Internet Marketing: Insider Tips and Advice for Online Marketing
#521 How To Create Content People Remember: Interview with Casie Gillette
Oct 24, 2019 · 18 min
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On today's episode of the Internet Marketing Podcast, Andy is joined by Casie Gillette, Sr. Director of Digital at KoMarketing, a B2B agency based in Boston, MA to talk about how you can create content that people remember. 


On the show you'll learn: 


  • The issues facing businesses with so much content out there (there are over 4 million blog posts created a day, plus social, plus video...)
  • How you can cut through the noise 
  • Why you need to be thinking about WHY you're creating content before you start
  • Why no one wants your infographic! How to get better at creating something our people actually want
  • The common mistakes that people make when trying to ensure their content is SEO friendly 
  • Which businesses Casie feels are creating great content


Plus, Casie provides her top tip/key takeaway for the audience. 


If you'd like to connect with Casie, you can find her on Twitter here and on LinkedIn here

 

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