The Startup Chat with Steli and Hiten
425: The Value of Overcommunicating
Jun 25, 2019
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In today’s episode of The Startup Chat, Steli and Hiten talk about the value of overcommunicating.

Communicating effectively in a startup is super important to the success of not just your startup, but also the businesses of those you serve. And it’s up to the leadership of a startup to communicate effectively.

In this week’s episode, Steli and Hiten talk about why you need to be incredibly disciplined about how you communicate, why overcommunication is usually the reason projects succeed, the most powerful thing about “beating the drum” and much more.

Time Stamped Show Notes:

00:00 About today’s topic.

00:33 Why this topic was chosen.

01:10 Why you need to be incredibly disciplined about how you communicate.

01:59 Why overcommunication is usually the reason projects succeed.

03:13 Why you need to learn how to overcommunicate.

04:56 How Hiten writes more of his ideas down than share it with people.

06:37 How Hiten continues to beat the drum.

06:59 The most powerful thing about beating the drum.

07:40 An example of beating the drum.

08:33 Why you want to guide people to beat the right drum.

3 Key Points:

You need to be incredibly disciplined about how you communicate.Whenever I see someone managing a team or project properly, it usually means they are doing one thing very well - overcommunicatingWhen people overcommunicate in projects, those projects always do well.

[0:00:01]
Steli: Hey everybody, this is Steli Efti.
[0:00:03]
Hiten: And this is Hiten Shah.
[0:00:04]
Steli: And today on The Startup Chat, we're going to talk about the value of over communicating or how to over communicate and why you want to do it all or maybe why you want to avoid it. So here's the setup for this topic, Hiten. So there's two sides to this, two reasons why I wanted to talk about this with you and why I felt this could be really valuable to our listeners. Number one, a lot of times when people ask me I get this question asked a lot, and I know you do too. Which is, how do you run a remote company? How do you run a fully distributed team? Isn't it really challenging? Is it possible to do it well? And one of the core things I hear myself talking about again and again and again and again, is that I'll say a lot of things that are important about running a distributed team or remote company with a great culture. But one of the things that I keep repeating when it comes to that is. You just need to be incredibly disciplined about how you communicate, you actually have to constantly over communicate, right? And I think that that's just a muscle that's good in any company, in any team. I don't think this is just for remote companies. But then remote company, you can't be lazy with it at all. You can't get away with anything. If there's any kind of lack of communication, things break down instantly. So I'm just keep repeating this theme a lot. And then the other thing that I notice is that there are people, whenever I see somebody do really well in managing a team or managing a project or championing something. It always goes back to them doing one thing particularly well, and that is that they over communicate. They state what needs to happen in a very clear way. They communicated in different channels and they keep repeating the message to keep everybody aligned and keep everybody on the same page as well as everybody remembering this thing that we're trying to accomplish, the deadline that we have, the date, the reason why we're doing things. And when people over communicate in projects, those projects always do well. They always do well. And whenever I see somebody managing a project, or a team, and I wonder well, I don't hear much, there's not much communication going on. They said big goals last quarter, but nobody ever repeated them. I don't even remember what they are anymore.

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