Get Rich Education
Get Rich Education
Aug 17, 2020
306: Homelessness and Real Estate, Chicago Is World Class
Play episode · 53 min

You contribute to homelessness. I do too. The problem goes right through real estate.

Factors include: NIMBYism, minimum wage, salamanders, smoke detectors, and rent control.

(Complete transcript on homelessness segment below.)

Then, Chicago is a world class city with lots of economic diversification. Chicagoland’s numbers make sense for real estate investors.

In northwestern Indiana (suburban Chicago), you avoid the high cost of Illinois property. 

A typical SFH has $1,350 rent and a $125,000 purchase price.

If you’re serious about building your cash-flowing portfolio, learn more and see property at: www.GetRichEducation.com/Chicago

Resources mentioned:

Chicagoland turnkey property:

www.GetRichEducation.com/Chicago

Environmental regulations & housing:

https://www.huduser.gov/periodicals/cityscpe/vol8num1/ch5.pdf

NIMBYism:

Reason.com

Mortgage Loans:

RidgeLendingGroup.com

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Welcome to Get Rich Education! I’m your host, Keith Weinhold, with a two-part show.

Real estate is a substantial input into homelessness. Why are people homeless - and why might you & I be partly RESPONSIBLE for it, in fact?

 

The second part - in general, world class cities don’t make any sense to invest in for cash flow - New York, LA, DC, London, Singapore … but we’re going to discuss one “world class” city that actually DOES. Today, on Get Rich Education.

__________________

 

Here it is - hey! You’re inside GRE. From Sarasota, Florida to Sarajevo - in Bosnia and Herzegovina - and across 188 nations worldwide. 

 

I’m Keith Weinhold, this is Get Rich Education.

 

Even in the affluent United States, there is a large and growing population of vagrants - homeless people … more than half a million of them … and you & I … unknowingly play a role in keeping them homeless.

 

Why are people homeless? Well, the #1 reason is real estate-related. So that’s why I’m talking about it in the first of two show segments here.

 

Let’s look at the Top 5 cited reasons that people are homeless.

 

5th most common - Substance abuse - drugs.

4th - Mental illness.

3rd - Poverty ...OK, that’s sort of an obvious one.

2nd - Unemployment

1st - Lack of affordable housing

 

Lack of affordable housing is the #1 reason that people are homeless. Well, one mission here at GRE is that we PROVIDE society with affordable housing.

 

But, it’s generally not the same kind of Class D, lowest-end housing that there is - and that homeless people are looking to get into. 

 

We focus on properties just below the median housing price in some of the lower-cost U.S. metros - B-class and C-Class. That’s a notch or two above where those on the brink of homelessness would be.

 

The homeless population is more visible in my own home city since the pandemic - and perhaps yours too … now that the unemployment rate is 10%. 

 

I’m going to tell you what contributes to homelessness - and a lot of this has to do with real estate: contributors are carbon monoxide detectors, minimum wage, salamanders, NIMBYism, and over the long term: rent control.

 

Now, before we unpack that. Let’s define homelessness.

 

One of the better accepted definitions is - a condition where people lack "a fixed, regular, and adequate nighttime residence". That’s “homelessness defined”. 

 

I think you & I can agree that “homeless” is not the best technical term - right? Because even if someone lives under a bridge, that IS their home.

 

Houselessness would actually be more accurate.

 

Vagrancy is an even better way to say it. A vagrant is a person without a settled home or regular work who wanders from place to place and lives by begging.

 

That’s what we’re really talking about here. But homelessness is the widely understood term, so I’m going to it.

 

Now, HUD - the U.S. Department of Housing and Urban Development has a lot of statistics on the homeless, and ...

 

… as of 2018, they reported there were roughly 553,000 homeless people in the United States on a given night,[2] or nearly two-tenths of 1% of the population. 

 

That’s about 1 in 500 Americans then. Well, many people - me included - believe that the real number of homeless is greater than this 553,000.

 

In fact, private & local reports tell you that the homelessness have increased 40% per annum in recent years - yeah, 40% per year!

 

A big mistake is that people think about the homeless as all one type. But there are so many different types of homeless. 

 

There are the temporary homeless -  passing through that 553,000 number.

 

Some are voluntarily homeless. Others are really couch-surfing because perhaps they were in a divorce or domestic violence situation.

 

Then you need to realize that about 2/3rd of their population is sheltered, and ⅓ unsheltered. 

 

Consider too, that there are at least 40,000 homeless veterans. To think that a person could have served this country - and maybe even risked their life for this country - but don’t have a home in this country … can be heartbreaking to think about.

 

Now, though I’m not sure, I don’t believe that a digital nomad would be considered among the homeless - the laptop entrepreneur that stays at a different AirBnB location, say monthly.   

 

Before we bring in the real estate angle, let’s get some historical context. Just talking about the U.S. here ...

 

Homelessness emerged as a national issue in the 1870s.[6] Early homeless people lived in emerging urban cities, like New York City

 

Into the 20th century, the Great Depression of the 1930s caused a substantial rise in unemployment and related social issues and distress and homelessness. 

 

In the 21st century the financial crisis of 2008 and resulting economic stagnation and downturn has been a major driving factor and contributor to rising homelessness rates.

 

That is probably happening again, right now, in the COVID pandemic.

 

A Zillow report found that people in communities where the average renter spends more than 30 percent of their income on rent — meaning that they can be described as being “rent-burdened” — are particularly vulnerable to rapid increases in homelessness rates.

 

Eviction obviously creates homelessness.

 

Now, some naively think - can’t we just raise taxes to build permanent housing for them & move them all in there? I really doubt that that’s a viable long-term solution. 

 

Because at some point, if taxpayer funded housing is just “provided” for people, then people don’t have incentive to work & pay the rent.

 

That’s in general. Right, maybe someone has a disability that prevents them from making a living. 

 

Some think - maybe we SHOULD impose rent control. Rent control means capping the amount of rent that a landlord can charge.

 

I’ll tell ya - that could reduce the number of homeless people in some areas that HAVE enough housing. But long-term, rent control is a terrible plan.

 

Because now an income property owner like you has zero incentive to improve the property any longer. 

 

Long-term, rent controlled areas fall into serious dilapidation. 

 

And because homelessness is concentrated in inner cities. It’s those exact same big cities - like New York - that have tried rent control. 

 

It doesn’t work. So many areas that have tried to impose it, have to repeal it, because it eventually turns areas into ghettos.

 

What if you own property in an area where rent control were imposed? Even if you did improve your property - not only would you NOT get more rent for it - but you had better believe that property owners all around you wouldn’t be improving their property … and the entire condition of the neighborhood would be on a loooong downhill slide.

 

You might remember that I devoted an episode to the rent control topic. You can look that up on Get Rich Education Episode 192 if you’re further interested there. 

 

One factor that contributes to higher housing costs - which prices people out of having any shelter and creates more homeless people are … environmental regulations that limit development in certain areas.

 

Sometimes you need to leave a development buffer for streams or you can’t build in areas that are wetlands in order to protect flora and fauna.

 

A rare orchid, or a spotted salamander or a threatened egret or an endangered heron. They say, you can’t build in their critical habitat areas. You’ve got to protect them.

 

But yet, often, the same type of people that want more environmental regulations are the same people that say that they want more affordable housing options.

 

Well, when you limit where you can build, now you’ve reduced the housing supply. Real estate pricing is highly susceptible to supply/demand factors, of course.

 

All these wildlife protections limit supply. That makes prices go up. That prices people out.

 

Now, maybe you’re thinking I’m anti-environmentalist? No, I’m not taking a side either way. 

 

It’s just that one needs to understand the cost and the longer-term ramifications of decisions that limit development in protecting the spotted salamander. 

 

I think it’s easy to make a case that more biodiversity is better than less biodiversity. But the better question is: “At what cost should we protect species? How far do we take it?” 

 

Environmental regulations in the United States are intended to improve the quality of the environment; preserve ecosystems - that includes wildlife; and protect human health too.

 

But these regulations are often written without considering how much they will cost.

 

Another contributor to homelessness is excessive safety regulations.

 

Again, some safety regulations are good. But how far do we take it? 

 

My gosh, when an area needs to build more affordable housing for people - which is something that would reduce the homeless rate … and ...

 

Sheesh, a new home today might need fourteen smoke detectors and five carbon monoxide detectors … then the detectors need to be connected to each other so that they can communicate with each other … and all these devices and this added complexity increases the cost of housing.

 

That makes mortgage payments higher, rent payments higher, and it just prices more people out of the real estate market. The lower end of the income spectrum gets priced out of affordable shelter.

 

I’m not anti-safety. But at some point, one has got to ask the question, “How much safety do we really need?” 

 

Even - “What is the cost of a human life?” There actually is an answer to that question. In fact, the EPA pegs the cost of a human life at $10M - one of the highest of any federal agency.  

 

And then, there’s the entire question of how can you ever monetize the value of a human life. You can make the case … that it’s priceless. That’s a different discussion.   

 

But the point is, all these safety regulations increase the cost of housing and increase homelessness.

 

Minimum wage does, in many instances, increase homelessness long-term. 

 

This might come as a surprise to you. You would think that raising the minimum wage would have to DE-crease homelessness - because a higher wage would mean that low-income workers could now afford housing.

 

Well, long-term, besides higher wages in an area creating inflation & soon making the cost of everything go UP - including housing …

 

Think about it from the perspective of if you’re an employer & you have to pay your workers a higher wage - now that minimum wage is higher.

 

If someone that works for you makes $9 an hour - but they only produce $12 an hour worth of productivity for you...  

 

And a new minimum wage of $15 an hour is implemented, you’re losing money if you retain that worker. So you would lay them off.

 

You would find ways to automate - or make a machine do the work that that employee used to do for you. That layoff increases homelessness.

 

Just look at the number of self-serve checkout kiosks in grocery stores. Those lanes used to be staffed by humans that earned a wage.

 

With a hike in the minimum wage up to $15 an hour, you’d begin to see a trend where more fast-food restaurants have self-serve kiosks. You’ll have fewer humans there.

 

That’s because some employers can’t afford to pay people $15 an hour. Every self-serve digital kiosk that you see represents a laid-off worker.

 

Talk to your parents or grandparents and they’ll tell you that gas stations used to be attended by humans that would pump your gas for you, check your tire pressure, check your fluid levels - that’s been gone for a couple generations.

 

Now, an increase in the minimum wage would help get some people out of homelessness short-term … yes. 

 

I’m giving you insight so that you can see both sides & see the long-term consequences of government intervention into the free market.

 

Let’s say that you’re an employer at a warehouse, the minimum wage is $15 an hour and you want to hire someone to help you sweep floors & do odd maintenance jobs around this warehouse that you own.  

 

Well, now it’s illegal for you to hire them at $12 an hour. You’d love to give a kid a job and help him learn - and you can’t make the numbers work at $15 an hour. 

 

So now he’s unemployed because the government said, “No. You can’t hire him at $12 an hour.” That’s what a $15 minimum wage says. Try looking at it from that angle.

 

Another phenomenon that keeps people homeless is NIMBY - Not In My Backyard.

 

NIMBYists are the ones that say, “No, I don’t want you to build low-cost housing in my neighborhood, because I’m afraid that it’s going to ruin the character of my neighborhood and it’ll stifle the rate of home appreciation here.”

 

Lafayette, California is a wealthy San Francisco suburb. It is nestled in Contra Costa County, where its residents fight to stop what they call a "very urban," "unsightly" 315-unit housing development 

 

It was recently profiled by The New York Times.

 

Over in the suburban community of Cupertino, California—we’re talking Silicon Valley now—local activists spent years trying to stop the development of an abandoned mall into apartments, half of which would be rented out to lower-income tenants at below-market rates.

In  Berkeley, California, activists often argue against new housing on the grounds that it will threaten their community's sustainable character.

Well, what is another example of NIMBYism? 

At a recent Zoning Adjustment Board Meeting in Berkeley, I think one resident summarized NIMBYism really well - and this was published in the New York Times - they said "Berkeley needs to prioritize a livable, sustainable environment for people who already live here” …

… when they were opposing a 57-unit development of student housing. They went on to say: "We are not obligated to sacrifice what is best about Berkeley to build dorm rooms." That’s the end of what they said.

NIMBY - this “Not in My Backyard” opposition to new housing development - centers on concerns of property values and crime and gentrification and environmental sustainability. 

Even though it’s often not their intent, the result of NIMBYism is that less housing gets built, housing costs go up and homelessness … rises.

So, let’s draw some conclusions here and look at some actionable ways that you can make things better.

 

Though it isn’t immediately apparent - carbon monoxide detectors, minimum wage, salamanders & egrets, rent control, and NIMBYism - all go right through the heart of real estate investing and contribute to the long-term cycle of homelessness.

 

A giant takeaway for you here, is that, what is the common denominator in ALL of these factors. There is one common theme. 

 

You know what that is - it is Government intervention.

 

Government intervention and interference in the free market - is the contributor here - excessive safety, minimum wage, protecting salamanders & egrets, rent control, and NIMBYism. 

 

Every single one of them. 

 

And now, maybe if you’re a new Get Rich Education listener - especially - you might be wondering, am I some anti-government guy where I think that the answer to EVERYTHING is free market economics.

 

Well, though I think that less government would be better. 

 

I’ll tell you that SOME government regulation is good - just less than what we have now. 

 

For example, look at all the smoky, hazy pollution in Pittsburgh, PA in the 1970s. It was a hazard to your health just to walk Pittsburgh then.

 

You might have heard about this: famously, in the summer of 1969 - An oil slick in Ohio’s Cuyuhoga River caught on fire.

 

Companies were committing rampant pollution such that it was a hazard to human health.

Well, government regulations like the Federal Clean Water Act Of 1972 helped to clean that up.

 

So, that regulation helped. Government has a role, but it’s often overly intrusive.

 

When it comes to you helping the homeless directly, I like the campaign slogan that says, “Give real change, not small change.” 

 

That means, don’t give money directly to panhandlers on the street. Where do you think that your goes then? Probably straight to cheap monarch vodka in those plastic bottles.

 

Also, if you don’t want to see homeless people in your neighbourhood, don’t give to them if they’re on your city’s street corner - like they are mine - because you’ve just given them an incentive to show up there again & do the same thing.

 

So instead of small change, give real change. When you donate to your local homeless shelter or soup kitchen, your money is going to do MORE REAL GOOD for the homeless.

 

It’s going to provide them with shelter, or educational resources, or a computer so that they might be able to apply for a job. That’s real change.

 

You want to help the homeless? I think that’s great. That’s kind. Give real change, not small change.

 

When it comes to NIMBYism and the environment, there’s a great saying out there.

 

What do you call a developer –  someone who wants to build a house.  Well, what do you call an environmentalist – someone who already owns the house, [LAUGHING] because they don’t want anyone else to build there, right?

 

Well, we avoid investing in coastal areas here at Get Rich Education. They’re what I call the volatile markets - they have a history of more regulation, more rent control, and more laws that are disadvantageous to property owners.

 

Just more reason … as to why we invest in the U.S. Midwest & South. They’re what I call the stable markets.

 

You’re listening to Get Rich Education, Episode 306.

 

We are your source for independent groundbreaking, original content on really three main topics: real estate investing is what we major in - with minors in both wealth mindset, and real estate economics. 

 

Get Rich Education is not affiliated with any large media conglomerate. 

 

And we’re here to enrich you - and sometimes even rescue you & help you survive in this widening difference between the “haves” and “have nots” - that continues to broaden in pandemic times.

 

This show is also when you can find all your finance heroes - that have come onto the show to run alongside me for an episode.

 

Check our shows published over the years to find me here with the best-seller finance author of all-time Robert Kiyosaki, the world’s leading sales trainer Grant Cardone, global wealth mindset magnate T. Harv Eker, and other economic minds and thought leaders Jim Rogers, Jim Rickards, Sharon Lechter - all your favorite thought leaders are here on this show.

 

We have more of them coming onto the show in the future, including the upcoming Get Rich Education debut of success thought leader Hal Elrod and others.

 

There is so much real estate & economics news that the pandemic is providing to us ... more & faster than before.

 

We bring you that here. Also, be sure to subscribe to the DQYDD Letter. That’s our wealth-building email letter that you can get at GetRichEducation.com

 

A lot of times, I can write you something in the letter faster than I can get it out here on our weekly show. Yes, I do write the letter myself - and email it directly to you.

 

Never any spam - never sharing your email address with others, of course.

 

Also, would you like to join me on a live webinar? We’re looking at doing some of those soon. Look for those announcements - in the Don’t Quit Your Daydream Letter as well.

 

Information, actionable resources, and education -  

 

Get ahold of that completely free - at GetRichEducation.com

 

Again, What do you call a developer –  someone who wants to build a house.  What do you call an environmentalist – someone who already owns the house.

 

Kind of exciting next - A world class city where the real estate numbers actually make sense for you … straight ahead.

 

I’m Keith Weinhold. This is Get Rich Education.

Apartment Building Investing with Michael Blank Podcast
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Time is precious. Are you spending your days doing what you love with the people you love? What if multifamily real estate could help you do just that? What if you could achieve financial freedom fast—regardless of your current financial situation? Megan Lamke is Managing Partner at Megan Lamke Real Estate, a firm that helps driven women turn their grit into true financial growth. She built a network of real estate investors working for Wells Fargo Home Mortgage, and once she and her husband, Darik, had paid off their personal debt ($535K in under 5 years!), they started investing passively in multifamily syndications. Megan quit her corporate job to pursue active investing full-time in April of 2019, and today, the Lamkes have a portfolio of 1,491 units valued at $344M. On this episode of Apartment Building Investing, Megan joins me to explain why she took a W-2 job after college (despite wanting to become a real estate entrepreneur) and what she and Darik did to live below their means and pay off their debt so fast. She describes what she did to find a good operator as a passive investor and how she leveraged her sales and marketing background to transition to active investing. Listen in for Megan’s insight on how to raise capital at scale with a platform and learn how YOU can achieve financial freedom and spend time doing what you love! Key Takeaways When Megan started thinking about real estate * Parents struggled financially, read Rich Dad Poor Dad at age 10 * Entrepreneurship and business clubs in high school and college Why Megan took a W-2 job after college * Needed to pay off student loan debt before leave Rat Race * Learned sales skills, got to work with real estate investors What Megan and her husband did to live below their means * Sold luxury cars, bought cars for cash * House hacked 6BR (rented to rugby teammates) * Side hustle as sales and marketing consultant How Megan and her husband got on the same page financially * Financial literacy class as part of premarital counseling * Set goal to pay off debt, achieve financial freedom How Megan’s strategy shifted once she was out of debt * Sold 6BR house to invest passively in multifamily syndications * Goal to replace corporate salary as quickly as possible Megan’s advice on finding a good multifamily operator * Look at track record, online reviews, lawsuits and marketing efforts * Ask questions re: where properties located, how managed, etc. What Megan’s last day of work was like * Surreal (like leaving the Matrix) * Culmination of goal that started in fifth grade How Megan’s life is different now that she’s a full-time investor * Control own time (decide when to work) * Spend more time with daughter, volunteering What active investing looks like for Megan * Use SDA to underwrite 10 deals/day (300 in 2019) * Leverage background in sales and marketing to build out platform What Megan has done to scale her capital raise efforts * Done-for-you tech stack to automate lead gen, booking calls * 30 to 37 calls with prospective investors every week What Megan is doing to attract prospective investors to her platform * Create content (social media, videos, blog and weekly webinar) * Sponsor real estate events, promote lead magnet on podcasts How Megan describes her ideal investor * Successful career woman age 40-55, primary breadwinner * Gritty and knows how to get stuff done How the automation works to turn interested prospects into investors * Receive automated email with free download * Follow up with drip marketing campaign to encourage call How much capital Megan has raised through her online platform * $18M raise to close on $49M apartment building * In process of closing on $18M 503(c) How raising capital looks different now that Megan has a platform * Don’t have to call each investor, track follow-up manually * One centralized management tool that automatically follows up Connect with Megan Lamke Megan Lamke Real Estate Megan’s No-Nonsense Women’s Guide to Investing Megan on Facebook Megan on Instagram Megan on LinkedIn Resources Register for Michael’s Platform Builder Incubator Join the Nighthawk Equity Investor Club Rich Dad Poor Dad by Robert T. Kiyosaki Business Professionals of America DECA Dave Ramsey Robert Kiyosaki Financial Freedom with Real Estate Investing: The Blueprint to Quitting Your Job with Real Estate—Even without Experience or Cash by Michael Blank The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM) by Hal Elrod Michael’s Syndicated Deal Analyzer Trello Investor Deal Room Podcast Show Notes Michael’s Website Michael on Facebook Michael on Instagram Michael on YouTube Apartment Investor Network Facebook Group
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Learn why the stimulus is only part of the reason the stock market declined and what important events are happening this week that may impact it even more. Are you investing well for financial freedom...or not? As we live our lives, we have seen enormous money be made in real estate, technology stocks, etc. and have seen wild swings in markets before. They can feel scary at the time, but in hindsight are often tremendous opportunities for future financial success. If you only knew where to invest for the long-term, what a difference it would make, because the difference between investing $100k and earning 2% or 10% on your money over 30 years, is the difference between it growing to $181,136 or $1,744,940, an increase of over $1.5 million dollars. Your compounding rate, and how well you invest, matters! INTERESTED IN THE BE WEALTHY & SMART VIP EXPERIENCE? -Asset allocation model with ticker symbols and % to invest -Monthly investing webinars with Linda -Private Facebook group with daily insights -Weekly stock market commentary email -Lifetime access -US and foreign investors, no minimum $ amount required For a limited time, enjoy a 50% savings. More information is here or have complimentary consultation with Linda to answer your questions click here: https://2909395.survey.fm/application-for-vip-experience PLEASE REVIEW THE SHOW ON ITUNES If you enjoyed this episode, please subscribe and leave a review. I love hearing from you! I so appreciate it! SUBSCRIBE TO BE WEALTHY & SMART Click Here to Subscribe Via iTunes Click Here to Subscribe Via Stitcher on an Android Device Click Here to Subscribe Via RSS Feed WEALTH HEIRESS TV Please subscribe to Wealth Heiress TV YouTube channel (it’s not just for women, it’s for men too!), here. PLEASE LEAVE A BOOK REVIEW Leave a book review on Amazon here. Get my book, “You’re Already a Wealth Heiress, Now Think and Act Like One: 6 Practical Steps to Make It a Reality Now!” Men love it too! After all, you are Wealth Heirs. :) Available for purchase on Amazon. International buyers (if you live outside of the US) get my book here. WANT MORE FROM LINDA? Check out her programs. Join her on Instagram. WEALTH LIBRARY OF PODCASTS Listen to the full wealth library of podcasts from the beginning. Use the search bar in the upper right corner of the page to search topics. TODAY'S SPONSOR I want to take a few seconds to tell you about how I “read” more books and stay ahead of the curve. It’s by not reading books, but instead listening to them – like you are right now! With Audible, there are over 150,000 titles to choose from for your iPhone, Android, Kindle or mp3 player and…your first audiobook is FREE! I suggest you get the audio book of Think and Grow Rich, or you can check out my website Resources page where I list all of my favorite financial books and you see exactly what books I have read and recommend you read. Then get started with Audible by visiting https://lindapjones.com/FreeBook and order your first audio book free! Get Think and Grow Rich or another book from my recommend list, and be sure to get started checking off the books you want to read with your free book from Audible! Be Wealthy & Smart,™ is a personal finance show with self-made millionaire Linda P. Jones, America’s Wealth Mentor.™ Learn simple steps that make a big difference to your financial freedom. (Some links are affiliate links. There is no additional cost to you.)
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Phil Town & Danielle Town
287- Investing Q&A: Stock Splits and Company Valuations
A stock split is when a company decides to exchange more shares at a lower price for stockholders' existing shares. They happen from time to time, so it's important for us as investors to understand what that means. Stock splits make stocks more accessible to individual shareholders, make selling put options cheaper, and typically tends to increase share prices in the short run. So does a stock split impact your investment if you already own the stock? It shouldn’t, because your investment should be the value of the entire business no matter how many pieces it is split into.    There's another kind of stock split which is called a reverse stock split, where you end up with less shares than you previously started with. For instance, let's say you had 100 shares and they reverse split it 10 to 1, you suddenly have 10 shares. Does it increase the value or decrease the value? Not at all.    Rule #1 investors look at the company not per share. They look at it as a whole company the way an owner does. This is why the company evaluation process is a critical step in investing—if not the most important.    The company evaluation process includes confirming that the business has a margin of safety. Margin of Safety is the discount rate you can buy a wonderful business, which is generally 50% off the Sticker Price. Because the Margin of Safety is just 50% of the Sticker Price, it allows you the ability to purchase into the business with lower risk. Setting this limitation on the price of a business before you buy it helps protect you by providing an extra 50% cushion off the value of the company. Since you must do a lot of research before buying a business, it should always be something you’re confident in purchasing. However, anything can happen in the stock market, and it makes sense to allot yourself an extra measure of protection. Buying at 50% off does just that. Another way to evaluate a company is by evaluating the business’s moat. Moat is the durable competitive advantage that a company has that protects it from being attacked by competitors. Moat is what makes a company predictable and allows us to put a value on the business. Charlie Munger said that “Coca-Cola is the perfect business because it has this gigantic durable competitive advantage, or moat, which gives it predictable cash flow.” This allows us to figure out what the future cash flow will be and value the company today, so we know whether we can buy it on sale or not. Today, Phil answers fan questions regarding stock splits, company valuation, and explains why it’s important to do your research and due diligence before committing to any companies on your watchlist.  If you want to learn more about how to find excellent companies at attractive prices, download Phil’s Four Ms for Successful Investing Checklist: https://bit.ly/3jV5QAn Learn more about your ad choices. Visit megaphone.fm/adchoices
31 min
Sales Gravy: Jeb Blount
Sales Gravy: Jeb Blount
Jeb Blount
Blending Text Messaging Into Your Account Management Process
The Fine Art of Blending Text Messaging Into Your Account Management Process I love blending text messaging into my account management process. As a communication tool, it’s fast, efficient, less formal than email, and allows for arm’s-length, nonintrusive, synchronous communication that still feels personal.  There are two reasons why blending text messaging into your account management process works: It’s mobile. Text messaging is integrated into the mobile and wearable devices that are attached to us 24/7. These are the primary communications devices in our lives and businesses. Everyone has a mobile phone, and for Apple users, text is integrated across all devices and desktops.   It’s treated as a priority. One of the key reasons why text messages work so well is that most people feel compelled to read and/or respond to them immediately.   Text is a Versatile For Account Management Text messaging is extremely versatile virtual communication channel. You can attach videos, images, voice messages, and links to articles and resources. And, when the person you are texting is not available, texting shifts from synchronous to asynchronous communication.  For account management and communicating with customers text messaging is a tremendous tool. It helps you nurture and maintain relationships, keeps customers updated, and allows you to quickly respond to concerns from anywhere.  It's for these reasons that text messaging is the perfect virtual communication channel to blend into your account management system and process. Text messages are an easy way to:  Check the pulse of your accounts Show appreciation Send account updates and data. Send insight and educational resources. Keep key contacts apprised of shipments and order information. Be proactive with solving issues. Send offers and specials. The real key to blending text into your account management process is ensuring that your text messages are intentional, systematic, and part of an account management plan The Truth About Why You Really Lose Accounts A brutal truth is that most customers are lost because of neglect. Not prices, not products, not the economy, not aggressive competitors. Neglect! Neglect happens slowly. It creeps up on customer relationships.  Salespeople delude themselves into believing that if their customers are not complaining, they must be happy. So, they spend all of their time putting out fires and dealing with squeaky wheels, all the while ignoring accounts that that don’t raise their hand.  Wrapped up in this warm blanket of delusion, salespeople swing the door open and invite competitors in. Assume Every Account is At Risk Aggressive competitors don’t miss an opportunity to displace salespeople who neglect their customers. When you fail to proactively anchor your customer relationships, those competitors slip through and encourage buyers to consider other options.  This is exactly why you must never lose sight of the long-term consequences of neglecting accounts.  Relationships matter and must be protected against an onslaught of competitors. You must not take any relationship for granted. Assume that every customer and every relationship is at risk.  I’m not saying this is easy. One of the hardest things to do is keep your fingers on the pulse of your customer base.  Quarterly business reviews and other formal meeting are time consuming. You probably have a large account base and you can’t possibly meet with everyone. Every single day you are putting out fires and dealing with immediate customer service issues.  Pay Attention to Your Accounts The good news is the one secret to defending your accounts is completely in your control. Pay attention to them.   A simple, regular, inexpensive check-in by text message can make all the difference. It doesn’t need to be anything particularly special. You don’t need a reason to tell your customers that you appreciate them.
8 min
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