Today we are discussing: Where is the best place for our webinar within our grand marketing space?
There are many ways to apply a webinar.
When speaking with clients, I am always looking for the answer to this question: "Where is this webinar going within your product or suite of offers?"
Number 1: DIAL IN YOUR OFFER
Number 2: Quickest way to monetize the offer
So where will the webinar be the most effective?
- When is broad too broad?
- How large is your mass market really?
- Dominate one market first... then expand. Example: Dominate the webinar market, then move into our new business, Experts Unleashed.
- Become an EXPERT, take the time to really research and practice your expertise. And continue to learn.
- So where does a webinar fit in your marketing scheme...
- If you are doing a direct selling webinar then you want to make sure that you can get people on your webinar affordably. This will take some trial and error, but it could be the best use of your time and money.
- Find that sweet spot between too mass market vs. too niche.
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Sold With Webinars facebook group: https://www.facebook.com/groups/196719864399304/
Experts Unleashed facebook group -- PLUS check out our newest launch, The Perfect Expert