Episode 61: Justin Merritt - Ignite Sport
Play • 38 min
In this episode, James speaks to Justin Merritt, the CEO of Ignite Sport. Sport has always played a huge part in Justin's life through a variety of roles as a participant, coach, manager, educator, and fan. He, therefore, founded Ignite to encourage participation, remove barriers and create a safe fun environment. Whether it’s at a specialist sports club, training camp, or a young participant's first time trying out, a positive experience is essential.


Ignite Sport UK runs unique programs for children throughout the South of England and offers a range of qualifications for aspiring trainers and coaches. They’ve also partnered with leading teams like Oxford City FC to promote community spirit. In the evolving technological world, they’ve spotted a way to strengthen their business over the long term by creating digital resources, such as online courses.


In a nutshell, James and Justin speak about:


  • Justin's early childhood experiences and education.
  • Justin's ear;y work experiences and how those prepared him for his current roles.
  • Ignite's launch story.
  • How Justin managed his role at Oxford Utd alongside Ignite.
  • Justin's vision for Ignite for the next 3-5 years.
  • The day-to-day challenges that Justin faces while running Ignite.
  • The key to running a successful sports business.

... and so much more!


Connect with Justin: 

LinkedIn: Justin Merritt


Check out Ignite Sport:

Website: www.ignitesportuk.com

Twitter: @ignitesportuk

Facebook: Ignite Sport UK


Connect with James: 

Instagram: @james_ventures

Facebook: Coordinate Sport FB Page

LinkedIn: James Moore

Coordinate Cloud: The Drive Phase Podcast

More episodes
Clear search
Close search
Google apps
Main menu