Conquer Local with George Leith
307: Generation Z is Coming for Us, with Kimberli Lewis
Oct 23, 2019 · 25 min
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Generation Z will shape the new SMB landscape, what does that mean for salespeople? The Conquer Local Podcast travels to the Czech Republic to speak with Kimberli J. Lewis, President and General Manager of the Search and Information Association Europe. Kimberli explains how Generation Z is slowly but significantly changing the SMB landscape. By 2030 it is projected that 42% of SMBs will have Generation Z owners. While every generation has contributed to its share of disruption in the way we do business, Generation Z will significantly change the way local businesses are operated. Kimberli and George discuss how this evolution will affect our business growth strategies, our products, and the way we connect with the Generation Z SMB owner. Kimberli has over 20 years’ CEO experience in media, search, and online companies. She has managed or served on the boards of companies in Germany, Czech Republic, Slovak Republic, Poland, Gibraltar, Israel, United Kingdom, and United States. Kimber…
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