Episode 12: ‘The Art of Storytelling’ with Isabelle Gex EN
Play • 56 min
Our guest this week is a true Parisian and an excellent marketer, Isabelle Gex – President of Global Fragrances at Shiseido, Sr. Advisor for Luxurynsight, and the former Global President of LVMH Fragrances. Tune in to the conversation with our host, Godfrey Deeny, for an exclusive insider’s look into the business of luxury fragrances, the importance of visual storytelling and building a strong brand identity.
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