The Startup Chat with Steli and Hiten
299: Finding Your Ideal Customer (Or Switching Who You Sell To)
Apr 10, 2018
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In today’s episode of The Startup Chat, Steli and Hiten talk about how to switch your customer base.They highlight how to identify the right product for the right customer, and what to do if the customer you planned to target didn’t work out for our business.

Customers are the heart of any business, but not all customers are created equal. Because your customer base has such a huge impact on your business growth. It is important to ensure that they are of high quality, and that by providing them with the perfect solution to their problem. That they in turn help you to achieve the goals that you have for your business.

Tune into this week’s episode of The Startup Chat to learn what you can do if you have built your product, but find that the customer that you planned to market to are not responding to your solution. Steli and Hiten, also talk about the gift of flexibility, being open minded and honest with yourself about how things are going. They show how knowing that it isn’…
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