Catalyst Sale Podcast
Design for User Experience - 168
Dec 24, 2019 · 24 min
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Design with User Experience in Mind

On this episode, Mike and Jody discuss user experience and designing with the user in mind.

Questions Answered:

  • Where are some areas that we may have designed without thinking about the user experience?
  • How do we identify where we can improve our approach to designing for the end user experience?

Key Takeaways:

  • If you empathize with the user, put yourself in their shoes, you can identify so many challenges that you may not have considered.
  • We get so focused on the outcome that we forget what the journey looks like and the experience that the customer goes through.
  • User experience testing is so important.
  • A mistake we make is sometimes we look at the problem through the wrong lens.
  • Embrace and engage in the operation.
  • Listen with intention to understand.
  • The only way to overcome blind spots is to shift perspective.
  • If you can reduce the amount of friction your customer goes through, you can create experiences that are significantly better than your competition.

Show Links:

Thank You 

Please send listener questions and feedback to hello@catalystsale.com or contact us directly on twitter, facebook or LinkedIn.

This podcast is brought to you by Catalyst Sale - you can learn more about Catalyst Sale, and the products and services we provide via the following links.

Growth Acceleration - Plateau Breakthrough

Product Market Fit

Demystify Sales - the course

 

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