Luis Scott is the Managing Partner at Bader Scott Injury Lawyers, where he represents people who have been injured or disabled in severe accidents. He is also the Owner of 8 Figure Firm, which provides consulting services and insider knowledge to national law firms. As Bader Scott’s managing attorney, he handles over 150 employees and contractors and has led the firm to be recognized by the Atlanta Business Chronicle as one of the fastest-growing businesses in Georgia. 

Luis has received numerous awards and accolades, including Super Lawyers’ “Rising Star,” The National Trial Lawyers Association’s “Top 40 Lawyers Under 40,” and the American Institute of Legal Counsel’s “10 Best Attorneys in 2017” for workers’ compensation.

There is a common misconception regarding sales. Many entrepreneurs believe that the process begins and ends with a pitch. But to generate leads and drive conversions, you must deconstruct the sales funnel.

Business growth expert Luis Scott says entrepreneurs should focus on four fundamental components of the initial sales cycle. Incentivizing begins before the offer in which prospects are preconditioned to purchase from you. The second aspect involves delivering immediate services to boost trust and reliability. Your service offerings must also be compelling enough to communicate the value proposition. Overall, confidently delivering your message solidifies the process, allowing you to maximize revenue.

Luis Scott shares four methods for improving your sales funnel in this episode of The Guts and Glory Show. He conveys this through multiple anecdotes demonstrating how to execute the process effectively.