James Moore is the founder of the Independent Music Promotions agency, and the author of highly acclaimed book on music promotion called Your Band Is A Virus. In this WeSpin Recipes podcast with Andrew Apanov, James talked a lot about getting press – something that all artists want desperately. How do you craft your email? How to catch a journalist’s interest? What platforms to focus on? Listen to the episode to learn James’ music PR insights, and check out James’ expanded edition of Your Band Is A Virus for more tips on music promotion. Go to http://wespin.co/wsr28/ for the show notes and http://getacard.wespin.co/ to learn how to get a free WeSpin postcard by supporting the podcast.