Justin Moy joins the conversation to talk about marketing and sales. Justin has years of experience in marketing and sales, which he brings to the table to help us understand how important it is to have a marketing and sales strategy even if you're just selling your property. Justin discusses the sales professional's goal to paint a picture of the future in which the prospect is successful. They want to know what will make them happy and what they can control. Prospects need certainty to make a decision, and sales professionals can provide this by articulating how their product will benefit the prospect. Justin also discusses how to be successful in selling to brokers and investors, emphasizing the importance of asking questions and being confident in your ability to deliver.
[00:01 - 07:58] Opening Segment
[07:59 - 13:14] The Investor Relation Side
[16:19 - 22:29] The Acquisition Side
[22:30 - 27:24] Employing Your Team to Execute a Value Plan
[27:25 - 33:51] Closing Segment
“Every single person in the professional world is in sales and marketing in some capacity.” - Justin Moy
Connect with Justin through LinkedIn, or visit www.PerpetualWealthCapital.com. Visit www.TheDefinitiveGuideBook.com to get the free book!
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Real Estate Runway Podcast is all about alternative business and investment strategies to help you amplify life, and maximize wealth! Click here to find out more about the host, Chad Sutton.