Internet Marketing: Insider Tips and Advice for Online Marketing
#508 8 Reasons eCommerce SEO Is Different From Ordinary SEO: Interview with Dale Bertrand
Jul 25, 2019 · 17 min
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On today's episode of the Internet Marketing Podcast, Andy is joined by Dale Bertrand, eCommerce SEO specialist at Fire & Spark to talk about why eCommerce SEO is different from ordinary SEO and how you can tackle the challenges. 


On the show you'll learn: 


  • Dale's 8 reasons why eCommerce SEO is different from ordinary SEO
  • Why breaking Google's rules is sometimes a requirement to break into a competitive product niche
  • Why Link building is difficult and why the highest converting pages (i.e. product pages) don't naturally attract links
  • Why you should stop writing your SEO content
  • The alternatives to written content for SEO


Plus, Dale provides his top tip/key takeaway for the audience. 


If you'd like to connect with Dale, you can find him on LinkedIn here

 

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