chris Yano and Liftify founder Zach Garrett chat about the effects of online reviews in the home services industry and beyond as well as how business owners can optimize their online reputation by connecting with their customers.
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Jan 3, 2023
A Walter Bond Next Level Mindset for 2023
From the smallest HVAC business owner to the CEO of a plumbing empire, everyone needs a coach. And everyone needs to have a next level mindset! We bring on Walter Bond, legendary business coach and former NBA player to talk about what it takes to DOMINATE and get to the next level!
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Dec 27, 2022
Goal Setting
This is a special announcement on Goal setting in 2023. We posted this last year but while we reflect on what we learned and how we have grown we wanted to revisit this because goals should always be set, you should always keep moving forward and in 2023 we wanted to re-emphasize this. What are your goals? what are you striving for and what are you doing or putting into place to accomplish those goals? remember. You don't have to do everything, but you've got to so something. NO. ZERO. DAYS.
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Dec 20, 2022
Best of 2022
What a year! To The Point Home Services Podcast and our loyal listeners enjoyed a 2022 filled with industry leaders from the world of HVAC, Plumbing, Electrical, Roofing, and so much more. We even had celebrity appearances and some surprise co-hosts! We invite you to take a look back at some of the greatest moments of 2022 with us - the laughs, business insights, industry hot topics and more - and bring in the new year right.
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Dec 13, 2022
Trade Marketing Magic Playbook Pt 2 - Brand & Digital
On today’s episode of the podcast, Chris Yano and MAX Service Group's Matt Tyner discuss the art of branding, LSA, PPC, SEO, and what home services contractors should expect in 2023
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Dec 6, 2022
A $10MM to $30MM Leap In A Small Market
Even in a small market, an HVAC and plumbing company can hit HUGE revenue goals with the right approach. Don't underestimate the power of numbers and networking! Host Chris Yano sits down with Co-Owner of John Henry's Plumbing Heating and Air, Ben Robles. We talk about his history in the world of financing, his transition into the trades, and how he's used the power of networking to make the huge leap from 10MM to 30MM in a smaller market.
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Nov 29, 2022
RYNOx Announcement
A special Announcement regarding RYNOx! Are you ready?
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Nov 22, 2022
Recession and Inflation: it’s a Celebration!
On today’s episode, Chris talks about how to make money as a business during a recession with leaders of the industry: Ismael Valdez, Victor Rancour, and Tommy Mello. Featuring a live audience at the Profit Rocket Summit.
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Nov 15, 2022
Free Shit You Can Do to Afford More Marketing
On this exciting episode of To The Point, host Chris Yano and Chief Experience Office for RYNO Strategic Solutions Mike Venidis talk about FREE things contractors can do to boost your marketing efforts!
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Nov 8, 2022
Trade Marketing Magic Playbook, Pt. 1 - Traditional / Print
Katey Stern, CMO of Service Champions in Southern California joins us for part one of our series on the trade marketing playbook magic you NEED to understand. Think direct mail is dead? Think again. Don't miss this one!
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Nov 1, 2022
Smart Home Technology: Nest & The Rest
To The Point Host Chris Yano and special guest Gene LaNois talk about Nest, Google, Smart Thermostats, and the effect Smart Home technology has on the trade industry!
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Oct 25, 2022
Digital Marketing Breakdown with Clover
On this episode of To The Point, host Chris Yano joins a panel with Josh and Laura Kelly of Clover Marketing along with Chief of Experience Officer Michael Venidis of RYNO Strategic Solutions to discuss what your digital marketing strategy SHOULD be.
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Oct 18, 2022
Unlocking the Levers to Operational Excellence and Massive Growth
What levers do you need to understand in order to get your small business to that next level? Brandon Dawson, Co-Founder and CEO of Cardone Ventures joins To The Point to talk about private equity, platform companies, and how he's on a mission to help small business owners and entrepreneurs grow, scale, and capture the value of their life's work!
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Oct 11, 2022
The Wow, Who, What, and How of Branding
Don't underestimate the power of branding! We welcome Ryan Kettering, founder of Prolific Brand Design to To The Point Home Services Podcast to talk about the ins and outs of branding that you NEED to know to DOMINATE your market!
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Oct 4, 2022
How the Hell Do You Get Rid of Fake Online Reviews
If you're a business owner, chances are you've either seen or dealt with a fake online review – negative ones and positive ones, either for your own business or with a competitor. How in the world do you get something like that taken down? Curtis Boyd, Founder of The Transparency Company joins To The Point with that very answer and more!
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Sep 27, 2022
Home Service Advice From the Wizard of Ads, pt. 2
The Wizard of Ads is back for part two! Roy Williams continues the conversation with host Chris Yano about branding and advertising. We discuss brandable chunks, advertising psychology, and what home services businesses can do to make their name the first one that customers think of for service.
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Sep 20, 2022
Home Service Advice From the Wizard of Ads, pt. 1
We're off to see the wizard! Well rather, the Wizard of Ads has come to see us! We welcome the world-famous, one and only Roy H. Williams! Join us for an incredible meeting between host Chris Yano and Roy Williams where Roy takes us through his start in advertising, his work with some of the most legendary names in the home services industry, and what you need to understand about branding and advertising!
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Sep 13, 2022
Are You Creating Raving Fans of Your Business?
Live from RoofCon, Host Chris Yano and guest Co-Host "The Jeff" Bowab talk to Paul Reed! Owner and President of Operations of North West Roofing and Founder of Roofers in Recovery, Paul's incredible story is one for the ages. He talks about his journey and then why creating a raving fan network of your business is a huge key to success!
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Sep 6, 2022
$16M in 5 years at 25% NET Profit
Jason Henderson, President of BEST Air Conditioning Plumbing and Repair joins To The Point! Jason has taken his company from 0-15MM in just 5 years by executing on the fundamentals. Host Chris Yano has a deep and meaningful conversation with Jason on exactly what he's done to see massive growth and profitability year after year. Don't miss out on this one!
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Aug 30, 2022
From Minimum Wage to Maximum Growth
George Donaldson, CEO of Fix-It Group has grown multiple companies from nothing to huge players in their markets. From working a minimum wage job to reaching for a Billion in revenue, George has an incredible story to tell. He and host Chris Yano talk about private equity, leadership, and what it takes to grow fast and far with your business!
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Aug 23, 2022
Win Or Learn with Private Equity Deals, Pt. 2
Ready for round two? To The Point superstar Ken Goodrich brings us home with everything you need to know about private equity and how to MAXIMIZE the value of your business.
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Aug 16, 2022
Win Or Learn with Private Equity Deals, Pt. 1
What is the whole private equity game about, anyways? Join To The Point superstar Ken Goodrich for part one of a complete MASTERCLASS on what you need to know to win (or learn!) about private equity.
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Aug 9, 2022
ACCA Q&A Panel with Home Services Titans
Join host Chris Yano for a Q&A Panel at the ACCA 2022 Conference & Expo alongside former podcast guests and home services legends! We answer some of the most burning questions contractors have in a true meeting of the minds.
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Aug 2, 2022
Legendary Advice From the HVAC GOAT, Jim Abrams pt. 2
HVAC G.O.A.T. and true legend of the trades Jim Abrams joins To The Point for part two of this incredible series! In this episode, we dive deep into Jim's proven formula to success in business, contracting or otherwise.
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Jul 26, 2022
Legendary Advice From the HVAC GOAT, Jim Abrams pt. 1
This isn't an episode you can afford to miss. HVAC G.O.A.T. and true legend of the trades Jim Abrams joins To The Point! In part one of this two-part series, we hear Jim's incredible story and get a sneak peek at his proven formula to success in business, contracting or otherwise.
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Jul 19, 2022
The Proven Battle Strategy of a Top 5%'er Contractor
Host Chris Yano gives a powerful talk to the 2022 Win The Storm crowd about what makes a top 5%'er contractor and what you need to know to increase profitability, scale your business, and DOMINATE your competition!
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Jul 12, 2022
We Invite You To The $4-25MM Bardi Party
Everyone wants an invite to the Bardi Party! We welcome Adam Bardi, President & CEO of Bardi Heating, Cooling & Plumbing to the podcast to talk about what he's doing right and how he's grown from 4-25MM in such a short period of time.
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Jul 5, 2022
Value-First Marketing with a 95MM+ CMO
Mike Wilson, Chief Marketing Officer of Any Hour Services joins To The Point! Mike talks with host Chris Yano about how he approaches marketing and why his "Value-First" strategy is paying huge dividends.
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Jun 28, 2022
How Your Vision Creates Growth and Opportunities
Do you understand the impact your vision has on those around you? Joshua Davis, President & Owner of AccuTemp Services joins To The Point to talk about growing his service company and how he's creating opportunities and growth for his team!
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Jun 21, 2022
Change the Human, Change the Game
Mike Agugliaro returns! Author, speaker, black belt, and CEO of FuDog Group, Mike has been changing lives for decades. In his last appearance on To The Point, Mike was focused on transforming the trades. Now? He's focused on changing the world.
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Jun 14, 2022
Success as a 35MM+ Franchisee Contractor
Ryan Kletz, VP of One Hour Heating & Air Conditioning, joins To The Point! We talk about the challenges and similarities of being an HVAC contractor as a franchisee, learning from your mistakes, and what it takes to grow your business the right way.
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Jun 7, 2022
Creating Profits by Focusing on People
Neil Whitney, General Manager of KEEFE's A/C, Heating & Electrical joins To The Point! Straight out of NOLA, Neil talks about how he's grown his business through mentorship, hard work, and a whole lot of focus on people both inside and outside of his business.
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May 31, 2022
From Golden Glove Boxer to Golden Glove Business
Jimmy Hiller, President and CEO of Hiller Plumbing, Heating, Cooling & Electrical joins To The Point to talk about his journey through the trades. From winning awards boxing at a young age to starting his own plumbing business and finding success through mentors including Terry Nicholson and Jim Abrams, this is the true American Dream.
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May 24, 2022
Lessons Learned from 2.5 to 25MM in 6 Years
Live from ACCA Conference 2022, host Chris Yano and superstar guest co-host Ken Goodrich speak with Brian Sloan! President of TR Miller, Brian discusses how he was able to 10x his home services business in just under 6 years.
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May 17, 2022
Legendary Advice for Running a Profitable Business in the Trades
Lee and Michael Rosenberg of Rosenberg Indoor Comfort join To The Point for another exciting episode! Host Chris Yano talks to this father and son duo about their family business and the core factors that go into running a highly successful, highly profitable HVAC company.
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May 10, 2022
Finding Proof, Not Promises: An IAQ Conversation
Jerry McGuire, President of PuriFi Labs joins To The Point to set the record straight about IAQ. Live from AHR Expo 2022, host Chris Yano and co-host Ken Goodrich talk to Jerry about finding the proof amongst the promises in the world of IAQ.
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May 3, 2022
Gary Vee and Chris Yano talk PPC, SEO, Recruiting, and NFTs
That's right! Gary Vaynerchuk, CEO of VaynerMedia makes his return to To The Point. Host Chris Yano and Gary Vee talk about PPC, SEO, recruiting, and how NFTs might play a role in the future of the trades.
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Apr 26, 2022
Developing Your Champion Mindset
Kevin Comerford, President of Service Champions, joins To The Point! Host Chris Yano and Kevin talk about the incredible journey to 100 million in revenue, Kevin's new book Champion Mindset, and how you can develop a champion mindset in yourself, your business, and those around you!
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Apr 19, 2022
Create a Best in Class Experience for Customers and Employees
Ross Albert, CEO and President of Arctic Air joins To The Point! We talk about Ross's success growing his family business through both residential service and retail, and how his focus on creating a best in class experience for his team and his customers has created sustainable success.
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Apr 12, 2022
"Iron Mike" Tyson's Guide to Being Great
Our RYNOx Headline Speaker needs no introduction. "Iron Mike" Tyson, 2x Heavyweight Champion of the World, the Greatest Heavyweight Boxer of All Time, Actor, and Entrepreneur joins To The Point! Host Chris Yano has a candid conversation with one of the biggest legends in sports history about what it takes to be truly great.
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Apr 5, 2022
Ken Goodrich's 1,000 Day Plan
Live from AHR Expo 2022, Ken Goodrich once again joins To The Point! Ken shares some exciting news about his 1,000 day plan to 10x the value of his company, and shares valuable insights into the core vitals of running a highly successful business.
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Mar 29, 2022
What Legacy Are You Building?
Future Hall of Fame Wide Receiver Larry Fitzgerald of the Arizona Cardinals gives a headline speech at 2022 RYNOx! Larry discusses what it means to build a Legacy with intentionality and purpose, and why it truly matters what we leave behind.
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Mar 22, 2022
The New Era of American Contractors
There's a new wave of contractors, and it's not just in the roofing industry. John Dye, Executive Producer of the American Contractor Show joins To The Point to talk about what's keeping contractors from moving forward, and how we can evolve to kick ass and stay ahead of the competition.
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Mar 15, 2022
Service Einstein Building Blocks for Contractors
Landon Brewer, founder of Service Einstein, has no shortage of things to teach contractors! From being former Senior Vice President at Goettl to growing and building countless companies, he's seen it all. Landon joins To The Point to chat about the current industry "renaissance", the future of best practices, private equity and more!
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Mar 8, 2022
It's Not Magic: The $210M Parker & Sons Story Pt. 2
Paul Kelly, President & Owner of Parker & Sons is back for part 2! We talk more about what he did to take his company from $7M to over $200M, and the "magic" in his book for contractors, The Tricks To The Trade.
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Mar 1, 2022
It's Not Magic: The $210M Parker & Sons Story
Paul Kelly, President & Owner of Parker & Sons joins To The Point to talk about how he took his company from $7M to over $200M. We talk about Paul's background in magic and why growing your company might seem like a complicated magic trick, but it's really just about keeping things simple.
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Feb 22, 2022
We're All in the People Business
Howard Behar, former President of Starbucks International, Author, and Speaker joins To The Point! It doesn't matter if you're a plumber, technician, electrician, or even a barista. We're all in the business of serving people. Howard shares his incredible journey creating a culture of servant leadership at Starbucks, and shares his insight into how you can transform your business (and life!) by changing your perspective.
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Feb 15, 2022
Explosive Growth in a New Industry by doing the Right Things
Aaron Christy, Owner and President of Indy Roof Company joins us live from RoofCON! In just under 5 years, Aaron has built an incredibly successful roofing company despite having no prior experience in the industry. We dig into how doing the right things is key regardless of what industry you're in!
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Feb 8, 2022
The Marketing Battlefront of the Consumer Experience
Darren Dixon, Founder & CEO of fyxify joins To The Point to talk about changing consumer expectations and behaviors, where the home services industry falls short, and what he's doing to help bridge that gap. Don't miss this one!
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Feb 1, 2022
The Tesla Model for the Trades
Ismael Valdez, Owner & CEO of NexGen Air Conditioning Heating and Plumbing continues to push the envelope. He joins To The Point to talk about a pivotal moment in 2019, his T-30 model, datacube, and more ways he's focused on being at the forefront of the next generation of contracting.
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Jan 25, 2022
The Path From Small Family Contractor to a Billion
Wyatt Hepworth, CEO & Founder of Any Hour Electric Plumbing Heating & Air joins To The Point! We talk with Wyatt about his company's incredible growth over the past few years, what sets his training and recruiting apart, and why he made the decision to partner to raise capital.
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Jan 18, 2022
Changing the Landscape of Philanthropy and Private Equity: The Pulte Way
Bill Pulte, CEO of Pulte Capital and Inventor of Twitter philanthropy joins To The Point! We talk about his business ventures and how he's partnering with businesses to help them gain profitability, and then dive deep into his philanthropic works via Twitter.
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Jan 11, 2022
Best of 2021
Join us for our yearly Best Of episode as we look back at 2021! We listen to clips from the very best episodes here on To The Point over the last year and get ready to kick ass in 2022.
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Jan 4, 2022
Happy New Year
We hope everyone had a happy New Years!
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Dec 28, 2021
Mental Toughness Mastery From the Iron Cowboy (Pt. 2)
The Iron Cowboy himself, James Lawrence, joins To The Point! In part two of this incredible episode, guest co-host Dan Antonelli, Chris and Tall Paul speak with James about how anyone can harness and improve their mental toughness to overcome any obstacles in their way.
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Dec 21, 2021
Mental Toughness Mastery From the Iron Cowboy (Pt. 1)
The Iron Cowboy himself, James Lawrence, joins To The Point! Alongside guest co-host Dan Antonelli, Chris and Tall Paul speak with James about his incredible journey, Guinness World Records, and how mastering mental toughness can help you crush your goals in 2022 and beyond.
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Dec 14, 2021
A Blueprint On Personal & Professional Goal Setting For 2022
Chris Yano, Host of To The Point and CEO of RYNO Strategic Solutions gives you the blueprint for how to not just set your personal and professional goals for 2022, but to absolutely CRUSH them.
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Dec 7, 2021
How Two Companies Can Combine To Sell
Brian Cohen, Business Strategist for SF&P Advisors returns along with Kevin Howard of Howard Air and Mike Cross of Scottsdale Air to talk about how their two companies combined to sell. Can multiple companies combine to sell to a PE firm? What types of deals are out there? What does 2022 look like for M&A? Listen in to learn what they have to say!
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Nov 30, 2021
The Future of Field Management Software
What does the future of field management software look like in the trades? To answer that question, we brought back Tom Howard, Owner of Lee's Air and VP of Customer Experience at Service Titan. We get right into it, diving deep into AI machine learning, smart dispatch, what software integration means for multiples, and more!
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Nov 23, 2021
An Alternate Way To Scale Your Company Without Private Equity
Private Equity isn't the only way to hit $50 million...Chris Hoffman, President of Hoffman Brothers joins To The Point to talk about his greenfield growth strategy, the advantages to an Evergreen business model, and how he's making Hoffman Brothers the best place to work!
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Nov 16, 2021
Gain Maximum Traxion For Maximum Profitability
Tom "TJ" Hartnett, Director of Coaching and Training for RYNO Strategic Solutions joins To The Point! TJ dives in deep with host Chris Yano about his philosophy of training and coaching in the trades, why he joined the RYNO team, and what has him so excited about Traxion.
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Nov 9, 2021
The 7 Centers of Management Attention: Part 4
Join us as Ken Goodrich takes us through the 7 Centers of Management Attention! In this fourth and final part of our 4-episode series, we'll be looking at the last part of the equation that ties it all together: Client Fulfillment. We know you'll enjoy this incredible episode, and hope you're finding value in Ken's BILLION-dollar building blocks for use to grow your business!
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Nov 2, 2021
How a Husband and Wife Created a $50mm Powerhouse
Working with your family can be tricky...especially when it's your spouse. Brad Casebier, President of Radiant Plumbing & Air Conditioning joins To The Point to explain how he and his wife Sarah used their relationship to grow a 50 million-dollar powerhouse in Austin, TX. We talk about Brad's new book, Survival Guide to Working With Your Spouse and go through his journey from plumber to running an incredibly successful business with his wife!
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Oct 26, 2021
The Industry Legend that Trained the Industry Legends, Pt. 2
The industry legend that trained industry legends, Terry Nicholson, Chief Success Officer for PRAXIS S-10 joins us for part two of his incredible story of his decades in the trades! Chris and Tall Paul talk with Terry about the evolution of marketing and branding in the trades, about the formation of PRAXIS-S10, and how YOU can fix problems in your business by having an internal focus.
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Oct 19, 2021
The Ultimate Home Service Success Strategy
Tom Casey, Chief Visionary Officer for Griffin Services joins Chris and guest host "The Jeff" Bowab! Tom, aka "TJ", explains why he believes a great culture is the best strategy for success in the home services industry.
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Oct 12, 2021
3 Big Successful Decisions I Was Scared to Make
Live from the True Grit Service Sales Summit, Jason Buehler joins Chris Yano for a live Q&A! Jason talks about how he's used three key things to help his company, Buehler Air Conditioning, go from stagnant years to massive growth.
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Oct 5, 2021
The 7 Centers of Management Attention: Part 3
Join us live from Service World Expo 2021 as Ken Goodrich takes us through the 7 Centers of Management Attention! In this third part of our 4-episode series, we'll be looking at Lead Generation and Lead Conversion, the parts of your business that you need to keep the lights on!
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Sep 28, 2021
The Industry Legend that Trained the industry Legends
Joining To The Point is a true industry legend! Terry Nicholoson is Chief Success Officer for PRAXIS S-10, and success is a great title for Terry—he's had a lot of it over the years. Chris and Tall Paul talk with Terry about his start working for Tom Hopkins, how he ended up partnering with Jim Abrams, and more about his incredible career training, selling, and helping establish a roadmap in the contracting world.
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Sep 21, 2021
From False Starts To $100MM+ in Revenue..TWICE
Collin Hathaway, Founder of Skylight Capital joins To The Point to talk about his start into the world of M&A, the trials and tribulations of his career, and his strategy surrounding investing into home service businesses to maximize their success. Join Collin, Chris Yano, and Tall Paul as we dive deep into how to plan for growth and successful exit!
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Sep 14, 2021
Transforming the Trades Through Technology
Roland Ligtenberg, co-founder of Housecall Pro joins To The Point! We talk about how Housecall Pro is being used by contractors all over the country to find greater success, what the future of the trades looks like, and so much more in this fast-paced episode you definitely want to listen to!
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Sep 7, 2021
The 7 Centers of Management Attention: Part 2
To The Point HOF guest Ken Goodrich is back! Join us as Ken takes us through 7 Centers of Management Attention. In this second part of our multi-episode series, we'll be looking at Money and Marketing, and how your relationship with the two go hand-in-hand with the operations and growth of your business.
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Aug 31, 2021
Raise The Roof With Best Practices
Hunter Ballew grew a successful business, exited successfully, and is doing it all again. Hunter shares with To The Point listeners his incredible story of starting, growing, and selling a roofing company, why he started RoofCON and where it is today, and gives us insight into how best practices are not dependent on what trade you're in.
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Aug 24, 2021
Create a Culture of Accountability to Boost Your Bottom Line
Uncle Joe is back! In this exciting episode of To The Point, Joe Crisara, Owner of Service MVP, helps our listeners understand how to create a culture of accountability in your company to not just make things run more smoothly, but to actually boost your bottom line and profitability. We discuss the upcoming True Grit Sales Service Summit, the four pillars of accountability, and so much more!
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Aug 17, 2021
Decades of Creating Multi-Million Dollar Salespeople
Joe Cunningham joins To The Point to talk about how to turn a million-dollar salesperson into a 5-million dollar salesperson...and beyond! Founder of the Technical Arts Center, President of Successtrack Network, and highly sought-after consultant and coach, Joe gives our listeners some incredible insight into how you can create the best salespeople in the world.
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Aug 10, 2021
The 7 Centers of Management Attention: Part 1
To The Point HOF guest Ken Goodrich is back! Join us as Ken takes us through 7 Centers of Management Attention.
In this first part of a multi-episode series, we'll be looking at Management and Leadership--the two pieces you have to have in place if you want to grow your business to the next level.
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Aug 3, 2021
Future HVAC Industry Headwinds & Insights
Mike Branson, President of Global Air at Rheem Manufacturing, joins Chris and Tall Paul to discuss what the home services industry looks like from the manufacturing and distribution side of things.
From branding questions to regulation changes, product mix, and even the future of the trades, we cover it all in this episode that you don't want to miss.
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Jul 27, 2021
Putting People and Processes Over Profits
Tall Paul and special guest co-host Chad Peterman sit down with John Conway, COO of Redwood Services to hear his incredible story.
From taking over his father's HVAC company to Nexstar coaching and now an entry into the world of M&A, John explains how focusing on people and processes instead of profit is what will make you the most successful.
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Jul 20, 2021
Is Your Trades Toolshed Tailored to Train your Team?
Eddie McFarlane, VP of Learning and Development for Haller Enterprises and co-founder of Schedule Engine is back! In addition to sharing about Toolshed, Schedule Engine's completely free series of videos for contractors, Eddie provides more valuable training insight, explains how to deal with rising customer expectations, gives insight into the evolution of the role of a technician, and describes his vision of how to stay successful in the trades.
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Jul 13, 2021
Part 2: The Dave Geiger Story to $500MM
Join us for part two for Dave Geiger's incredible story to $500mm as Founder & CEO of Horizon Group Holdings.
We dive deep into M&A, discussing the current state of M&A in the market, what to look for in a buyer, answers to common questions from potential sellers and more!
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Jul 6, 2021
Empowering Women to Empower the Trades
Judaline Cassidy is more than just a skilled plumber. She is an established industry professional who understands the struggle of women in the trades, and has set out to do something about it.
We talk with Judaline about how she found her way into the trades, her non-profit Tools & Tiaras Inc, and why empowering women isn't just the right thing to do, it can benefit the trades (and your business) in more ways than you can imagine!
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Jun 29, 2021
The Leland Smith Blueprint to a $500MM Service Champion
A big industry name that our guests often reference, Leland Smith joins To The Point to discuss how he took Service Champions from a few technicians to $400mm and growing.
Leland is joined by Frank Dimarco, and together they discuss how consistently doing things the right way is a blueprint for sustainable growth for your business.
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Jun 22, 2021
Actionable Advice Along the Path to 30MM and Beyond
The path to 30 million is no small feat, and the mountain to the top is filled with peaks, valleys and plateaus. Rusty Cochran, President of We Care Plumbing, Heating & Air joins To The Point to share his story and give our listeners some simple and highly effective ways to grow your home services business to the next level and beyond.
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Jun 15, 2021
Effective Methods to Ironclad Success for Your Business
Greg McAfee, President of McAfee Heating & Air joins To The Point to discuss some simple, time-tested ways to ensure you stay ahead of the competition.
From successful business owner and entrepreneur to author and podcast host, Greg shares with our listeners the methods he's found the most effective for growth in his great career in the home services industry.
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Jun 8, 2021
Part 1: The Dave Geiger Story to $500MM
To The Point listeners are in for a treat, as Dave Geiger joins Chris and Tall Paul to share wisdom from his long and storied career in the home services industry.
Even while making the journey from $1MM to $500MM and building Horizon Services to one of the largest home services companies in the mid-Atlantic, he's stayed humble through it all.
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Jun 1, 2021
Tactics To 10X Your Average Ticket Without Replacement
Gene Slade, Founder & CEO of Lead Ninja System joins Chris and Tall Paul to discuss some simple, strategic, and straightforward techniques to raise your average ticket without a replacement. From focusing on effective communication to asking questions that will engage, educate, and encourage your customer to consider IAQ solutions and other home upgrades, Gene gives To The Point listeners some real gems that you can put into place right now for your business.
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May 25, 2021
Strategic Ways to Impact Net Profit for Your Business
Tom Howard, VP of Customer Experience for ServiceTitan and owner of Lee's Air understands what it takes to cut out the fat and turn your business into a lean, mean, green makin' machine. We dive deep with Tom to understand how he used lean management, R&D, and great execution to grow Lee's Air to new heights and how you can do the same for your business!
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May 18, 2021
How To Get Punched In The Face & Keep Going
We're taking a trip down memory lane to one of our very first and very favorite episodes this week, as To The Point is taking a week off to recharge. Join us as we hear firsthand the incredible story of former UFC Lightweight Champion Jens "Lil' Evil" Pulver.
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May 11, 2021
Simple Ways to Take the "MIZ-tery" Out of Sales
So many salespeople struggle to find their stride. John Misuraca, VP of Sales Southeast Division for Germaire, is here to help! With a long and successful heating and air conditioning career both being a salesperson and creating great salespeople, John provides our listeners with some simple, actionable advice to take the mystery out of sales.
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May 4, 2021
Easy Solutions To Keep Your Employees Grateful & Happy
Are you giving your team an experience, or simply chasing the bottom line? Anna Yano, COO and Co-Founder of RYNO Strategic Solutions joins To The Point to talk about how she balances client fulfilment with making RYNO the best possible place to work. If you're more concerned about your P&L sheet than whether your employees are grateful and happy, this is an episode you don't want to miss.
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Apr 27, 2021
The Howard Air Showroom & Design Center: Making HVAC Sexy
What does it take to make HVAC sexy? Kevin Howard, President of Howard Air, has been on the journey of perfecting HVAC and making it attractive to customers and employees alike for almost half a century. Kevin joins To The Point to discuss the new Howard Air Showroom and Design Center, what a fire department and Howard Air have in common, the Howard Air Academy, and how to stay ahead of the competition.
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Apr 20, 2021
A Chris Confessional: Don't Be an A**hole, Be Authentic
On this special episode of To The Point, it's just Chris in the studio to give a personal, honest look at what he's learned in his home services career. From the traits that successful contractors have to what has made RYNO successful, Chris gives a no-holds barred breakdown of how the podcast started, where he came from, and what it takes to succeed in any aspect of your life.
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Apr 13, 2021
My Company Isn’t for Sale...or Is It?
M&A keeps heating up, and more and more home service company owners are getting LOIs about selling their businesses. Brian Cohen of SF&P Advisors digs into the pressing questions you have about M&A, private equity groups, and what it means to sell your business in the current market.
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Apr 6, 2021
How the Baddest MF'er in Mobile Hit $50MM
Wish there was a simple formula to get your company from a single truck to $50 million? Chad Setchell, owner of Hansen Air and baddest MF'er in Mobile, Alabama has been following a tried and true recipe that has allowed him to grow year after year and dominate his market. Chad joins Chris and Tall Paul to share what he's learned in his decades of industry experience!
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Mar 30, 2021
Cut Out the Fat to Transform Yourself and Your Business
Ken Goodrich, CEO of Goettl Air Conditioning & Plumbing is back for another masterclass in HVAC expertise! Our first guest ever returns, and this time has deep and meaningful conversation with Chris and Tall Paul about how to transform yourself and your business. From understanding how to use disruption to change gears to using the 7 Centers of Management Attention, you can't miss this episode of To The Point if you want to make big moves in 2021 and beyond.
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Mar 23, 2021
Tall Paul Takeover: Best of 2021
Our loyal host Chris Yano, CEO of RYNO Strategic Solutions, is enjoying a Spring Break vacation. That means...it's time for a Tall Paul takeover! "Tall" Paul Redman, President of Sales of RYNO Strategic Solutions, takes a look back at the greatest To The Point moments in 2021 so far.
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Mar 16, 2021
From Horizon Services to Service Champions: How the Best Grow Past $100MM
Frank DiMarco, Chief Operating Officer of Service Champions Plumbing, Heating & AC joins Chris and Tall Paul to share with To The Point listeners his storied journey through the trades. From starting, acquiring, and selling multiple HVAC businesses to becoming an expert in what it takes to grow a company to the next level, Frank's take on the trades is a must-listen.
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Mar 9, 2021
How to Get Involved with Schools to Beat the Tech Shortage
Chris Roth, CEO of National Technical Institute joins To The Point to discuss how his life of educating and serving the home service industry has led him to running a fast-growing training organization for entry-level technicians, plumbers, and electricians. We break open the labor shortage conversation and talk strategies and solutions about how contractor involvement and education can solve the skilled labor shortage problem moving forward
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Mar 2, 2021
Are You a Warrior, Lover, King/Queen, or Hero?
Eric Rogell of the Warriors, Lovers, Kings, and Heroes podcast joins To The Point to talk about the journey of a man and the archetypes of the software of our soul. Eric helps transform the Warriors and Lovers of the world into Kings, Queens, and Heroes in their worlds. Learn how YOU can turn into the Hero you were destined to be!
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Feb 23, 2021
Path to the True American Home Service Company Dream
From merging plumbing and air conditioning to navigating the world of M&A, Alan O'Neil has learned quite a bit during his journey through the trades. The CEO and founder of Abacus Plumbing, Air Conditioning & Electrical and Regional CEO for The Wrench Group Texas joins To The Point to share his wisdom around M&A, adding additional services, hiring outside the industry, and what to look for in a leader.
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Feb 18, 2021
Meet GaryVee At Our RYNOx Service Summit
If you didn't catch the big news, we are giving away two free tickets to our first annual RYNOx Service Summit event on April 1st. This event is headlined by keynote speakers including our strategic partner Gary Vaynerchuk, social media mogul and CEO of VaynerMedia. Jens Pulver, the first lightweight UFC world champion will also be speaking at the event, as will industry titans like Ken Haines (CEO of The Wrench Group) and Ken Goodrich (CEO of Goettl).
To be entered into our live drawing on February 23rd at 11:00 MST, where two lucky winners will be selected to participate in the event, head on over to Facebook and
* Follow @ToThePointHomeServicesPodcast
* Like and share our post on Episode 57 with Julian Scadden (CEO of Nexstar Network)
* Tag @ToThePointHomeServicesPodcast so we can see it!
This is a Facebook only contest. Thank you listeners, and good luck!
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Feb 16, 2021
The Nexstar Way To The Next Star Service Company
With so many of our past guests mentioning Nexstar as an integral part of their journey through the trades, it is our great pleasure to have Julian Scadden, President & CEO of Nexstar Network as a guest on To The Point. Julian, like many others in the trades, didn't enter the home service industry by choice, but out of necessity. The trades have shown Julian love, and just as Nexstar supported him during his ups and downs, he now utilizes his position at Nexstar to help contractors across the country.
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Feb 9, 2021
Using Video Marketing to Recruit Techs & Attract Leads
Can you remember a time when seeing a commercial for an HVAC or plumbing company on TV was unheard of? No, it wasn't the 70's, or even the 80's. Nancy O'Hare, owner and founder of Yellow Dog Creative, remembers less than 30 years ago when a plumbing company running an ad on television was a groundbreaking idea. In fact, it started her journey towards running the top video marketing company for the trades!
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Feb 2, 2021
How an Ex-Con Built a $10M Service Company
On this episode of To The Point, Mario Campirano joins Chris and Tall Paul to discuss his incredible journey from prison and drug addiction to success as a trencher, sales technician, and owner of Express Electrical Services. We talk about walking away from bad habits, the importance of your mindset, second chances, and why hustle overcomes all. This is a story you don't want to miss!
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Jan 26, 2021
How to Build a Healthy Bottom Line
Travis and Tyler Ringe of ProSkill Services join To The Point to discuss how they took their company and turned it into a lifestyle business, improving their bottom line and ultimately navigating through the M&A world. We get down and dirty about KPIs, increasing pricing to reflect value, the importance of a great broker, and so much more in this episode you don't want to miss!
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Jan 19, 2021
Is Ecommerce The Future Of The Trades?
Tall Paul takes over primary hosting duties and goes deep with Will Housh, President of Contractor Commerce, about the current state of Ecommerce and HVAC. Will, Paul, and Chris tackle what the future of HVAC and Ecommerce sales will look like, how Contractor Commerce puts contractors at the forefront of technology by taking the trades into the modern economy, and why anticipating the changing tides is essential to prevent falling behind the competition.
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Jan 12, 2021
Powerful Thinking for Positive Results
Keith Mercurio, CEO and founder of Ethical Influence Institute, has a unique approach to leadership and training. Keith has a deep conversation with Chris and Tall Paul about what honor and serve means, his 4-step Ethical Influence Model, and how he's changing the way people interact with their circumstances to enable them to transform and take control of their own success.
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Jan 5, 2021
How I Grew My Business $23M with Service Agreements
Jaime DiDomenico, President and CEO of Cool Today attributes his success growing his company by over $23 million in 10 years to a focus on measuring and cultivating service agreements. Join us and find out why making service agreements a priority could be the next step for you to dominate in the trades!
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Dec 29, 2020
Best of "To The Point" in 2020
Since starting earlier this year, To The Point has continued to grow as a place where the greatest leaders, minds, and experts in the home services industry can come together and share insights and wisdom to help others grow their own businesses, communities, and self.
From our early episodes where we heard firsthand the origin story of Ken Goodrich and Goettl's famous flashlight story to more recent episodes digging into solving the ongoing labor shortage, we covered many of the burning topics in the trades, and then some!
We're thankful that we've had involvement from some incredible organizations like ACCA, Lennox, Schedule Engine, Service 1st Financial, and many, many more, including our new strategic partner, KickCharge Creative!
We extend a big hearty thanks to all of our listeners for tuning in every week to our podcast, and we look forward to helping you be the best you can be in 2021! Let's kick some a**!
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Dec 22, 2020
Battle-Tested Training for Home Service Success
Eddie McFarlane isn't your average trainer! VP of Learning and Development for Haller Enterprises, Eddie's success comes from a deep understanding of people through constant study of self, relationships, and the wisdom of past teachings. He shares his battle-tested home service insights on training, technology, and how contractors can change their way of thinking to best cultivate success in the trades.
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Dec 15, 2020
Solving Labor Shortage with Labor Velocity
Chad Peterman, President & Owner of Peterman Heating, Cooling, & Plumbing, has taken matters into his own hands. Chris and Tall Paul talk to Chad about how he's using his Peterman Top Tech Academy to grow his own in-house talent to solve the shortage of technicians and plumbers. By focusing on finding good people first and teaching them the trades, he's carving a path forward for the future of the trades!
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Dec 8, 2020
Why PR Is A Must For All Size Contractors
Many contractors might dismiss PR agencies as an unnecessary marketing expense, but Heather Ripley is here to tell you just why that's a huge mistake! CEO of Ripley PR, Heather speaks with Chris and Tall Paul to lay out just what makes PR a great asset for any contractor in the home service industry. From PR being completely separate from marketing to fostering positive media relations, "crisis PR", and some steps you can take right now, Heather brings some insight into PR for contractors that you don't want to miss.
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Dec 1, 2020
Build Yourself From a Business to a Brand
Whether you're a technician, a salesperson, or the owner of a trades company, you're probably an entrepreneur in some capacity. Stewart Vernon, founder of America's Swimming Pool Company (ASP), shares his entrepreneurial roadmap in building his company from a business to a brand. From cleaning pools in his neighborhood to starting his first franchise location and ultimately partnering with Authority Brands, Stewart tells his story to how he grew ASP from his hometown to over 100 franchisees in over 400 cities.
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Nov 24, 2020
How a Single Sales Tech Sells $7 Million a Year
Chris and Tall Paul sit down with Brent Buckley of Yes! Air Conditioning & Plumbing to find out just how he's pulling in $7,000,000/year in HVAC sales. What we find out might surprise you! There's no gimmick here, but instead a focus on a proper mindset, persistent training, believing in what you're selling, and truly caring about the customer. If you're struggling with sales or want to improve your sales game, you can't miss this episode!
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Nov 17, 2020
Why Purpose is Essential for Contractors
Stephanie Bond is not your normal leader! Serving as Director of Marketing for Lennox, Stephanie has over 15 years of experience in global business management and a true passion for instilling purpose in business. From purpose-driven initiatives to finding your North Star as a contractor, there's no better brain to pick than hers! Chris and Taul Paul speak with Stephanie about her past experience working for Fossil Group, the move to HVAC, finding purpose as a contractor, and how she helped grow the Lenox Feel the Love program to a nation-wide success.
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Nov 10, 2020
C-Level Consulting for Next Level Contractors
Ashlee Aldridge has helped many huge companies like DSW, Restoration Hardware, West Marine, and Zales grow and implement new strategies. Now, she's turning her focus to smaller businesses. Managing Partner & CEO of Reach Partners, Ashlee is spearheading the reachXOD program to bring transformational business advice to contractors big and small.
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Nov 3, 2020
Could Leasing Be the Future of the Trades?
What if there was a way to pay for HVAC, plumbing, and other home comfort systems with one low monthly price? What if you could eliminate the risk of ownership, the upfront cost of installation, and the price of repairs and maintenance for your customers? You can! Tom Towe and Ian McKeen of Service 1st Financial join us to discuss the Premier Program, and how it's completely changing the game for the U.S. trades market.
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Oct 27, 2020
The NEXGEN Triple OG of the Trades
Owner and CEO of Nexgen, Ismael is a self-proclaimed hustler. From "counter guy" at a wholesale distributor to starting and growing his own HVAC+plumbing company to over $30 million in just three years, we pick Ismael's brain on how he grew so fast, why brand equity and reputation are essential, and how he's paving the way for the next generation of the home services industry.
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Oct 20, 2020
Raw Contractor Consulting with Real Results
With over two decades of consulting success, Frank Besednjak has helped thousands of both small and giant businesses including Lennox, Carrier, ACCA, and many HVAC contractors with his real, raw approach to changing the way you do business. From dealing with team motivation issues to reimagining how you structure your company with systems, processes, and a path for growth, Frank shares his unique techniques to make your business the best it can be.
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Oct 13, 2020
The Gary Vee Factor to Home Services Growth
Gary Vaynerchuk, Chairman of VaynerX and CEO of VaynerMedia joins Chris and Tall Paul to share his "Vee" factor. VaynerMedia is a full-service Fortune-500 advertising agency with clients like PepsiCo, GE, Chase, and tons of major players across multiple industries. Gary is also a 5-time best-selling author and proud member of the RYNO family! He shares his incredible approach to home services growth and how to leverage humility, kindness, and authenticity to conquer your market.
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Oct 6, 2020
7-Power Contractor for 7-Figure Success
Al Levi is a genius in the trades, and lives by the phrase "less stress, more success". Chris and Tall Paul chat with Al about the 7-Power Contractor and learn how Al changed his life in the HVAC/plumbing/electrical service industry through operational organization, documenting processes, and more. If you feel like the only one at your company who has the answers, you don't want to miss this episode!
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Sep 29, 2020
Billion Dollar M&A Advice For The Trades
Fred Silberstein, President of SF&P Advisors and Brian Cohen, Business Strategist for SF&P Advisors, share insight and wisdom that comes from years of experience and over a BILLION dollars in revenue as a result of almost 300 deals. From better understanding how to raise the value of your service company to what makes a successful deal, every contractor big and small will gain from this incredible conversation!
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Sep 22, 2020
Fast Tracking Growth Through Franchising
Whether you're in HVAC, plumbing, electrical, or any other trades, franchising is a hot topic. We bring on an expert, Heather McLeod, to set things straight! Heather talks with Chris and Tall Paul about her role as Chief Marketing Officer for Authority Brands, LLC, the power of franchising, group purchasing power, what makes an ideal franchisee, and how franchising can take you to the next level.
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Sep 15, 2020
2020 Titan of the Year: Leading by Reputation
Travis Ringe, Co-Owner of ProSkill Services didn't just grow his company to almost 20 million in under a decade through great service. He earned an incredible reputation for the business by offering transparent, honest, and customer-focused services with a true intent to help out the community. We talk to Travis about reputation as an HVAC, plumbing, and electrical company, online pricing, transparency, the 2020 Titan of the Year award, and how to utilize relationships to maximize success in the industry.
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Sep 8, 2020
Collaborating for Success: A $140M Perspective
Josh Kelly is back, and this time he's joined by his better half! Chris and Tall Paul have an in-depth conversation with Josh and Laura Kelly of Clover Marketing to discuss collaboration in the service industry, Jam Sessions, accountability, implementation of ideas, and how contractors in the HVACR space can overcome common hurdles like recruiting and marketing.
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Sep 1, 2020
The Ironman of the Service Industry
With almost four decades in the industry, Dave Burns has taken Burns Pest Elimination from 43 customers to more than 80,000. We talk to Dave about his transition from finance to pest control, working with his family, and creating a legacy through customer relationships and excellent service. Whether you're in HVAC, plumbing, or any other trades, Dave shares the keys to what has made Burns Pest Elimination a success story to emulate.
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Aug 25, 2020
Creating a Simple Business Plan
If you've ever tried to make a business plan, you know how complicated it can be. It doesn't have to be that way, and according to our special guest Ellen Rohr, it shouldn't be! From being COO of ZOOM DRAIN to being featured on Huffington Post, HGTV and countless other publications and organizations, Ellen is well-known for helping businesses succeed. Chris and Paul pick her brain about creating a simple business plan, franchising, and charging more than things cost.
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Aug 18, 2020
Making an Impact in the Family Business
A 3rd generation expert in the trades, Dayna Hottle worked her way from the ground up to become GM of C&C Heating & Air Conditioning, a family HVAC business that is highly regarded in the HVAC/R industry. We pick her brain to learn more about what makes her family business success, her advice for those considering joining a family business, what it's like to be a successful woman in the trades, and more!
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Aug 11, 2020
Easy Method to Handle ANY Objections
All roads lead to Uncle Joe. Chris and Tall Paul speak to Joe Crisara, Owner of ContractorSelling.com about how to handle objections and how to use purchasing psychology to let people sell themselves on your service. From selling new air conditioners and furnaces to your own personal life, Joe gives some incredible insight on how to deal with stalling customers, recognize your own leverage, and breakthrough objections to close every deal in front of you.
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Aug 4, 2020
What Your Marketing Company Should Be Doing
Something that gets our team especially fired up is when our industry doesn't hold to the same high standards of transparency and quality that we feel is right for our valued clients. We're here to hold our industry accountable, and help you understand the difference between real value and smoke and mirrors with your marketing company. That way, you can keep your marketing agency honest and know exactly what you're paying for.
This isn't just a RYNO pitch, this is an accountability pitch. If anyone tells you that they're crushing it every single month, they're just plain lying. We find that most clients appreciate the honesty, and you as a contractor should be holding your marketing agency accountable so you know the true CPL they're providing. That goes for us, too!
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Jul 28, 2020
Using SBA 7(a) Loans to Grow Your Business
We get a lot of questions from our listeners on topics that we aren't necessarily experts in, so we've decided to bring some of these experts on the podcast to help give you the information you need to succeed. One of our most requested topics is financing for the trades, so we grabbed Brandon Bolen, Vice President of Service Contractors at Live Oak Bank. Brandon only serves companies in the HVAC/plumbing space, and offers a wealth of information on how to use an SBA 7(a) loan to grow your business.
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Jul 21, 2020
Creating a Badass Brand
Standing apart in the marketplace with a badass brand is what makes KickCharge Creative's service so valuable in the HVAC industry. Dan Antonelli, President & Chief Creative Officer for KickCharge shares valuable information about why rebranding is never a bad move, what makes a brand successful in the trades, and how to not waste your brand on something as unremarkable as a couple of initials.
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Jul 14, 2020
Territorial Management: The Bosch Standard
The role of a Territory Manager is an incredibly demanding position, especially when contractors utilize their partnership correctly. We talk to Mel Harris, Director of Residential Sales and Dustin Gregoire, National Sales Manager for Bosch Thermotechnology Corp to find out why the expectations for a Territory Manager are evolving and what contractors can do in order to get the most out of their TMs.
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Jul 7, 2020
M&A The Wrench Group Way
You work hard every day to bring the best services to your customers, but let's face it: we're here to make money! If you've ever considered selling your HVAC/plumbing/electrical business, this is the episode for you. Ken Haines, Chairman & CEO of The Wrench Group joins To The Point to discuss merger & acquisition strategy, creating millionaires, how to grow your company, and more.
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Jun 30, 2020
Creating a Master Sales Team
Creating success through sales isn't a mystery formula. Lawrence Castillo, Regional Manager of Southern California for Rooter Hero Plumbing, sits down with Tall Paul and Chris to lay out what makes a salesperson effective, key metrics you need to be successful, his thoughts on sales trainers, and what it takes to create a sales process that will help you take your business to the next level.
With over 20 years in the residential HVAC/plumbing industry, and experience as GM of three companies with 150+employees and 100+ vehicles, Lawrence knows exactly what it takes to foster masterful processes and procedures in the trades. Whether you're a selling technician, a manager, or even a GM, Lawrence has advice for success you can apply to your business today.
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Jun 23, 2020
How to Have Massive Growth in Smalltown USA
For Chris Hunter, founder of Go Time Success Group, running an HVAC business in a small rural town didn't stop him from taking his company from a weekend gig to a 10-million dollar operation. We talk to Chris about his servanthood mentality, connecting with his customers, his continued service to the trades, and how he grew Hunter Super Techs from nothing into a considerable acquisition.
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Jun 16, 2020
The Most Likable Name in HVAC
It's simply not enough these days to offer a great service. You have to provide world-class customer experience, and there's no one better qualified to educate us on the matter than our guest, Lou Hobaica! President of Hobaica Services Inc, Lou explains how to use your brand and likability to create lifetime customers, why technical expertise is the least important component of your business, his version of RND, and how to "Hobaicanize" your team.
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Jun 5, 2020
Will The Real Tommy Mello Please Stand Up
Tommy Mello isn't shy, doesn't bullshit, and joins us on To The Point to give us insight into what's made him successful as an author, a podcaster, and CEO of A-1 Garage Door Service. We discuss how Tommy ended up in the trades, his plan to make a billion dollars, the utility of software, and how you can grow your business simply by surrounding yourself with success. Whether you're a one-truck guy or an HVAC empire running over 100 technicians in multiple locations, Tommy has something you want to hear.
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Jun 2, 2020
Using Technology and Creativity to Win Over the Market
In this day and age, having great service just isn’t enough to maximize the success of your business. That’s why we brought on Brent and Laura Sheneman of Main Street Heating & Cooling. Main Street quickly caught the eye of RYNO for their successful social media campaigns during the COVID lockdown. They utilize current technologies, social media, and an authentic culture to win over clients and change the way we think about HVAC services.
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May 26, 2020
Proven Secrets to 5X Growth in 5 Months or Less?!
Let’s face it. Even with a great team, a solid strategy, and hard work you may still be finding yourself treading water with your business. That’s why we’re so excited to have the CEO Warrior himself, Mike Agugliaro, join us on this kick-ass episode of To The Point. CEO of CEO Warrior, author of 17 books, mentor to the trades, and former 32-million dollar HVAC/electrical business owner, Mike shares with us his strategies, secrets, and proven formula to getting yourself unstuck and accelerating your growth to new heights.
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May 19, 2020
Becoming a Leader in Customer Experience
At RYNO, our motto is “We Exist to Grow Your Business...PERIOD”. Part of that is finding strategic partnerships that help us achieve that goal for our clients, so we’re super excited to announce our new partnership with Schedule Engine. We had an insightful discussion with Ray, Head of Sales, and Austin, CEO of Schedule Engine about how and why their company started and why it’s such an incredible tool for service companies of all sizes.
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May 12, 2020
Ask Ken ANYTHING!
To The Point hosted an incredible live podcast featuring Ken Goodrich, CEO of Goettl Air Conditioning & Plumbing in which we were able to host a Q&A with one of the brightest minds in the trades! This very special episode was brought to you by Service Titan, the number one field service software in the game. If you haven’t listened to this episode, you definitely need to.
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May 12, 2020
Why You Should Offer Financing to Your Customers
For this very special episode of To The Point, Chris and “Tall Paul” sit down with Chuck Upshur, VP of Business Development for Service Finance Company, LLC. Chuck operates out of sunny Boca Raton, FL, and has dedicated his entire adult life to the home improvement industry. As he puts it, the trades are all he knows! He shares with us some strategic advice around his area of expertise, and that’s how to incorporate finance into your business to make your company more successful.
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May 5, 2020
Using Mindset to Grow from COVID-19
As we continue to wade through COVID-19 pandemic, the positivity of people coming together has been incredible. For this episode of "To The Point", we are grateful to have the opportunity to sit down with a leader in creating winning mindsets that translates to success in both business and personal life.
Stephen Christopher is owner of Wit Digital, a respected digital marketing agency out of the Denver, CO area. Like RYNO, Wit Digital specializes in serving the home services industry.
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Apr 27, 2020
Acquisition Psychology: Should I Sell or Should I Buy?
Over the past few weeks, we’ve been receiving a lot of interest from our listeners about selling and acquiring a company. Fans of To The Point will recognize our guest today, and we feel there’s no one better to speak on the matter of buying and selling businesses than our friend Ken Goodrich, President and CEO of Goettl Air Conditioning & Plumbing.
Throughout his incredible career, Ken has been both a buyer and a seller. He’s been through the process many times, purchasing and selling both struggling and successful businesses. He knows from experience just what you’re thinking and feeling in all of these situations, how to communicate properly to get a deal done, and everything in between. So, if you’re considering an acquisition or the sale of your business, this is a great opportunity for you to gain some insight from someone who’s seen it all.
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Apr 21, 2020
1X Dealer of the Year, 9X Medal of Excellence, 100X Gator Hunting Badass
It’s one thing to manage a successful home service company, and it’s another to consistently grow it year after year. That takes a ton of risk, courage and leadership. If you make the wrong move, just like with hunting gators, things can all go south. You need incredible patience for both.
On this episode, we talk with Charlene Ierna, owner of IERNA’s Heating, Cooling, and Plumbing located in Lutz, Florida just outside of Tampa Bay, on growing up in Miami, how she got into the trades, and what it takes to build a successful home service business.
Not only is she a badass alligator hunter and owner, Charlene is a 9x Bryant Medal of Excellence Winner, Pinnacle Winner, 2016 Bryant Dealer of the year, and 1st and only contractor in FL to win all three awards. This is an episode you definitely want to tune in to.
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Apr 14, 2020
Critical Call Coaching in a Crisis
You spend time and money coaching, training, and supporting your technicians...but what about the person that delivers your company’s first impression to your customers? On this exciting episode of To The Point, we have the opportunity to chat with uber successful CSR coach, Angie Snow, Co-Owner and of Western Heating and Air Conditioning about the importance of call coaching, especially during a crisis like COVID-19.
Angie also serves on the Executive Board of Directors for Women In HVACR and was the Service World Woman of the Year Award at Service World Expo in 2016.
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Apr 9, 2020
What's The Catch With The CARES Act & PPP?
This episode of To The Point Podcast is a great resource for those looking for more information on the CARES Act and the Paycheck Protection Program for plumbing and HVAC businesses.
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Mar 31, 2020
The Latest from Capitol Hill
Barton James, President & CEO of Air Conditioning Contractors of America (ACCA) is one of the smartest people in the Home Services industry. We had the chance to sit down with him on a virtual call and discuss big changes happening in the Home Services industry, big wins on Capitol Hill, as well as insight on what is soon to come for contractors in America.
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Mar 26, 2020
A $100M+ Company War Room Conversation On COVID-19
Ken Goodrich, CEO of Goettl returns to the podcast with his VP of Sales, Dale Steele to talk Coronavirus Strategy. During every major challenge our nation has faced, Goettl has thrived and found new ways to push on. The one attribute that every business owner must possess to make it through times like this: the courage to lead.
Since HVAC & Plumbing are an essential business, it is important that you keep going and not pull back on your internet marketing. Customers must have operating, reliable systems during these unprecedented times. With customers being home more and competitors pulling back, you need to press on while the need increases. Goettl is having another record-breaking month this March. Coincidence? Not in the slightest.
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Mar 24, 2020
Digital Marketing Q&A
With a handful of episodes under our belt, we felt this was a great opportunity to review what we’ve learned so far, as well as give our listeners more opportunity to ask questions. The feedback has been positive so far, and we’re so grateful that you are listening. We are encouraged that many of you are benefiting from this podcast, but we and our guests have been getting bombarded with follow-up questions we think are important to address. We’ve compiled a list of questions taken from social media, our customers, and all over the place and made it a point to get them answered for you.
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To interact with us or ask us questions to be featured in future episodes:
Instagram: @RYNOStrategicSolutions
Twitter: @RYNOSolutions
Facebook: @RYNOStrategicSolutions
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Mar 17, 2020
Are You The Tooth Fairy Of The Trades?
You can’t fake it til you make it in business, and Josh Kelly formerly of Parker & Sons is a testament to expertise prevailing. The tooth fairy analogy is simple: at some point, your children (customers) will realize that you aren’t what you say you are, so being a real expert at what you’re doing is important if you want sustainable growth and customer retention.
Josh has scaled and grown his service company (among several other businesses) both profitably and professionally, and that all starts with being an expert. He doesn’t just pretend to know what he’s doing—he spends countless hours studying, learning, and analyzing all aspects of his multiple business ventures.
We enjoyed having him in the studio and are hoping listeners will be able to find a couple nuggets to take away and apply to their business.
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Mar 10, 2020
Why Offering Multiple Services is a Great Strategy
If you’ve ever considered adding additional services, this is the episode for you! Bobby Jenkins is one of the most genuine beings you’ll ever meet, and we had the chance to sit down and chat with him about how he created a successful formula around offering a wide range of services. His list of accomplishments is lengthy, ranging from 2017 Austinite of the Year to a Philanthropic Leadership award from the Austin Chamber of Commerce, and he’s also the owner of ABC Home & Commercial Services in Austin, Texas.
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Mar 3, 2020
The "E-Myth" Way To A Successful Service Company
In our latest installment of To The Point, Ken Goodrich returns to the studio, this time bringing along Michael E. Gerber, the small business genius himself! In addition to being a New York Times Bestselling author, Gerber is Inc, Magazine’s #1 Small Business Guru, author of 19 E-Myth books for a variety of industries, and in all estimates the most influential small business mind in history. These two incredible individuals combined to co-author The E-Myth HVAC Contractor: Why Most HVAC Companies Don’t Work and What To Do About It, a book we highly recommend for everyone in the trades.
Together, Goodrich and Gerber bring their decades of experience being masters of small business to one action-packed podcast that we are excited to share with you!
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Feb 25, 2020
Can A Remote Service Company Really Work?
On our latest episode of "To The Point", we welcome Tersh Blissett, Executive for Icebound HVAC & Refrigeration (now re-branded as Service Emperor) out of Savanah, GA. Tersh is also the host of the Service Business Mastery Podcast.
Tersh Blissett isn’t your average business owner. Instead of following the beaten path, Tersh has blazed forward in multiple directions, taking advantage of technology, data, and all of the tools at his disposal to create several successful businesses. We have a conversation with Tersh to find out what sets him apart from the stampede, and find out what has made him wildly effective in all of his ventures.
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Feb 17, 2020
Think Outside The Box, Then Do Something With It
In the fourth episode of "To The Point" we sit down with the mastermind himself, James Orsini, and learn how to use out-of-the-box thinking to achieve business growth. James is president of The Sasha Group, and works closely with Gary Vaynerchuk as the former VaynerMedia COO and CIO. No matter what you’re going through in business, James has been through it all at every level imaginable, and we pick his brain to gain some insight into what made him so successful.
RYNO Strategic Solutions is a partner with The Sasha Group to offer a world-class digital offering to the service industry.
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Feb 11, 2020
How To Get Punched In The Face & Keep Going
Jens "Lil Evil" Pulver shares his amazing story of overcoming adversity to become a 2-time state champion wrestler and UFC lightweight champion. Jens shares things he used to get past hurdles on his path to being the best.
Jens had a childhood filled with domestic violence as young as 5 years old when his father but a shotgun in his mouth and said, "You're not worth the bullet." He uses that to motivate him for greatness.
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Feb 4, 2020
How To Get From $200k To $100M & Survive A Recession
A Conversation With Ken Goodrich, CEO of Goettl. Ken shares his tips and tricks on going from $200k annual revenue to nearly $100M. He dug out of an IRS financial nightmare and created a world-class wildly successful home services operation with some brilliant strategies. Ken also shares a few things you must do to survive a recession.
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Jan 27, 2020
The Foundation
This the pre-episode podcast with host, Chris Yano, and co-host, Paul Redman on the purpose of the podcast for service companies what they can expect to take away.
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Jan 16, 2020
Transparency In The Trades
This podcast talks about how to make sure your marketing companies are being transparent and honest. We also share tips from our Guest, RYNO VP of Sales and former Lennox TM & District Manager, Paul Redman, on how to best negotiate with your manufacturer.
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