Mintel Little Conversation
Episode 1: is food gendered? The slow death of gender-based marketing
Jun 17, 2019 · 32 min
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In an era of gender-neutral language, politics and social interaction, is it time to reconsider gender-focused food and drink products? Whether it's age, race or gender, people are tired of being told they have to think or act a certain way because of who they are. From veganism to Diet Coke, we take a look at how the food and drink industry can and should position products beyond stereotypes.

Host: Andrew Davidson, SVP/Chief Insights Officer
Guests: Marcia Mogelnosky (Director of Insight, Food & Drink), Jonny Forsyth (Associate Director, Food & Drink), Alex Millinazzo (Trends Analyst)
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