SBJ Morning Buzzcast
SBJ UNPACKS- Weathering COVID - 19 Podcast March 19 2020
Mar 19, 2020 · 21 min
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As global sports have ground to a halt, so too have the related activities of sports sponsors. No games mean no assets – at least as they’ve traditionally been viewed. Bill King examines the impact of a global pandemic on sports sponsorship with AJ Maestas, founder and CEO of Chicago-based Navigate Research.

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