Akbar Sheikh has used webinars to make multiple 6-figures in his funnel consulting business, and he did it without spending a dime on paid traffic. Instead, he leveraged things he already had in place as a ‘webinar business card.’
In this episode, Akbar shares this simple yet effective business card funnel that got his own side webinar to generate 6 figures in 90 days — without paid traffic or follow-up emails. He does a stellar job of reminding us that simplicity wins almost every time and that you don’t always need paid traffic to be successful.
[2:25] What makes Akbar special:
-Grew up in an entrepreneurial family
-Groomed to be in retail and hated it
-Ended up homeless
-Took 15 years to recover and find something he was passionate about…
-Which happened to be internet marketing
[4:22] Akbar's 'side webinar' that qualifies ideal prospects
Generated 6 figures in the last 90 days
No paid traffic and no follow-up emails sent
[5:45] Akbar's target avatar:
Initially targeted existing businesses with plateaued income — not newbies.
Now works with serious newbies who offer ethical products/services that will benefit the world.
"If you're not working with people that you enjoy, it's going to affect your business big time."
[9:17] The Business Card Funnel
Optimize your Facebook or LinkedIn profile with a link and description informing your audience that your product/service alleviates their pain point.
"People talk about not getting enough traffic. They're their own worst enemy. When I click on people's Facebook profile, it's a joke."
[12:30] Automation should only be used when you've got your avatar and offer completely dialed in.
[13:02] "Everyone has their own fingerprint. You have to bake your identity into the webinar." - AS
[14:23] By including your personality, beliefs, and your big 'why' into your webinar, you attract the type of clients you want to attract.
[15:32] Webinars work. If you failed at a webinar, there's a reason. Keep testing, tweaking, and scaling your webinar. Don’t give up.
"I've never seen anyone fail who keeps trying, tweaking, implementing and moving forward."- AS
[18:56] Getting social proof when you’re a newbie:
[21:06] Being memorable and connecting with your webinar audience:
[23:54] "If your copy is bad, it's like elevator music — forgettable background noise. But if your words serve a purpose, concise and powerful, this creates an orchestra that can create a masterpiece." -AS
[24:38] ‘Do what you do best and outsource the rest.’ Don't try and do everything because you're not great at everything.
[25:22] Overcomplication is the reason why most people fail in the world of online business.
[27:05] Just be yourself. Attraction-based marketing is powerful and profitable.
Connect with Akbar:
Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 & 7 figure product from scratch at SoldWithWebinars.com/TV
Join our Facebook group at SoldWithWebinars.com/Experts