Social Media Marketing Happy Hour Podcast
Episode 15 - Features, Advantages, Benefit
Aug 12, 2019 · 21 min
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If you have ever been frustrated about offers falling short, you need to tune in to this episode where we dive into copywriting.

Don’t only include the features.


Sales funnels need the benefit


Write a FAB Statement


Because of (feature), it will (advantage) which means to you (benefit).


Advantage vs. Benefit


Never run out of hook ideas


Do a feature dump & go through this process. Where to Find Us

The Happy Hour Hangouts Resources

Get on Traci’s Masterclass Waitlist

Dawn’s 10 Secrets to Get More Clients with Email Marketing

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