Episode 24: Raising Funds With the Right Money with Cameron Herold of COO Alliance
Play • 35 min

Cameron Herold is the Founder of COO Alliance, where he masterminds growth that helps his clients double both revenues and profits in three years or less. He is a serial entrepreneur, speaker, and author, and he’s also known as the CEO Whisperer. By the age of 35, Cameron had already built two $100 million companies, including 1800-Got-Junk. 

Cameron is a top-rated international speaker and the best selling author of Double Double: How to Double Your Revenue and Profit in 3 Years, Less and Meetings Suck: Turning One of The Most Loathed Elements of Business into One of the Most Valuable.

In this episode…

When it comes to raising capital, many founders often start their search from friends and family. Well, Cameron Herold says that’s the wrong group of people to start asking from. Instead, it would help if you went after the hard money first, and when you do, you want to make sure that you don’t take the wrong kind of money. 

How do you know which investor’s money to take? Cameron Herold says to use the threat of reference check technique. But what does that entail and how do you ask for help when you’re desperate and feeling vulnerable?

Tune in to this episode of What’s Your Ask with Stephanie Sims as she asks Cameron Herold of COO Alliance about finding the right investor, making an effective ask, and more. Stay tuned.

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