Who wins in business: the jack of all trades, or the master of one?
It’s one of the most important questions an entrepreneur can ask about their business. Should your product be defined by versatility, mass appeal, and all-around utility? Or is it best to make your product uniquely, unbeatably awesome at solving one particular problem?
Should you compete with everyone at everything, or should you make it so no one can compete with you at one thing?
We’ve got a straightforward answer to this one, and lots of examples to make our case. We’ll even discuss how we chose a strategy for our own businesses, and why answering the broad vs. deep question is so fundamental to your chances of success. Learn where to put your focus, and how spread your focus should really be. Click Play!
Ready to grow your business? MailChimp is your all-in-one marketing platform. MailChimp lets you manage more of your marketing from one place, without all the extra tools. Market smarter and grow faster with one tool that helps you create, publish, manage, and measure multi-channel marketing campaigns. Let MailChimp help you market smarter — learn more at mailchimp.com
smartwater alkaline has 9+ ph to help keep you hydrated while you’re on the move — whether you’re climbing a mountain, or doing mountain climbers on your mat. If you’re looking for a moment of zen, smartwater antioxidant with added selenium helps you find balance for body and mind. Plus, there’s a new way to order smartwater; just ask “Alexa, order smartwater,” and the rest is taken care of. smartwater - that’s pretty smart!
The post MBA1347 Is it Better To Be The Best at One Thing or Good at Many? + Free Ride Friday! appeared first on The $100 MBA.