The Startup Chat with Steli and Hiten
295: Being a Nice-To-Have vs Must-Have Product. How to Know the Difference?
Mar 27, 2018
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In today’s episode of The Startup Chat, Steli and Hiten define the difference between “must have” and “nice to have” products. They highlight why knowing the difference is important to your business and help you to understand how to redefine your product so it is likely to become a customers “must have”.

No matter what stage of your product development, Idea development or research you are in. You must determine how your product will be accepted into the market.

A simple question that is often overlooked is the question regarding whether your product is a “must have” or “nice to have” product. Is your product essential to potential customers or just one they’ll simply appreciate.

Tune into this week’s episode of The Startup Chat, to understand how to identify the pain points that your product solves. This can be a powerful metric in framing your product, as a must have product. Steli and Hiten, also explain that you can not succeed for long in business, if…
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