Catalyst Sale Podcast
Your Definitive Sales Career Guide with Authors - Andy Racic and David Weiss - 180
Mar 16, 2020 · 23 min
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Sales Career Guide

Mike is joined by Andy Racic and David Weiss authors of Your Definitive Sales Career Guide. On this episode they discuss why they decided to write a book about a career in sales, and how to execute if this is something you are interested in exploring.

Questions Asked:
  • Why do people avoid the Sales Profession?
  • It seems as though colleges are starting to bring in Sales Programs, will this trend continue?
  • What are some of the messages in the book that are resonating with professors?
  • How do you distinguish between Sales and Marketing?
  • What are the gaps that this book fills?
  • Who should buy the book?
Key Takeaways:
  • Several myths still hover over the Sales profession
  • People generally don’t have an understanding of what modern professional Sales is
  • Schools are interested as the importance of the Sales function within a company becomes more apparent
  • Sales can be a great foundational career. Being in Sales teaches you several cross-functional skills
  • Marketing tends to be one to many whereas Sales tends to be one to few or one to one
  • Marketing empowers Sales to have more conversations with clients
  • The book provides tips and tricks on how to be successful in sale, dispels myths and walks through how to get a job
  • Business school professors looking to build a Sales program would benefit greatly from reading this book
Show Links Thank You 

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This podcast is brought to you by Catalyst Sale - you can learn more about Catalyst Sale, and the products and services we provide via the following links.

Growth Acceleration - Plateau Breakthrough

Product Market Fit

Demystify Sales - the course

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