Marketing Over Coffee Marketing Podcast
Crushing Frames with Oren Klaff, Author of Pitch Anything
May 17, 2018
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In this Marketing Over Coffee:
Forget everything you know about how to sell your ideas, Oren Klaff tears it down and rebuilds the pitch based on how the mind works.

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Brought to you by our sponsors: LinkedIn and Optimove

Must listen audiobook – Pitch Anything

Dealing with cognitive load in a keynote

Using the narrative to generate interest

All about The Frames

14:21 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 500 million user accounts, all business focused, that you can target by title and other selects.

And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

Pitch Mastery

Dominance of the Moral Authority Frame

19:31 Optimove is the relationship marketing technology over 300 of the smartest marketing teams—like Stitch Fix, Glossier, and B&H – use to build, maintain and automate meaningful relationships with customers.

Head on over to https://www.marketingovercoffee.com/404-youve-found-a-bad-link/ to get a free 30 minute consultation call to evaluate your current relationship marketing efforts and examine whether you’re maximizing the value of your customers. Optimove—the Science-first relationship marketing hub.

The Crocodile Brain, The Mid-Brain, The Neocortex

The new book coming on pre-wired ideas

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The post Crushing Frames with Oren Klaff, Author of Pitch Anything appeared first on Marketing Over Coffee Marketing Podcast.

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