If you've ever felt frustrated with the predominant marketing wisdom that you can only be successful if you squidge all of you magic into a teeny, tiny little box, then let this episode provide a welcome alternative.
Tracie Nichols is genuinely one of my favourite people on the planet - and her business is so lovely, lush and HER that I almost want to weep. She's a true multi-passionate who refused to fit into the limiting range of options provided by traditional business advice.
And if ever there was an example of how to create a business that is 100% unique, authentic and refuses to be boxed in, it's Tracie's. She's a rebel crone, mentor, poet and alchemical aromatherapist.
She is all about creating spaces where 50-ish+ sensitive, introverted womxn can unfurl their voices, be who they choose to be and do what they choose to do. Because, ohmygoddess if there ever was a time when our perspective is needed, it’s now.
So pour yourself something delicious and curl up and listen to Tracie's warmth and wisdom.