How Alli Troutman Built Wicked Sheets
54 min
Alli Truttman started Wicked Sheets after being laid up in bed with an injury and realizing she had night sweats. A friend's dri-fit shirt and some ingenuity later and the first sheet focused on moisture absorption was born. Hear how Alli uses digital marketing and how she feels about competing with Amazon, while also selling there among other insights on this interview edition of The Jason Falls Show.

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